Adsense Guide

Whats Google AdSense?

2007-07-04T00:20:00.000-07:00

Whats Google AdSense?
by: Diane Nassy
AdSense may be one of the fastest and easiest ways to monetize traffic to your web site whether you have products or services for sale or you simply provide free content to your visitors.

Simply stated, Google AdSense enables website operators to place some code on their site that connects to Google’s ad server content database and pulls keyword-relevant advertising onto the web pages. The webmaster gets paid a percentage of the fee that Google receives from the advertiser every time a visitor clicks on an ad. There is no charge for the webmaster to participate in AdSense. All costs are covered by the advertiser who participates in the AdSense sister program called AdWords.

Google’s sends out digital “robots” which use proprietary algorithms to parse the host web page and analyze the content in an effort to determine what keywords are relevant. It reports its findings back to Google’s ad server which then serves ads matching those keywords. Given that the entire process is automated, the “ad robots” do a pretty good job of getting the advertising content right most of the time.

The History of Google AdSense

Google AdSense has its roots in the old “Google Content-Targeted Advertising” program which they introduced back in March of 2003. Although this program was similar in concept to AdSense, there was no automated way of participating. Each webmaster negotiated a deal directly with Google, and websites that served less than 20 million page views per month were not welcome to participate.

As Google grew, they began to see how much money they were leaving on the table by excluding the smaller sites, which greatly outnumbered the sites serving over 20 million hits that were willing to serve other people’s ads. Their answer to that problem was AdSense which has no minimum traffic requirements and is open to all sites meeting Google’s content and decency requirements.

How much can you make running Google AdSense?

The answer to that question depends upon three factors:

1. How much traffic your site draws
2.How many visitors click on your ads
3.How much those ads pay per generated click

With some ads paying as much as $5 or more, it’s possible that you can generate a serious income with AdSense. There are relatively well documented cases of some people earning as much as $500 per DAY and more. Numbers like that are rare exceptions however. Even so, there is no reason why you can’t earn somewhere around $1,000 per month, or more, once you get the hang of it.

How to get started using Google AdSense

Make a visit to Google’s AdSense Site (https://www.google.com/adsense/) and sign up. Make sure that you read their Acceptable Use Policy and that you follow their content requirements. Google has their own “AdSense Police” who will have no problem booting you out of the program if you fail to walk the line.

Using Google AdSense on your site is like collecting free money. There’s no reason not to do it and potentially thousands of dollars worth of reasons to do it.

About the author:
Diane provides marketing and internet profit tips.
For more Google AdSense tips, visit http://www.adsense.deeljeabiz.com
Email : deeljeabiz@gmail.com

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The Easiest Way To Have A Google Adsense Account Fast

2007-07-04T00:19:00.002-07:00

The Easiest Way To Have A Google Adsense Account Fast
by: Mark Tse
Google Adsense is one of the easiest way to allow webmasters to make money from content websites. You just need to add some simple javascript codes on the web pages, and then when visitors click the ads, you make money. No need to sell and think yourself, Google does all thinking for you. Very easy, right?

Google Adsense is really a gold mine. People are creating niche websites just to display the ads and make easy money everyday - automatically. There are so many success stories about people earning thousands of dollars a month from Adsense!

If you don’t have an Adsense account yet, you should get one and start profiting from it!

However, not all who applied for an Adsense account gets approved. You need to show your content websites to Google first to get approved.

Then how if you don’t have a content website? No need to worry, here is a secret method to get approved - fast and easily - just read on...

Google has its own blogging service - Blogger.com (http://www.blogger.com/). You can start a blog on Blogger.com with any topics you like - and it is completely free. Once your blog is created, post two or more related articles on it. Wait for a day and then you can apply your blog for an adsense account using this link:
http://www.marktse.com/recommend/google-adsense/

Wow, your Adsense account will get approved in several days. Happy profiting from Adsense!

About the author:
This article is written by Mark Tse. Mark shares free tips, articles and downloads about Internet Marketing. You can visit his blog and read his latest posts here:

http://www.marktse.com/blog/

Google AdSense: 7 Tips For Creating Sites That Make Money

2007-07-04T00:19:00.001-07:00

Google AdSense: 7 Tips For Creating Sites That Make Money
by: Neil Bartlett

Having a Google AdSense site is a great way to make money. And to create an AdSense site, all you have to do is have a Google AdSense account (which is free), a website or a blog (which is free), and some articles (which are free if you write them yourself). Once you get your site up and running, the AdSense ads will be targeted to your content.

Therefore, those looking for your content will come by, read your articles, and have a high probability of being interested in the targeted ads. Every time someone clicks an ad, you get paid! That is, as long as you have designed your site to maximize AdSense clickthroughs!

Let's look at seven tips for creating AdSense sites that create money.

#1: Keyword Density

Before you place ads on your site, be sure your keyword density is good. You will want to be sure that the right kinds of ads are placed on your site. A free way to determine what the ads will look like on your site is to go to http://www.resultsgenerator.com/adsense/ and type in your keywords. You will then be able to see exactly what ads would show on your site.

If you don't like what you see, then you know that you need to make changes to your keywords! You can get keyword suggestions from Results Generator from Overture or from the free trial version of Word Tracker.

#2: Focused

Not only will the ads be based on your keywords, but they will also be based on your content. You definitely want your keywords and your content to match as closely as possible.

#3: Write Often

The more information you have the better. Why? Because the more content you have, the more visitors you get. Many people suggest that you write a new article every day since no one wants to come back to your site to find the same old messages!

#4: Choose The Right Format

AdSense allows you to choose many different ad formats. Research has shown that wider ads are more successful. The top three formats are:

" 336x280 large rectangle
" 300x250 medium rectangle
" 160x600 wide skyscraper

Additionally, the 468x15 horizontal ad link under the navigation bar is also a good bet.

#5: Color Counts

You have the option to create a Google AdSense ad in any color of your choice. The best thing to do is to make your ad blend well with your site color scheme. You should make the border color and the background color the same color as your web site. You will want your text color to either be black or the color of your main content.

When creating your Google AdSense ads it is recommended to use the color scheme and style of your website so that the ads blend in well. Ads without background color and borders perfom better than ads within borders with background color.

#6: Position Counts, Too

It is well known that visitors to a website scan the site to determine if it is worth reading. You definitely want them to see and scan your AdSense ads. Therefore, the best place to put them is in the top left part of your page or directly under your headlines.

#7: Increase The Number

AdSense allows you to use up to three AdSense units on a page, two AdSense search boxes, and one unit of ad links. Using all that you can increases the chances of earning money.

Keep these seven tips in mind when creating your AdSense site and you will find that your clickthrough rates increase, thus increasing your money making potential.

About the author:
AdsenseSitesForSale.com makes it easy to generate Google Adsense Income, quickly & easily. Find all the tools and resources you need to get started fast. To receive your free Google Adsense site visit: http://www.adsensesitesforsale.com

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Easy Steps To Hands Off Passive Income

2007-07-04T00:18:00.002-07:00

Easy Steps To Hands Off Passive Income
by: Dan Farrell
Copyright 2005 MHG Consulting

So you want to increase your Adsense income? Log into your Adsense account, and look at your last month's stats. There are three key areas that contribute to your earnings: Impressions, Clickthroughs and Effective CPM. Improving your stats in any, or preferably, all of these three key areas will increase your Adsense earnings.

Impressions

Impressions are the number of times your webpages with Adsense ads have been viewed. You can increase Impressions by increasing traffic (preferably targeted traffic) to your webpages. Some of the best ways to increase targeted traffic to your webpages include:

-create more webpages, with relevant, focused content
-create more links to your webpages
-list your website/s under relevant categories in more directories
-set up a directory of relevant sites on your website and accept relevant
reciprocal links
-write relevant articles, with your site information in the 'resource box' at the end of each article, and submit them to article directories
-advertise with pay per click search engines like Google's Adwords. www.Miva.com (formerly www.FindWhat.com, www.YahooMarketing.com (formerly Overture) and 100's of others. When of the best places for pay per click info is www.payperclicksearchengines.com with a descriptive list of 659 search engines.

Clickthroughs

Clickthroughs are the percentage of viewers who click on your Adsense ads. You can increase Clickthroughs by increasing the relevance of Adsense ads on your site, and by tweaking the format and placing of your ads.

Although you can't dictate which Adsense ads show on your site, you can
influence the relevance of the ads by maintaining a tightly focused website. If every page on your site focuses tightly on the site topic, its more likely that the Adsense ads will too. For example, if every page of your site is about fishing, and the word 'fishing' appears several times on every page, its likely that your Adsense ads will relate to fishing.

The best way to tweak your ad format and placement is to invest in an Adsense Tracker, and test, test, test! People who have done this tend to suggest that the best format is the large rectangle, with background and border the same color as the page behind it, so that the ad blends into the page. The best placement is towards the center or top left of the first screen of the page. Try these suggestions first, and then track and test, to be sure of what works best for your pages.

Effective CPM

Effective CPM is a measure of your average earnings, per thousand clicks. You can increase your Effective CPM by selecting topics that attract high bids from Adsense advertisers, and building pages and whole websites on higher paying topics.

Although Google doesn't release information on Adsense bids, you can get a good idea of the top paying topics by looking at information on Adwords bids, or, for that matter, bids on pay-per-click search engines like Overture. There are a number of keyword research tools available, both free and paid, that can help you find high paying topics.

The Formula

So now you have the basics of increasing your Adsense income. Its a deceptively simple formula:

-Build pages and websites on high paying topics for the best Effective CPM.
-Format and place your Adsense ads for maximum Clickthroughs.
-Promote your sites to drive targeted traffic to your Adsense webpages for maximum impressions.

About the author:
For a step by step detailed approach to creating 'residual income' with Adsense, go to: http://www.ad-alyzer.com/727/autoincomesecrets Youcan also subscribe for free to an e-course, "Hands Off Passive Income" and get 2 special bonuses. http://www.ad-alyzer.com/727/ezwebbiz

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AdSense is Stupid When...

2007-07-04T00:18:00.001-07:00

AdSense is Stupid When...
by: Kamau Austin
There are times Google's heralded ad affiliate program isn't in your long term business interest. Oh no I said it!

AdSense isn't the unstoppable revenue engine for every eBusiness. Before I am taken out and flogged by the eCommerce pundits -- please let me explain what I mean in my defense.

I make revenues from AdSense at a very high click-through rate. I experience high click-through rates with AdSense without resorting to questionable tactics like tricking site users with photos (the AdSense trick and tip dujour).

So my perspective is from one who has made decent income from AdSense to fund aspects of his business like advertising seminars -- and outsourcing to his virtual assistants. Yes, AdSense is a legitimate and significant revenue source. However evaluate AdSense with some type of balance.

By now you may have heard about people like Joel Comm's six figure income with AdSense, or Jason Calacanis of Weblogs being on his way to generating 1 million dollars in AdSense revenue. Google's Ad revenue sharing affiliate program for publishers certainly seems to be an eSales Nirvana for many webmasters.

But there are obvious and not so obvious times not to use AdSense ads on your sites. Let's list - examine - and explain them below.

~~~~> 1. On Sales or Mini-sites

This is a no-brainer. If you are trying to sell a particular product that is important to your bottomline, you don't want AdSense ads distracting your customers from either joining your email list, or hindering your site's online sales process.

However I do see hybrid sites that are mini-sites or full scale eCommerce sites, with AdSense at the bottom of their pages. This might not be so bad since only 1% - 15% of your site visitors will either buy from you or fill out a form.

The thinking with this approach is you might as well make money from disinterested parties using up your server's bandwidth.

~~~~~> 2. SEO Business Sites

If your livelihood depends on search engine optimization or marketing for a living you might want to think twice about displaying AdSense Ads on your site. I can tell you this from personal experience. I once was on top of MSN for search engine marketing in my local area. I concentrated on my local area because I found people felt more comfortable hiring an eCommerce consultant locally.

One day my site fails totally out of the MSN index. After intense study I noticed that I obviously had a filter on my site from MSN.

I analyzed all the top ranking sites in MSN and noticed the only difference between me and the other top ranking sites was I had Google AdSense ads on my site. Someone at MSN felt that my AdSense ads, and perhaps to a less extent, my book on SEO, was getting a free ride in the MSN search engine database.

In fact I noticed that there were no sites with AdSense ads for at least the first 3 pages. Plus the sites with AdSense were only using 1 ad unit at the bottom of the home page (there were very few of them in the top 5 pages).

I knew it was strange to not have AdSense ads on the top Internet marketing sites. This prompted me to scan other industries where I noticed the same trend.

Many of the leading SEO gurus have sites that have been banned from the top listings by the search engines. It seems the more visible you become, the more of a target your sites are to the search engine auditors.

Some of my sites are still on the top of MSN with AdSense ads but that doesn't mean they won't also be targets in the future.

Let's face the facts. MSN and Yahoo! have competing ad networks to Google's, and this competitive situation is rife for a potential backlash against SEO sites with AdSense ads.

Many SEOs will point to exceptions to this position. However you have been warned!

Think about it, how long will MSN and Yahoo! sit back and watch SEO driven websites use their search indexes to fund Google? Did you know SEO in MSN and Yahoo(!) --- is much easier to obtain.

Therefore optimized sites are creating an ad sales wealth transfer from MSN and Yahoo into the pockets of Google! It won't be long before Yahoo! and MSN begin to devalue ranking on AdSense sites in their databases -- if not outright ban them.

If you are in the search engine business stay search engine neutral, or create multiple sites for different search engines.

~~~~~> 3. When AdSense Becomes Your Only Business Model

When you become so myopic in your thinking that you build a business solely on AdSense revenue -- think again my friend. Why build a business solely on the largess of Google?

I don't know if your realize it or not, but the sites making the real big AdSense money usually have a following that doesn't depend on the search engines. Internet mavens like Chris Pirillo or Joel Comm have been on the Internet a while and have followings for their websites. Therefore they can consistently make six figures with AdSense.

These content powerhouses are an asset to Google and not the other way around. But do you think Google is going to sit back and watch just anybody make big bucks off of their top rankings?

If you do a search on most keywords you will notice many of the top ranking sites are news sites, .gov sites, or .org sites these days. The only exception is in industries where these sites don't really exist like eCommerce industries (clothing, shopping, etc.).

No doubt in most industries you will notice a conspicuous scarity of AdSense sites in the top rankings. In other words don't bet your future fortunes on AdSense.

An IPO based on projections of AdSense revenue isn't in the future for the average eBusiness. Think of Google AdSense as supplemental income. Building a business solely on AdSense revenue isn't just silly -- it's just plain stupid.

About the author:
Kamau Austin is the publisher of over ten websites. See more of his eCommerce and Search Engine Commentary can be found at:
http://www.eInfoNEWs.comand http://www.SearchEnginePlan.com

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Affiliate Marketing vs. Google Adsense: Let the Battle Begin…

2007-07-04T00:17:00.001-07:00

Affiliate Marketing vs. Google Adsense: Let the Battle Begin…
by: Scott Patterson
Lately there has been a lot of discussion on how to make tons of money with Google Adsense. In fact, many people are making the claim that Adsense sites can earn a higher revenue then an affiliate-marketing site.

So that brings us to an important question: Which is a better online business - Affiliate-Marketing sites or Google Adsense sites?

Let's explore each one and then find out which online business is better option:

Google Adsense

How do you like the idea of earning m*ney without dealing with customers or answering emails. This is possible when you run a Google Adsense site. With Adsense sites, you can have a virtual passive-income that requires little maintaining. But is this the best option for an online business?

Here are the positives of Google Adsense sites:

· They are perfect for people who run information sites that have no related affiliate product

· You can set it and leave it. With Google Adsense, you can create a content page, and there is little need to update the content.

· Adsense sites are easy to scale. Since they require little upkeep, you can easily create multiple websites that each make a nice income.

Here are the negatives of Google Adsense sites:

· They are not a great long term solution. Instead of getting your visitors to subscribe to a mailing list, you are focusing on getting people to click on ads. Real online businesses concentrate on building assets that can use for long-term growth.

· These sites are dependent on search engines. Most Google Adsense sites make the mistake of depending on search engines for the majority of their traffic. If the SE algorithms change then your income might drop significantly.

Affiliate Marketing

Being an affiliate marketer is great for those who want build a theme site. With this type of business, you can easily create web pages around a topic and get people to buy products through your products. If done correctly, you can easily build a loyal following that will help you make money for years to come.

But can affiliate marketing make you more money then Google Adsense?

Here are the positives of affiliate marketing:

· A great advantage of affiliate-marketing is that you can build a long term business that will bring in a revenue stream for years.

· With affiliate-marketers you need to focus on building an email list. This list is a major asset of your business. Every time you have an offer, you can go to your list and increase your profits..

· Unlike Google Adsense sites, which only concentrates on high paying keywords, an affiliate marketing site can be centered on a topic that you have an interest in.

Here are the negatives of affiliate marketing:

· You have to learn how to write persuasively and get people to purchase the product that you are recommending. For many people this is a difficult skill to learn.

· Each affiliate marketing site requires a lot of effort. You must spend a lot of time writing product reviews, building your email list and creating web content.

So which is better: Affiliate marketing or Google Adsense?

The answer is that both are great solutions for an online business. Instead of choosing one over the other, you should create websites that can take advantage of both.

Here is how you can do this:

1) Create a content site on a topic that you are interest in, while paying a good amount per Adsense click.

2) Integrate your Adsense into the menu bars and the top of your web content.

3) Add web pages for affiliate-products and your opt-in email list. But, make sure that you leave out the Adsense blocks on these pages. This way you are ensuring that you are building your long-term assets.

4) Create optimized web page articles that focus on a specific keyword phrase. Place your Google Adsense in these blocks.

5) Provide your email list with good content and product recommendations. Once in awhile, email your list and provide a link to some of your web articles. That way, you can earn a little bit of m*ney from your subscribers while giving them good content.

By focusing on both affiliate products and Google Adsense, you will be building both short-term and long-term profits.

About the author:
Scott J. Patterson is a self-proclaimed Dunce, yet last month he earned $12,124 from one of his online businesses. To find out how YOU can do the same, download his fr*e ebook- The Secret-Guide to Home Businesses: http://www.duncemoney.com/affiliate-adsense.html

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Make Money Quick With Google Adsense

2007-07-04T00:16:00.002-07:00

Make Money Quick With Google Adsense
by: Jeff Schuman
Do you want to make money quick? In this article we are going to
talk about one of the quickest ways you can make money. Making
money quick is not only possible there are people doing
it everyday with Google Adsense.

Google AdSense delivers text and image ads that match the
content on your website. These are very targeted ads that you
can choose the size and color of and they come across to your
customer as helpful more than an ad itself.

Google Ads require virtually no maintenance and they help you
put advertising on your website without actually having to deal
with advertisers yourself. If you can copy and paste a small
code you can have targeted advertising on your website in
minutes.

Adsense is simple to join and it is free to join. Whether you
are an internet newbie or a veteran you can profit quickly by
placing Google Adsense ads on your web pages.

Since Google does all of the work by finding the most profitable
ads for your pages you can do what you do best....provide good
content and lots of it. The more web pages you create the
quicker you will be making money. You can learn more here:

https://www.google.com/adsense/

Once you have joined Google Adsense you will want to combine
Google search with AdSense to monetize more of your web pages.
You can do this by placing a Google search box on your pages.
Google AdSense combines Google's search technology with
thousands of keyword advertisers to deliver targeted text-based
ads to search result pages. People find these ads useful and
click on them, and when they do, Google pays you.

You can see an example of how this works right here on this web
page. In fact we combine Google search and Google Adsense on
almost every website and web pages we create. We have found it a
very easy way to make money quick and to make money over and
over. It's great.

The internet offers many ways to make money quick. The nice
thing about Google Adsense is you have the largest search engine
in the world doing your advertising for you. This truely allows
you to make money quickly and you can do it over and over with
as many products as you want.

About the author:
Team-Schuman.com contains the best of everything you need to
make money online. Their make money quick website contains links to
the Top 10 webites to help you make money quickly on the internet.
http://www.team-schuman.com/make-money-quick.html

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6 Easy Ways to Increase your Adsense Revenue

2007-07-04T00:16:00.001-07:00

6 Easy Ways to Increase your Adsense Revenue
by: Scott Patterson
How much revenue do you generate from Google Adsense?

Recently there has been a lot of discussion about people who earn over $10,000 a month just from Adsense. Furthermore, there are rumors of a few individuals who earn over $1 million a year just from using the power of Google advertisements.

So what is Google Adsense and how can you use this program to earn a six-figure income?

About two years ago, Google created this program to help websites to monetize their web-traffic.

Here's how it works:

Webmasters obtain a special code from Google which then displays targeted ads on their website. Whenever a visitor clicks on one of these ads, the webmaster earns a commission. Unlike other online businesses, there is no selling involved. All you need to do is get people to click on the ads.

Although this is an excellent way to generate an income, many websites are not effectively maximizing their Adsense potential. As a result, they are leaving a lot of cash on the table.

The question is how can you increase your Adsense revenue without increasing the number of web visitors?

The key to earning an income with Google Adsense is to have your ads match the rest of the site, making them look like part of your content. Your focus is to avoid having the Adsense blocks look like blatant advertisements.

The following are six ways that you can do this and increase your revenue at the same time:

1) Find the right place- Most website visitors read content that is in the middle of a webpage. As a result, the best place to put your Adsense block is in the top part of the page, at the beginning of your web content. You want to weave the Google Ads into your web content to give the appearance that they are extra links which expand on the information of the page.

2) Use the Large Rectangle-With Google Adsense, you have the option of picking different ad formats. Most of the time people opt to use the Leaderboard (728x90) or Wide Skyscraper (160x600) style ads. Unfortunately, this is the wrong choice, because both look like blatant advertisements. Instead smart webmasters have found that using the Large Rectangle (336x280) yields the best amount of click-thrus.

3) Ditch the border- Many people experience a sharp increase in Adsense revenue when they changing their border. What they change is very simple…they get rid of the border on their Adsense blocks. This is another way to make the advertisements look like useful web content.

4) Adapt the font- Whenever you write content, it should be the same font size and style as your Google Adsense block. This will help make it appear that the advertisements are a natural part of your website.

5) Match the colors- In addition to changing the fonts, you also should match the colors of your website. For instance, if your content is written in black, and your hyperlinks are blue, then the Adsense blocks should also be the same color. Again, this helps the advertisements appear to be normal web content.

6) Don't have too many distractions- On a webpage, it is important to give web visitor a limited number of options. By having too many links and graphics, the web visitor might go to a section that doesn't help increase your profits. While it is important to inform and entertain your web visitor, it is also vital that you monetize your site. So if the main focus of your site is to earn an income through Google Adsense, then get rid of all non-essential links and graphics.

By taking the time to implement these six simple steps, you'll see a dramatic increase in the click-thru ratio of your ads. If added to all of the content of your site, your Adsense income will skyrocket!

About the author:
Scott J. Patterson earns over $12,000 a month, mostly through Google Adsense. To read about this and other home businesses you can try, download his fr*e ebook, The Secret-Guide to Home Businesses: http://www.duncemoney.com/adsense.html

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Adsense – When should you use it?

2007-07-04T00:15:00.002-07:00

Adsense – When should you use it?
by: Joanne King

Well I have several sites, some of them I apply the AdSense to; to make a few extra pennies and some of my websites I wouldn’t even dream of placing Adsense to.

For example, I will not use AdSense on a site that I wish to sell one product on, especially my own products. This can take your potential prospects away from what you want them to buy. Why would you risk losing them to your competition or to another site for a few lousy cents? Or dollars if you got the “higher” end priced AdSense ads on your site.

All sites where I am selling a specific product will not have any out going links for me. I want to keep them on my site for as long as possible.

However, I will use AdSense on sites that are more along the lines of “Free Content” websites. Usually these websites I set up, I use directly for making money with AdSense.

What’s interesting with AdSense is that your layout can have a detrimental affect on how much you can earn from using it. Of course testing and re-testing will be your ultimate tool in finding out what works best with your website.

I tend to stay clear of the lay out that looks like Google’s sponsored ads on the main Google website. Everyone identifies these ads as “paid” and not as likely to have as many people to click through them.

Adsense can be a nice little profitable tool if used correctly.

© Joanne King - http://www.joesy.com

About the author:
Get your Free book on “Affiliate Marketing – Quick Start Guide” by visiting http://www.joesy.com.

You are welcome to reprint this article on your website or send to your mailing list however it may not be edited and the link in this bio must stay active. Cheers =)

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Where’s the best place to put Google Adsense Ads?

2007-07-04T00:15:00.001-07:00

Where’s the best place to put Google Adsense Ads?
by: Diane Nassy
Why, on your web pages of course. Ok, just kidding. The real question should be: “Is there really any truth to the rumors that where you place those Google AdSense ads can actually improve response?” According to my best information, the answer to that question is: Yes.

Google’s own AdSense experts say that that there is a direct correlation between the placement of the AdSense ads and the resulting clickthrough.

When ads are placed in “content zones”, rather than in “advertising zones”, response rates on Google AdWords goes up. There are also indications showing that ads appearing on the right side of the page get clicked more than ads appearing on the left side.

Advertising analysts with degrees in human behavior and psychology have spent thousands of man-years (people-years?) studying how people read printed and Internet content and what it takes to get them to respond to ads. While some of these studies are proprietary, or are only available to anyone with $10,000 or more to spend on a copy, other studies have been made public and can be read by anyone who is interested.

Google themselves has released some relevant information which is focused directly on increasing your Google AdSense response. You can read their findings here (https://www.google.com/support/adsense/bin/static.py?page=tips.html).

Of course, all of the studies in the world aren’t worth a hill of beans if the findings don’t work on your web site. That’s why it is important to test, test and test again. Experiment with your Google AdSense placement and track the results over a period of time. Google provides response tracking tools in your AdSense control panel. Learn how to use them. As you begin to see what may be only subtle differences in response, you’ll be able to determine what works best for your particular site. But don’t get complacent. What’s working for you now might not work next month if you change your site design or content.

One of the most important factors in determining placement of your ads is the type of content that your site delivers. If you are primarily an e-commerce site, and you have a lot of pictures and ad copy for your own products competing for attention against AdSense ads, then it is going to be a particularly tough challenge getting any kind of decent Google AdSense clickthrough. It is situations like this that require very thorough testing and a lot of trial and error.

Blogs seem to have a lot of success generating high response rates to Google AdSense listings. Perhaps it’s because blog readers realize that ad revenue is the only way that their favorite blogmaster can keep the lights on, so the readers think of clicking on ads as a way to make a donation.

Regardless of what the experts say, your best bet is to tailor your Google AdSense ad placement to what your own experience shows works best for you. In the end, you’re the only expert who matters.

About the author:
Diane provides marketing and internet profit tips.
For more Google AdSense tips, visit http://www.adsense.deeljeabiz.com
Email : deeljeabiz@gmail.com

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Google Adsense Page Positioning

2007-07-04T00:14:00.001-07:00

Google Adsense Page Positioning
by: Kenneth Elliott
Correct positioning of your Google adsense ads can make or break your success with the Google adsense program. Why is this true? Some studies suggest that eye positioning on website gravitate to particular sections of web pages. And if you don’t have the necessary ads in these positions you will not get the clicks.

I talked to countless people that have great traffic, some with 300 to 1000 new visitors a day that say that they only make approx. at max $10 to $20 dollars a month on the adsense program. What a shame. But when I look at their websites the ads are either buried in wording that no one usually pays attention to or the ads are located in positions that just don’t call any attention to their presence.

So were the best locations for you Google adsense ads. Well, I have found the number one best place for the ads are near or in proximity to your main menu. Why near your main menu. Because you know that visitors eyes will and always look for the menu structure of your website. So the common places for placement should be to the top right, the very top under your menu, or the top left. These are the most common locations for you main menu.

But what about the color scheme of the Google adsense ads? Yes, color is very important. You have to make the ads looks as seamless as possible. Here is an example on one of my website http://www.pottery-barn-outlet.com. Here I decided to position the ads at the very top right under my main menu. In direct eye contact. Also, remove the borders; just these two changes will increase your adsense proceeds one hundred percent.

By using these tactics I was able to increase my adsense click through rate significantly depending on traffic level and people's interest.

Take my advice and give it try. I believe you will see a change and hopefully make adsense a more pleasurable experience.

About the author:
Kenneth Elliott is the owner of http://www.marketassociate.comwebsite. He helps real people relize their dream of an successful affiliate experience. Discover why so many have found their ideal business with Kenneth Elliott today.

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How to Make Every AdSense Ad on the Google Network Pay You!

2007-07-04T00:13:00.002-07:00

How to Make Every AdSense Ad on the Google Network Pay You!
by: Diane Nassy
Wouldn’t it be great if every keyword in Google’s entire inventory could be relevant to your site? Imagine that no matter what any person searched for, all of the ads that came up in the SERPs (Search Engine Result Pages) paid you whenever someone clicked on them.

Sound good to you? That’s great. I think it sounds pretty cool as well, so let’s get busy making it happen for your web site.

Here’s a very much overlooked opportunity for AdSense users

That opportunity is called Google Search and this is how it works:

Tucked inside of your AdSense control panel is a section for creating a Google search box. Most AdSense users don’t even pay attention to it, and that’s a shame because hidden inside of that box is a lot of money that’s wanting to be yours.

When you add that search box to your web site you are creating an instant portal into Google’s entire keyword inventory. Any time a visitor runs a Google search from your site, every resulting AdWord ad that appears on the SERPs is tagged back to you. That means that no matter which ads they click on, money goes in your pocket. Got that? What an amazing earning opportunity.

By combining AdSense with the Google search box you open yourself up to an incredible opportunity to monetize your site. In fact, many AdSense users say that they earn more money from searches then they do from AdSense ads on their own page. And it makes sense when you think about it.

A clever idea gets even better

Just as you would expect, Google doesn’t leave you hanging without support or some great ways to make even more money. Take a look at the features and options that you can set up right from within your AdSense control panel.

Customized look and feel

You can grab the standard Google search box and be up and running in seconds. Or you can add your logo and make the box match your site’s color scheme with over 200 available colors.

Control the scope of your user’s search

You can configure the search box to search just your site or the entire Google network. It’s your choice. You can even provide your visitors with radio buttons that let them perform either search. No matter which search they choose, you’re making money every time they click on an ad.

Google will even host your internal site search result pages for you so you don’t have to spend a penny buying extra bandwidth or disk space from your ISP. How’s that for user-friendly?

Online Tracking Tools

Of course, Google also provides you with online tracking and reporting tools so you can see how well your shiny new search box is doing for you. You can see your queries, clicks, click-through rate and total earnings just like with your AdSense for Content ads.

So if you’re not earning money from every ad in Google’s inventory, log into your AdSense control panel and make it happen.

About the author:
Diane provides marketing and internet profit tips.
For more Google AdSense tips, visit http://www.adsense.deeljeabiz.com
Email : deeljeabiz@gmail.com

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6 steps to Adsense Domination

2007-07-04T00:13:00.001-07:00

6 steps to Adsense Domination
by: Keith Baxter
Copyright 2005 Keith Baxter

When you make your living online, you realize the need for multiple streams of income.

One of the easiest and most lucrative ways to generate a secondary income, which also happens to be passive, is via Google’s Adsense program.

I’m sure you’ve read the claims of a few individuals generating five figure monthly incomes from Adsense. For many of you, I’m sure you are wondering why you aren’t making this same income yourself.

Well, wonder no more. If you follow my simple six step system, you will be well on your way to healthy Adsense profits within three months.

Are you ready? It’s now time to pay attention.

Step 1 – Preparation.

The key to making money with Adsense is all about numbers. BIG numbers!

Sure, there are a few people making serious money with less than ten sites, but these are the exception.

Your goal will be twenty-four sites in three months. That’s just TWO sites per week!

In order to accomplish this, I recommend one of the many available page generation tools available today.

Step 2 – Determine Your Markets.

In order to maximize Adsense income with only twenty-four sites, you must know which markets are paying well.

To break this down even further, you need to know which keywords within those markets are paying the most.

Step 3 – Register you domains.

Once you’ve identified and chosen your markets, you must register domains appropriate to those markets. For example, if your market is ‘Cabbage Patch Dolls’, a domain such as http://www.cabbage-patch-doll.com/ would be appropriate.

Step 4 – Create your site.

Using your favorite page generation software and keyword list, it’s time to develop your site. There are several key points to bear in mind when you develop these specifically for Adsense.

1. Format – Always use the large 336x280 large rectangle.
2. Border – Match the same color as your background.
3. Background color - Border – Match the same color as your background.
4. Link = "0000CC"
5. Color_url = "999999"
6. Color_text = "333333"
7. Position – Far left or center and just above the page fold (Top 25% of site)

Step 5 – Verify and track your site

Visit your site and make sure all links work and that the sites appear to your satisfaction. You should also check out the ads Google is displaying. Are they targeted to your primary high paying keyword? If not, recreate your site using your high paying keyword in a higher density throughout your site.

Make sure you track your Adsense format, position, and traffic with a tracking system specifically designed for Adsense. Once you know your stats, you can adjust for maximum clickthroughs and higher revenues.

Step 6 – Get your site listed in the search engines.

This is simple… no tricks involved. Simply rent links to your site. A PR7 or PR8 link will do the job.

While I’ve simplified the process here, you are now armed with enough information and resources to make some serious money with Adsense.

About the author:
This article has been authored by Keith Baxter, the founder of http://www.topkeywordlists.com
If you want to maximize your Adsense income and learn how to drive massive amounts of traffic to your website from the search engines, visit the site now. Only 203 spots are available at the special low introductory rate.

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Google AdSense – The text link ad with clout

2007-07-04T00:11:00.000-07:00

Google AdSense – The text link ad with clout
by: J. E. Johnson
Author - J.E. Johnson
(c) 2004. All rights reserved.
www.SponsorDirectory.com

Webmasters place advertisements on their site to (hopefully!) help their web site visitors find additional information and products that are relevant to their site’s theme and therefore what those visitors came to their website looking for. Of course, it also helps if those advertisements also make money for the webmaster!

Unfortunately, serving advertisements online isn't always easy. Many advertisement companies offering the service of placing ads on our sites have managed to turn the advertisement business into one big mess. Thousands of sites are bogged down with non-relevant pop-ups, pop-unders, pop-ins and banners.

What happens to our sites if these advertisements rarely hit their mark? No matter how many banners and pop-ups we show about herbal remedies to our visitors if we run a website about car parts they will not be interested and they will never click on those ads.

Not only that, but this kind of untargeted advertisement can even have a negative effect on our traffic. Who wants to go to a site that requires us to close pop-ups every minute or for every page we view?

In order to have advertisements that are interesting AND relevant to our visitors there is now a program called ‘Google AdSense'.

Google AdSense is a fast and easy way for website publishers of all sizes to display relevant, text-based, un-obtrusive Google AdWords ads on our website's content pages and earn money.

Since the ads are actually related to what your users are looking for on your site, you'll have a way to both monetize and enhance your web page content. The program is free, and Google pays you for clicks on the AdWords advertisements on your site.

Google offers their AdSense program to just about all website owners. After signing up for the program with Google you receive code to enter on the pages of your site and Google will dynamically generate ads that are relevant to your own web site’s content.

Whenever a visitor clicks on one of the links in the AdSense ad on your site Google credits you with a percentage of money that was paid by the advertiser for that ad.

AdSense also provides us with the option to be selective in which type of ads we want to display on our websites making it possible to send our visitors towards a certain type of products.

To make it possible for everyone to integrate AdSense into their sites the program offers a wide variety of settings that allow us to alter the ads appearance.

The Google AdSense program is incredibly accurate. By stepping beyond the boundaries of simple keyword matching it has become one of the most prominent tools to display accurate advertisements. A list of keywords is still used as the basis of triggering ads, but complex algorithms now ensure that ads that are not related to your site’s theme no longer show up.

An AdSense service can be set up within minutes from the comforts of your chair and by providing your website's visitors with a certain amount of directed ads you can generate for yourself anything from a small to a sizeable income through the use of AdSense.

To sign up for Adsense just visit http://www.google.com/adsense

J. E. Johnson is the owner/operator of www.SponsorDirectory.coma highly respected affiliate program directory and internet marketing website.

For more informational articles and a listing of thousands of affiliate programs please visit http://www.SponsorDirectory.com

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The Greatest Internet Marketing Strategy Using Google Adsense

2007-07-04T00:10:00.000-07:00

The Greatest Internet Marketing Strategy Using Google Adsense
by: Dean Shainin
Copyright 2005 Dean Shainin

Are you writing articles with the idea of marketing your internet business?

Discover how using the right keywords in articles and having Google Adsense ads on your content site is now one of the most profitable ways of internet advertising.

Are you using this internet marketing strategy?

If not, you may be leaving thousands of dollars of extra profits on the table by not utilizing this strategy.

This is one of the many reasons writing original quality content articles is now the latest marketing buzz.

The two basics that you can combine to really power a successful website. Content and links.

You already know that right?

Are you writing articles and submitting them using such services as SubmitYourArticle?

Many internet marketing pro’s have been writing articles for many years.
They already know the value of original quality content and using keywords will drive targeted traffic to their websites from the search engines such as Google.

So why don’t all internet marketing business owners write and submit articles for their internet marketing strategy?

The simple answer is that it takes time to write articles, submit them and get targeted traffic to their websites.

Another reason, is that writing articles reminds us of school research papers, essays and reports that are a deep negative anchor in the subconscious mind.

Did you enjoy writing when you were in school?

If your answer is yes, you have an advantage over the 95% of internet marketing business owners that want to make money online with a work at home opportunity.

Imagine how much opportunity there is for you because of knowing this simple fact.

The other 5% are taking advantage of this internet marketing strategy and internet advertising, by using Google Adsense ads to make money online on the front and backend writing articles.

Why do you think marketing sites want fresh, quality, original keyword rich content?

The website owner can have an article with keywords that relate to their website content. This helps their websites page rank when indexed by the search engines. Which in turn, gets more Google Adsense ads to show above, below and or next to the article on their website with targeted traffic.

Think about this for a moment. Imagine taking advantage of a work at home opportunity, marketing from both sides of the sales coin with 3 simple steps.

3 Simple Steps To Success With Content And Keywords

1.) You write quality original content, keyword/phrase rich articles, with links to your website in the resource box.

2.) You build a website or web page with targeted keyword/phrase rich original content for the targeted traffic that originates from your articles.

3.) You have Google Adsense ads that are targeted to your
keyword/phrase rich original content site when visitors looking for more information arrive.

If you did not get all that, you may want to read it again.

A Win-Win Situation For Everyone Involved.

The person looking for quality content and information.

The person writing the original content articles.

The person with the quality original content rich website.

And Yes, Google Adsense and their advertisers are getting targeted traffic and sales, but so is everyone else.

Internet marketing business owners who incorporate Google Adsense with writing articles, can make money online if done properly with this internet marketing strategy.

An Overview Of Google Adsense And Writing Articles.

There are 3 keys to internet marketing success writing articles and using Google Adsense ads.

1.) Keyword Research. Find popular subjects and keywords/phrases, using a keyword selector and suggestion tool by Overture and 7Search.

2.) Writing Articles. Write original content with keywords from your research.

3.) Quality Content Site. Build a quality content site incorporated with Google Adsense ads that target the subject and keywords of your article and website.

There are many marketing business ideas.

Starting an internet marketing business can be very rewarding and at the same time challenging.

It’s best to take the time to research and develop an internet marketing strategy.

You can find all the tools, information and resources online by doing a Google search on any subject such as Google Adsense.

Internet marketing opportunities are wide open for you. Writing articles and using Google Adsense for your internet marketing strategy is one way to get a piece of the action.

Are you going to take advantage of the greatest internet marketing strategy online today to make money online with Google Adsense and writing articles?

Just get started. Do whatever it takes to write something. For building long term success, there’s very little you can do that will give you near the same results online today.

About the author:
Dean Shainin makes it easy to learn from today's top marketing experts. For details and to cliam your free Bonuses for Subscribing to Our Newsletter, visit:EndlessIncomeForLife

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Adsense – The Powerful Passive Income Generator

2007-07-04T00:09:00.002-07:00

Adsense – The Powerful Passive Income Generator
by: Matt Bacak
Webmasters have a revolutionary new method of collecting income from their websites.
Whereas in the past advertising revenue was reserved for those sites with large a coming and going of visitors, now even teenagers are making a quick buck with their online hobby blogs. People place adsense on their online family photo albums, their blogs and their business sites. The minimum you would get, even with a small amount of traffic, is for adsense to pay for your hosting costs.

Adsense revolutionized the world of paid advertising; banner advertising is based on the number of visitors you attract to your site, so the number of “banner impressions” dictate the revenue you receive. Google Adsense is quite different; it is the number of visitors that actually click on the advertising that determine how much you earn.

There is also a great disparity between payouts; because advertisers bid up the price for certain keywords, some ads pay more than others. As such, a site with few visitors but expensive keywords in their google ads can potentially still pull in a hefty payout.

Google really has taken the web by storm; attracted to passive income, more and more people are seriously capitalizing on their Google adsense advertising. Some of the highest earners manage to attract enough visitors to make a four figure monthly income, just from using adsense alone! This is not one of those get-rich-quick schemes and Google’s adsense success is largely thanks to the fact that Google already enjoyed a fantastic reputation before introducing the program. They are a publicly traded company with physical headquarters. This, and the fact that anyone can apply to use adsense for free, has caused millions of people to sign up. For google it was a smart move, because now they extend their presence to countless websites and generate millions of dollars in advertising revenue. People were never reluctant to sign up, because the program is free. Google benefits by more people using adsense, so offering it for free was the best thing they could do.

One of the driving forced behind the program are its relevance to each and every page on a website; the program picks up keywords appearing in the website copy and automatically displays relevant ads. This increases the chances of people clicking through, and the webmaster collecting more revenue.

People are leveraging their income by operating several websites and attempting to attract as many targeted visitors as possible; in many instances we can observe that people work hard at a site, then once it is established they can largely leave it alone, yet still collect significant checks.

A major concern for entrepreneurs was the danger of a competitors ads showing up on their site; thanks to the adsense feature where it only displays relevant advertising. However this problem was solved by offering webmasters the option of filtering out unwanted ads. They can submit the URL of the competing site in their account, and any ads from the website will be blocked.

Google recently came out with a new feature: small targeted keywords based on the site’s content are displayed; then as people click on those, a page opens showing a variety of pay-per-click ads based on that keyword. This gives webmasters the chance of displaying more advertising in less space.

Adsense also adds creditability to your website; the more focused the content, the better the ads will be and this encourages people to built high quality websites. These make the net a better place and generally provide a free service; site owners can afford to share their expertise or passions because they can receive indirect revenue’s. The visitor does not pay for the information; instead the advertisers do, making the website’s existence possible in the first place.

It is no surprise Google adsense is the most widely used form of advertising; they have created a program that is beneficial to both advertisers and users with their “no click no pay” mechanism, or more popularly called “pay-per-click”. Advertisers do not pay for ads that are not drawing visitors, and website owners are paid more for each click than they would if the system were based on the number of people viewing the ads, instead of clicking on them.

All in all Google adsense has developed itself into a powerful tool, used by large corporations and the kid next door. They have truly revolutionized how the web thinks about advertising and made the process more profitable for site owners, while less costly for advertisers.

About the author:
Matt Bacak became "##1 Best Selling Author" in just a few short hours.
Recent Entrepreneur Magazine’s e-Biz radio show host is
turning Authors, Speakers, and Experts into Overnight Success Stories.
Discover The Secrets To Unleash The Powerful Promoter In You! Sign up
for Matt Bacak's Promoting Tips Ezine ($100 value) just visit his
website at http://www.powerfulpromoter.comor http://promotingtips.com

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Treble your Adsense Income in 60 MInutes

2007-07-04T00:09:00.001-07:00

Treble your Adsense Income in 60 MInutes
by: Kenny Hemphill
Google's Adsense is one of the most powerful weapons in website publisher's arsenal. It enables you to monetize your sites easily and if used properly can generate a very healthy income. However, if you're not using it properly and maximizing the income you squeeze from it, your leaving money on the table – something we all hate doing.

Boosting your return from Adsense can be done very easily and quickly, and you'll be amazed by the results.

I ran Adsense on my sites for over a year before I discovered these techniques, and like many people, I though I was doing pretty well. My clickthrough rates and CPM figures were very healthy, and I didn't honestly think that they could be improved a great deal. How wrong I was. Immediately after I implemented a few quick changes my clickthrough rate more than doubled, and by doing some fine tuning I manged to get nearly three times as many people to click on the ads as had been previously doing so.

The first technique is one that was 'discovered' by the amazingly helpful Debs, on SiteSell's SBI! forums. When I read it originally, it made sense and I decided to goive it a go, but I wasn't prepared for the immediate impact it would have on my income. It involves making only a few simple changes to the format and positioning of your Adsense ads.

Firstly, forget about using banners or skyscrapers. These ad formats are almost universally ignored by surfers. Why? Because we've all been conditioned to recognise a skyscraper or banner as an advert and as these adverts are rarely of any interest, we ignore them. What's needed is a way of integrating Adsense ads into the editorial on your site as seamlessly as possible. To do this you need to do three things:

1. Use the 250 x 250 rectangle format 2. Make the background color of the ad the same as the background color of your site, or as close to it as possible. 3. Make the ads borderless by setting the border color to be the same as the background color of the ad.

These changes can be made by logging into your Adsense account and creating a custom format. Just select the 250 x 250 ad format, and create a custom color palette. Use the color picker to pick the coor you want. The Javascript is automatically generated at the foot of the page, ready for you to copy and paste into the pages on your site.

Now, you need to position your ads where surfers are most likely to click on them. Research using retina scanning technology has shown that the place that surfers tend to look at first and most often is the top left. I don't know the reasons for this, perhaps it's because that's where we're used to seeing the most useful search engine results (at the top of the rankings) and search engines are the sites we most often visit, so we automatically look at the same place on other sites.

Whatever the reasoning, as soon as I made the above changes to my Adsense ads, clickthrough rates doubled, immediately.

The second technique is much newer and one which is entirely based on my own experience. Google has recently added a new type of Adsense format, called Adlinks. This displays a series of links on your page in the same style of Ad unit as regular Adsense ads. When a user clicks a link they are taken to a page of adverts that resembles regular Google search results. As a publisher, you are paid every time a user clicks one of those ads.

Adventurous soul that I am, I jumped in with both feet and started to trial Adlinks on my most visited pages as soon as it was launched. I'm using the four links in a square box format, positioned top left of my page content. After a few weeks of running Adlinks alongside regular Adsense ads, it's clear that the return on Adlinks is about a fifth to a quarter higher than regular ads. There's no clear reason for this but one explanation may lie in the fact that clicking on an Adlink takes the user to page of 'results'. When a user clicks on one of these, you are paid for the click. If the user finds what they want, great, if not, it seems that they hit the Back button on their browser and try again, just as you would for normal search engine results. Then they click on another result, and you get paid again. So it's possible to be paid more than once from the same Adlink click. Now, this reasoning is speculative, but it does make perfect sense in the light of my Adlinks results.

Finally, Adsense has some excellent tracking statistics that allow you to track your results across a number of sites on a site by site, page by page, or just about any other basis you choose. This is a very powerful tool and you should use it to find out which ads are performing best for you and fine tune your Adsense and Adlink ads accordingly.

So you see, by spending an hour or so of your time making a few adjustments to the Adsense ads on your sites, you can very quickly treble your Adsense income. Give it a go, you'll be amazed by the results.

--------------------------------------------------------------------------------
About the author:

Kenny Hemphill is the owner and publisher of The HDTV Tuner and has been using Adsense for two years.

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Adlink Success - A New Advertising Style From Google Adsense

2007-07-04T00:08:00.002-07:00

Adlink Success - A New Advertising Style From Google Adsense
by: Derrick Pizur
There is a new advertising style from Google Adsense that is available in your Adsense panel, it is called “Google Ad Links.”

This new ad system presents a list of 4 or 5 vertical links(you can pick either 4 or 5 and Google will supply the actually links) to your site visitors, when the visitors click on one of the targeted contextual words it displays a results page from Google listing ten Adwords advertiser’s ads for this related topic.

Here is what Google says Adlinks are: “What are Ad Links by Google?

Ad Links are a new form of text advertising that we're offering to our AdSense publishers. Using the same contextual targeting algorithm that targets Google ads to your content pages, Ad Links units display a list of topics that are relevant to your page. Each topic, when clicked, brings the user to a page of related advertisements.

The result is advertisements that are closely targeted to the interests of your users. By selecting the topics through interaction with the ad unit, users are presented with useful information in the form of related advertisements. Their direct involvement with the evolution of the ad unit guarantees an interest in the ads that are presented.”

Positive Aspects of Adlinks:

They allow you to blend this in with sections of your links which will get more visitors to click on them, inevitably increase your Adsense revenue.

The Adlinks ads display 10 ad results when clicked without cluttering you page.

Google’s rules allow you to place three Adsense code block on a website. If you are doing this near say a 500 word article it can distract the visitor from viewing the article. With Adlinks you can still display 1 block of normal Adsense code and the Adlinks block and it keeps your page relatively nice looking while still giving you revenue potential.

Negative Aspects of Adlinks:

Adlinks requires your visitors to make two clicks. One on the original Adlinks block and one when they view the Adlink results. As any marketer knows the more actions you need a visitor to take the less the response rate.

Where are the best places to display Adlinks ads?

The best place to display them are within your navigation menu. Try to make them blend in as best as possible.

Another great place to put them is at the end of an article suggesting an interested reader view these resources. When doing this the reader is very targeted since they red your whole article and if they are likely leaving your website, why not let them leave through Adlinks and make some money?

Are Adlink ads as effective as the normal ad blocks?

Well some have seen positive results while other have not. Personally I am going to test it some more to see what kind of results and make my decision then.

About the author:
http://www.derrickpizur.info
Want Free information about Google Adsense and Search Engine Opt?

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When AdSense Goes AWOL

2007-07-04T00:08:00.001-07:00

When AdSense Goes AWOL
by: Diane Nassy
No matter how hard you work to optimize your page, there are going to be times when Google just can’t figure out which AdSense ad to deliver, so it defaults to delivering a PSA (Public Service Ad) instead.

Now I don’t have any problem with charities, but I give to the ones that I choose to give to. Since I don’t have a non-profit license of my own, the goal of my web site is to make money and I depend on Google AdSense revenues to help pay my bills. Someday I want it to fund my retirement as well, so I can’t afford to have non-revenue PSAs showing up on my site.

The good news is the Google understands the human’s basic greedy nature, so it provides us with an alternative to donating our precious web real estate to charitable organizations. That alternative is known as AdSense Alternate Ads.

As strange as it seems, this feature allows you to let Google competitors into your site. Don’t worry, Google is allowing it with their eyes wide open. They even tell you how to set up the alternate ad code to work on your site and they let you do it right in your AdSense control panel.

Once you add the code to your site, Google will pull ads from whatever service you defined rather than serve a PSA. Google will do that even if those ads are coming from Yahoo, or Overture, or your grandmother’s attic.

This goes a long way towards ensuring that you never lose an opportunity to monetize a visitor’s time spent on your site. How nice it is of Google to gives us that opportunity.

Who do you choose?

Ah, now that’s the big question. Most people head straight for Overture or Yahoo, but there are other fish in the sea worth considering. In fact, some of these fish make their living almost solely by serving replacement ads for PSAs. Run this search (http://www.google.com/search?client=firefox-a&rls=org.mozilla:en-US:official_s&hl=en&q=google+psa+alternatives&btnG=Google+Search) on Google and you’ll have plenty of options to choose from.

Why bother?

Sometimes Google doesn’t have any ads in its inventory to match your site’s keywords. Sometimes Google gets confused and can’t figure out which ads to deliver, so it grabs a PSA ad.

Google also has a not-so-readily-available list of what it calls “stop words”. When the Google AdSense spiders detect these words on your page they automatically trigger PSAs. Some of the more commonly known words include severe profanity (think: George Carlin’s 7 Words You Can’t Say on T.V), as well as other words which may very be quite legitimate for your site such as pharmaceutical, drugs, death, dying, abortion, and the list goes on and on. At least we THINK that it goes on and on but no one really knows for sure outside of a trusted few Google staffers.

But no matter what the reason, you don’t want non-revenue ads running on your site. There’s no excuse when Google makes it so easy to keep the revenue flowing.

About the author:
Diane provides marketing and internet profit tips.
For more Google AdSense tips, visit http://www.adsense.deeljeabiz.com
Email : deeljeabiz@gmail.com

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Google AdSense and Blogs

2007-07-04T00:07:00.002-07:00

Google AdSense and Blogs
by: Diane Nassy
If you have a blog, or are thinking about starting a blog, then you are definitely going to want to read this article. It’s all about how to line your pockets with money that’s just waiting to be made without working much harder than you already are.

No only are blogs the hottest thing on the ‘net right now, but they are custom-made for Google’s AdSense program. Why? It’s simple. Blogs represent constantly changing and fresh content to Google’s search engine spiders. Feeding fresh content to those little spiders is just like tossing raw meat to a tiger. They just gobble it up. The more pages of your blog that get indexed, the more traffic you get. And the more traffic you get, the more exposure your AdSense ads get. Are you beginning to see where I’m heading here?

It’s not just Google that loves new content, all of the major engines do. In fact, some web-savvy bloggers are testing Google ads on one page and Overture ads on the other. It doesn’t take too long to see which ads are doing the best when you have nearly side-by-side comparison statistics to look at. Just don’t make the mistake of putting Google and Overture ads on the same page together. While they won’t kill each other like a pair of Siamese fighting fish in the same bowel will, you will be violating both sites’ Terms of Service, and it isn’t worth killing the goose (geese) that laid the golden egg.

It’s a snap to set up Google AdSense ads on your blog. Everything you need to know is right inside of the Google control panel. What’s not so easy is figuring out what ads are going to appear on each page. Since Google targets your key words, and your blog articles could possible wander towards any subject, you never know what you’re going to get.

Well, “never” is a strong word because there actually IS a way to pre-test your blog’s ads before you post your newest edition. Here’s what you do:

• Write your blog article like you normally would
• Plug in your AdSense code and then post your newest page to a sub directory that’s not part of your blog.
• Click refresh a few times until Google wakes up and starts sending ads.
• If you don’t like what you see then fine-tune the article until you see the types of ads that you’re looking for.

With some ads paying as much as $5 per click or more, I’d certainly spend an extra 30 minutes or so tweaking my blog. That’s for sure.

If you’re working hard to get your blog in front of visiting eyeballs, then it doesn’t make any sense at NOT to be using Google AdSense to draw every penny out of your site that’s possible. OK, that’s the end of the article. Now get busy tweaking your blog and checking your ads. You’ve got money waiting to be made!

About the author:
Diane provides marketing and internet profit tips.
For more Google AdSense tips, visit http://www.adsense.deeljeabiz.com
Email : deeljeabiz@gmail.com

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The Basics of Making Money with Blogs And AdSense

2007-07-04T00:07:00.001-07:00

The Basics of Making Money with Blogs And AdSense
by: Mal Keenan
Copyright 2005 Mal Keenan

Google AdSense is undoubtedly the most popular Pay Per Click (PPC) program in the industry today. By enrolling your site under the said program, AdSense will display a series of ads on your pages. You stand to earn every time a visitor of your clicks on these ads.

They don’t have to buy anything, mind you. They just have to click on the ads and nothing more. These ads are by no means random. They are contextually relevant, meaning, they are assigned based on their relevancy to the subject of your site.

Could a blog substitute for regular sites when it comes to making money through AdSense? Yes people, blogs can also be provide an additional income stream through AdSense! In some aspects, a blog is a more efficient tool for this purpose.

There are people online today making six figures per month from Adsense alone. Unbelievable but true!

There are three determinative factors for the success of a site enrolled under the AdSense program.

1. The Cost Per Click (CPC) that is carried by the ads assigned to your site.

2. The number of page impressions, or simply put, the amount of traffic that passes through your site. If you garner a lot of page impressions, you have a better chance of acquiring a lot of clicks.

3. The Click Through Rate (CTR), which is the number of clicks your ads get per the number of visitors that visit your pages. The higher your CTR, the more you stand to earn.

CPCs are a given. If you’re dead set on a subject for your blog, then you will just be attracting a certain group of ads. But if you wish to make a blog for the primary goal of making money online, then you have to choose the right keywords before everything else.

Basically, your blog will be assigned certain ads based on the keywords prevalent in its entries. There are some keywords that will attract ads that pay high, and there are those that will attract ads that pay low. The trick is in finding the high paying keywords around which you will create your blog.

Here are some tips that will help you find those keywords with relative ease:

* Create an account at www.adwords.google.com . Adwords, of course, is the advertising partner of AdSense. When you become a member, you could take a peek at how much the going rates are for certain keywords.

* Visit www.adsensearena.com . This is one of the very few sites that give information about high paying keywords for free. It would rather be kept a secret by those who discovered it, so keep it quiet;-).

The number of your page impressions really depends on the traffic that you can generate for your blog. Blogs would have an easier time with this because, as we’ve previously discussed in past lessons, search engines love them. But of course, this is not set in stone. If your competitors, for example, are also using the blogging strategy, then you’re all in equal footing.

To get the edge, do try David Pankhurst’s special report on How To Conquer Your Niche With Wordpress. David will share some absolutely mind blowing techniques that will tremendously boost your blog’s page rank through a simple manipulation of the Wordpress software. Check out his report at http://www.malkeenan.com/top10tricks.

Increasing your CTR is an entire subfield in itself! There are a plethora of strategies dedicated for this purpose. We have discussed some of these tactics in my newsletter, as well as my own blog at http://www.malkeenan.com/blog . These include the choice of ad design, the placement of the ads, and the colors to be used, among other things. I’m telling you, increasing your CTR has become a science of sorts in recent months!

In the next article, I will discuss some really advanced strategies that will blow you away.

About the author:
Get Your Hands on My FREE and Exclusive 7 Day Blogging Report by Sending and Blank Email to mailto:freeblogreport@getresponse.com In this Report I Reveal All The Secrets for Creating and Running A Successful Online Blog, Including Blogging to Niche Markets.

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The Evolution of Google AdSense

2007-07-04T00:06:00.004-07:00

The Evolution of Google AdSense
by: Sharon Housley
Copyright 2005 Sharon Housley

The web has evolved into a complex "organism" which, to some, appears to have a life of its own. As the Internet has evolved, so too have online marketers and publishers. The dot-com balloon is said to have burst but savvy publishers have grabbed the coat tails of the Google search monster and employ Google AdSense on content-rich websites. Google AdSense, a pioneer for providing content-sensitive advertisements, has been a boon to webmasters looking for alternatives to amortize their web trafffic.

How Does Google AdSense Work?
The concept is simple: The publisher or webmaster inserts a java script into a website. Each time the page is accessed, the java script pulls advertisements from Google's AdSense program. The ads are targeted and related to the content contained on the web page serving the ad. If a web surfer clicks on an advertisement served from Google, the webmaster serving the ad earns a portion of the money that the advertiser is paying Google for the click.

Google handles all the tracking and payments, ultimately providing an easy way for webmasters to display content-sensitive, targeted ads, without the headache of having to solicit advertisers, collect funds, monitor clicks or track statistics, any of which could easily become a full-time job.

While Google AdSense, like many pay-per-click programs, is plagued by claims of click-fraud, it is clearly an effective revenue source for many reputable web businesses. There seems to be no shortage of advertisers in the AdWords program from which Google pulls the AdSense ads. Webmasters seem less concerned by the lack of information provided by Google and more interested in cashing their monthly checks from Google.

The Evolution of AdSense
While Google's initial system was fairly rudimentary, only providing publishers the option of displaying a handful of advertising formats, the technology behind even the first ads was anything but simplistic. The technology used to employ Google AdSense goes far beyond simple keyword or category matching. A complex algorithm is used to determine the content contained on the web page serving the ad. Once the content is assessed, and appropriate ads that contain related content are served.

Early on, Google implemented a system that allows publishers to filter advertisements from competitors or sites which they deemed inappropriate. Google also allows vendors to specify an alternative advertisement, in the unlikely event that Google is unable to provide related content ads.

The Progression of Google
Google has come a long way in understanding the needs of publishers and webmasters. Google now offers a system that allows full ad customization. Webmasters can choose from twelve text ad formats and can customize Google advertisements to complement their website and fit into existing webpage layout. The options provided allow webmasters to select and create custom color palettes that match an existing website's color scheme, making the ads a much more natural fit.

Many sites have been able to integrate ads into their site design using different ad formats.

Sample sites with integrated ads:

Investing Partners - http://www.investing-partners.com
Podcasting Tools - http://www.podcasting-tools.com .
RSS Network - http://www.rss-network.com

Online Reports
Google recently took a huge step forward, providing publishers the ability to track their earnings based on webmaster-defined channels. Recent improvements to the Google AdSense reporting have resulted in webmasters having the capability to monitor an ad's performance with customizable online reports that can detail page impressions, clicks and click-through rates. Webmasters now have the ability to track specific ad formats, colors and pages within a website. Webmasters can quickly spot and track trends. The new flexible reporting tools allows webmasters to group web pages by URL, domain, ad type or category, providing webmasters insight into what pages, ads and domains are performing the best.

Reporting is real-time, allowing webmasters to quickly assess the effectiveness of any changes. The new reporting makes it significantly easier for webmasters to optimize and increase click-through rates. Optional reporting allows webmasters to monitor traffic, viewing both ad impressions and page impressions.

Advertisers realize the benefits associated with having their ads served on targeted websites, increasing the likelihood that a prospective web surfer will have an interest in their product or service.

Truth Still Not Revealed
Google still does not reveal what percentage of the advertising revenue earned is paid to the webmaster serving the ads, but they have made strides related to disclosure, recently lifting the ban preventing webmasters from disclosing the amount they earn through serving Google ads.

--------------------------------------------------------------------------------
About the author:

Sharon Housley manages marketing for FeedForAll http://www.feedforall.comsoftware for creating, editing, publishing RSS feeds and podcasts. In addition Sharon manages marketing for NotePage http://www.notepage.neta wireless text messaging software company.

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Are you using both sides of the GoogleCoin?

2007-07-04T00:06:00.003-07:00

Are you using both sides of the GoogleCoin?
by: Jason Hulott
By now most of you realise that Google can give our websites the ability to appear within their results pages using a Pay
Per Click model (PPC).

This is called Google Adwords

Hopefully, you will also be aware that that Google offers website owners the ability to display these PPC results on
their own websites.

For this privilege, Google will pay the website owner a share of the PPC revenue earnt from any click throughs on the results displayed on their website.

This is called Google Adsense

So there you have both sides of the Google coin.

On one side, the ability to drive low cost targeted traffic and on the other side, the ability to generate revenue from
your existing traffic.

You'd think that was the end of it but really it is only the beginning.

Heads or Tails?

Heads it is….

Let's look at Adwords

There are those that think…

…write your ad, pays your money and away you go.

Which to 80% of the people using Adwords, this seems to work OK for them. Remember I said OK!

For the other 20% , these guys and gals, are testing,changing, innovating and working Google as hard as they can.

One such character is Chris Carpenter , whose GoogleCash is pioneering in the way that he works Google and now lets
other work Google just as hard.

"Like Bruce Lee taught us the art of fighting without fighting, Chris Carpenter shows us the art of website revenue generation without a website!"

Chris has shown examples of Adwords campaigns that cost cents to set up but pay dollars in commissions. None of my
current investments give me such a high ROI.

I have tried my hand at it and I am currently making around $4000 per month just from this one product. I am only
spending $250 on Adwords to get this return.

Why not have a look at Google Cash yourself.

http://www.j2-squared.com/google-cash-book-review.htm

Tails you win!

Secondly, while most people just cut and paste Adsense code into all the pages of their site, they just leave it at that
thinking job done!

They don't explore the high value keywords in their market or niche.

Why do that?

Well if you knew what the more profitable keywords and terms are, you can write content and these words can be displayed.
Google Adsense will then look at your page content and work out what to display.

You could double your income by changing words on your site. Maybe Life insurance to life assurance or personal loan to
loans or adverse credit to bad credit.

Also sites tend to use one format and one position for the ads.

Test, test, test

Try different layouts and work out which ones work best for you. You may be surprised.

Test, test, test

There are several tools that can help you identify keywords but the best for you would be either the Google Adwords program or Overture view bids tool.

Don't worry about thinking you are doing anything wrong. In fact, think about it - you will be creating relevant content for Google to display and for their users to read. Users are happy, Google are happy and you will earn more revenue from Adsense. So hopefully you'll be happy too!

A Win Win situation!

Again, like most things rather than reinvent the wheel there is a whole book on Adsense written my friend William
Charlwood has written The Definitive Guide to Google AdSense which tells you exactly how to make money by hosting small
ads on your website. It is a detailed road-map of everything you need to do to get going and then maximise your AdSense
income.

Once you've got it right, you can look forward to a check every month from Google.

Check this out here:

http://www.j2-squared.com/adsense-guide.htm

So there you are, there are two sides to the Google coin.

Are you using both sides!

Good Luck!

About the author:
Jason Hulott is Director of J2 Squared, leading specialists in Internet consultancy
whose specific aim is to drive more Revenue to websites. Their main area of focus are the insurance,finance, and automotive industries.

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Meet Adwords, AdSense’s Fraternal Twin

2007-07-04T00:06:00.001-07:00

Meet Adwords, AdSense’s Fraternal Twin
by: Diane Nassy
AdSense is one of the best ways to monetize your web traffic. People see those little “Ads by Gooogle” tidbits and they click like crazy. Or at least that’s the plan. But have you ever given though to where those ads are coming from? That would be AdWords, the Pay-Per-Click program for people who want to advertise their products on Google.

They are the fine men and women who are willing to part with some coin of the realm every time a visitor to your web site chooses to click on an AdSense ad. Google grabs the cash from the AdWords' member’s account, keeps some of it for themselves, and gives the rest to you. How much they keep and how much give away is a State secret, but who cares; just as long as we’re getting ours each month.

How AdWords Works

AdWords provides pay-per-click advertising to merchants who are willing to shell out anywhere from a minimum 05 .05 per click all the way up to a maximum of $100 per click. Can you imagine anyone paying $100 just to have someone click on an ad?

Anyway, the advertiser joins the AdWords program and gets a control panel similar to the one that we AdSense users get. They can write their ads, pick their keywords, and establish an advertising budget. They get tools to track performance as well as to help them pick keywords. There are no monthly minimum spends required and they can turn their ads on and off at will.

Once an advertiser is happy with their ad, it gets released to the network and shows up on web sites like yours and mine. That’s if the keywords on your site match the keyword requirements of the brand spanking new ad, of course.

They can’t “buy” their way to the top

Google doesn’t simply push the people with the highest paying ads to the top of the SERP (Search Engine Results Page). They use a rather fair methodology that takes into consideration not only the maximum CPC (cost per click), but also includes a secret recipe for determining an ad’s placement based upon the number of clicks the ad receives. So, at least in theory, an ad paying .05 per click could rise above one paying $5.00 per click if it’s more popular with Google’s audience.

I say “in theory” because if the owner of the $5 ad is paying attention then he or she will see that they are being bested by a lowly nickel ad and do some serious rewriting to get back up to the top where they belong.

Personally, I’m not sure that I have the guts to invest a lot of money into hoping that people who click on my ad will actually buy something, since I still have to pay Google whether I make a sale or not. But, as a dedicated AdSense user, I’m sure glad that my AdWords brothers and sisters have more nerve than I do. And you should be thankful as well.

About the author:
Diane provides marketing and internet profit tips.
For more Google AdSense tips, visit http://www.adsense.deeljeabiz.com
Email : deeljeabiz@gmail.com

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Google Adsense

2007-07-04T00:05:00.003-07:00

Google Adsense
by: Phil Wiley
here's an all about Google letter. It didn't start out that way, but when my fingers got typing that's what flowed out of them.

My brain could have had something to do with it too. But not a lot. It's still quite muddled from being ill.

Hope you find this stuff below useful.

1. Google Adsense stuff

I've heard that Google have been getting tough on Adsense sites recently, investigating sites displaying Adsense and removing ones which don't meet the criteria.

You see, what's happening is that people are getting approved for one site, then adding the code to other sites they own.

That's fine by Google as long as the new sites have nothing wrong with them/don't break Google's small print.

Well some of that small print is mighty small and two friends have written to me this week to say their sites have been banned in the past 7 days.

Why?

Well both for the same reason. They both put a lot of work into building new content sites and put the Adsense ads up on almost every page.

But it was obvious that the sites had no purpose other than displaying the Adsense code.

They didn't try to get subscribers to their ezines, they didn't promote affiliate programs, etc.

All they did was have good quality targeted content + Adsense.

Now you might think there's nothing wrong with building a site like that, but Google just doesn't like it when it comes to Adsense.

One friend sent me the letter Google sent him. Here's part of what Google had to say:

"Ads may not be placed on pages published specifically for the purpose of showing ads, whether or not the page content is relevant."

Ok, so seeing that having quality content isn't enough, what can you do to make sure your own Adsense sites don't fall foul of the rules?

Well what you have to do is give your sites an extra purpose.

Here are a few ways of doing that:

# also display some affiliate links on the pages, and include an affiliate graphic or two.

# perhaps run a news ticker. You can get good ones from a number of sources, but one of the best is http://www.moreover.com which
has newsfeeds covering a huge variety of niches.

# link to authority sites on the subject, even though they're probably not linking back to you.

# start an ezine and have a subscribe box displayed prominently on each page.

# if your site is about online business/marketing give away a free ebook or two. But make sure they're quality one's you can customize with your affiliate links so that you stand a chance
of profiting from them.

# have a poll running on your site. I use a good one from One Minute Poll

If I were you I'd do all of them.

2. Google Adwords Traffic:

One way of GUARANTEEING plenty of visitors from Google is by buying Adwords.

If you do it right you can make a fabulous income. If you do it wrong, you'll be well out of pocket.

Recommended Adwords Resources ->

Chris Carpenter's GoogleCash ebook, which details how Chris makes a living from Adwords. An excellent resource.

I'm a big user of Google Adwords to promote my many mini sites. And it's now made easier because of the help I get from using GoogleCash and AdWords Analyzer. Read the page listed below to
follow this strategy (it works).

http://www.ozemedia.com/google-adwords.htm

3. Google and blogging...

Google is still ranking frequently updated Blogs very high. And having your own blog (and keeping it to the theme of your main site) could be a great way of getting more traffic.

To learn how to do it well I'd like to recommend you read James Maduk's Blogging Secrets which is a really good multimedia ebook. Very tasty.

Like his excellent Google course "How to Get Ranked #1 On Google" it's a combination of Audio / Video / Whiteboard Training and Screen Captures. (plus you get 4 Hours of bonus audio
interviews from his private E-learning sessions.

If you're thinking of blogging for profit you need to read this first.

4. More Google Stuff...

Your commercially oriented sites probably took a rankings kick in the guts in the last Google update.

Don't worry, you're not alone. This site lets you enter the main keywords for your site and see how many other sites with the same keyword phrase have dropped in rankings.

Not really useful, but interesting.

http://www.scroogle.org/

More useful - in fact a MUST READ if you're at all interested in learning more about how and why Google's latest update is affecting your sites - is a detailed online report "A Statistical and Experimental Analysis of Google's Florida Update" written by Leslie Rohde who developed that marvelous ranking software Optilink.

There's no charge to read it, though Leslie could easily have packaged it up into a "special report" and sold it.

When you've done with reading it though, I seriously suggest taking a look at Optilink.

Leslie is one of the most knowledgeable search engine people around, and the Optilink software works a treat.

Looks like an Adsense competitor is on the way early in 2004 http://www.quigo.com/adsonar.htm

Overtures efforts in this field are in beta, with some major sites already running content matched Overture advertising, (and rumors that it's going to be opened up to all of us) and Commission Junction have got a contextual advertising/content matching solution in the works - though unlike Adsense it's very unlikely
to offer pay per click.

You can get more on Overture's Content Match here and while you're there you might want to consider advertising on them. I've had an account there for years now and get tons of traffic to my mini sites. A friend of mine, Paul Manuel, wrote a free report
detailing how he makes a great living from his Overture advertising. you can get it here.

Ok, one last Google thing: Trackmeat.

It's no cost software that saves you logging into Adsense 50 times a day to check how your commissions are doing.

Once you install it and click "Go" it minimizes right away, and your AdSense income will update down in the taskbar and system tray at intervals set by you.

It also works for Commission Junction.

(note: I haven't used this software, so I'm not recommending it, just informing you that it exists)

About the author:
Phil Wiley is the author of the best selling book Mini Site Profits www.minisiteprofits.comand writes the free weekly Letter from Phil at www.ozemedia.com

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Winning the (r) Google AdSense War

2007-07-04T00:05:00.001-07:00

Winning the (r) Google AdSense War
by: Willie Crawford
Some owners of content sites are earning four and even five-figure incomes per month selling "nothing." They're doing this by selling their targeted traffic to other websites through Google's AdSense program.

If you're not familiar with (r)AdSense, it's where (r)Google pays website owners ("publishers") to run ads on their sites. Google accepts paid ads from advertisers, and then shares this revenue with the publishers who allow these ads to be displayed on their sites. They pay based upon clicks generated from the publishers' sites.

Many publishers have discovered that running Google AdSense ads is more lucrative, and less trouble, than marketing their own products or services. So an entire industry has sprang up around monetizing websites using AdSense and other pay-per-click programs.

The "industry" is mature enough that seminars are even held that teach how to best monetize your content sites. I'll be attending a seminar, in New Orleans, Louisiana, on September 9th - 11th, 2005, that has this very focus. You can read more about it at: http://WillieCrawford.com/new-orleans-seminar.html

Since MOST people I've communicated with aren't earning four or five-figure incomes per month, let's examine how you increase your chances of earning these amounts.

First of all, your website has to be on a topic (a niche) where people are spending lots of money. There are niches where advertisers often spend $40 - $50 per click... just to get visitors to their websites. Obviously, these visitors buy "things" on these websites that make it worthwhile to pay that much for the traffic.

In case you're wondering what keywords any "sane" marketer would spend $50 on a single click for, read on...

Certain visitors to websites, that later convert to customers, could literally be worth thousands, even millions, to marketers. These marketers know the lifetime value of their visitors, and have the conversion rates calculated! Markets where customers can be this lucrative include legal/lawsuits, medical, higher education, real estate, new and used vehicles, investments, travel, and products offering residual income. There are many others.

I actually have a list of over 9000 keywords that I consult when building a new site, or optimizing an existing site. Doesn't it makes perfect sense to create sites that attract visitors with a high value-per-visitor?

You can grab a copy of my list along with a few personal notes on how to monetize these high-value keywords at: http://9000TopPayingKeywords.com

The keywords on the list above range from 93 cents to $108 per click. There ARE higher priced keywords but you probably don't want to focus on them since the competition can be incredibly cutthroat. There are niches where your competitors will actually sabotage your efforts. Money does that to some people :-)

It makes economic sense to build a site around topics where people are actually spending money already.

It makes sense to target a market where people have money to spend - and they expect to spend it on products similar to yours. In that sense, you can even set up site designed to generate traffic for governmental agencies, foundations, charities, etc. It's all about getting in front of the traffic and then re-directing that traffic to those willing to pay for it.

When setting up content sites, it's important that you not violate the terms-of-service at the pay-per-click management firm that you plan on using. For example, Google actually tells you that you should not build sites just for their AdSense program. Yet, they need sites to display their customers' ads in order for their program to work.

It's a delicate balancing act. Google wants to deliver relevant clicks to their customers. They know that traffic coming from "junky" or "spammy" sites may not convert as well for their customers. This would lower their customers ROI, and lead to many unhappy customers. This would drive Google's customers to their ever-growing competitors.

Google wants webmasters that have quality, targeted traffic to run AdSense Ads. When you set up a free blog on Google's Blogger.com they even have the AdSense invitation "programmed" into the signup process.

So how DO you win the Google AdSense War and get your share of that multi-billion dollar advertisers' revenue stream? You build high-quality content sites that focus on niches where people are spending money. It's as simple as that. You let those already doing it teach you what works best - it's a easy as that!

About the author:
Willie Crawford has taught PROVEN Internet marketing
techniques to thousands of successful Internet
entrepreneurs since late-1996. Grab a free copy of
his comprehensive, 20-Lesson Internet Marketing
Success Course now at: http://WillieCrawford.com

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Tips for maximizing Your Google AdSense Revenues

2007-07-04T00:04:00.003-07:00

Tips for maximizing Your Google AdSense Revenues
by: Diane Nassy
Despite what you may hear, the Google AdSense program is not for everyone. There are some types of web sites that do poorly no matter how hard the owners try, and there are others that should be doing well but the webmaster simply isn’t putting in the effort to make things happen.
Here are some tips to make AdSense work better for you. If you do them all and you’re still not having any luck, then you just might be running one of those sites that don’t make money

1. Determine if your visitors are “in the mood”

Like I mentioned at the top of this article, some web sites just don’t work with pay-per-click programs.
The best performing sites fall into one of these categories:

• Sites where users go and expect to buy something while they are there. E-commerce sites fit the bill here..
• Sites where users go to find specific information on something that they want to buy now. Music and video review sites, vacation information sites, resume building sites, etc. You don’t have to actually be selling these types of things; your site can just be a mecca for information pertaining to these things. Then, when the visitor comes to read your content, they are more likely to click on your ads.

• Sites where people who have disposable income and a credit card like to visit. This includes sites with money management, investing and lifestyle content.

• Sites that draw a large amount of new users every day. Free coupon sites and “How to” sites are good examples.
• Sites where people go who expect to read ads. Classified ads and shopping comparison sites fit into this category.

2. Make sure that your visitors don’t feel that you just want to grab their money

Give them plenty of relevant and well-written content. If writing isn’t your best skill then hire someone to do it for you. Good content brings steady traffic and steady traffic pays the bills.

3. Play by the rules

Google has some very specific Terms of Service (https://www.google.com/adsense/policies) for participating in their AdSense program. Learn those rules and follow them so you don’t lose all of your investment by getting shut out.

4. Use the tools that Google gives you

Google gives you tools for determining the best keywords for your site, measuring ad performance, and setting up different ad “channels” for fine-tuning ad results. These guys and girls are the 800 lb. Gorillas in the Pay-Per-Click market. They didn’t build these tools just to keep their programmers busy. Take advantage of their knowledge for they are very big and you are not!

5. Tweak, fine-tune and then tweak again

You should never be happy with your AdSense performance. If it’s good, then you need to make it great. If it’s great then you need to make it amazing. If it’s amazing then you need to take it to the UPS club. The UPS club? Google sends all checks over $10,000 per month to the webmaster via UPS overnight delivery. Now there’s a club that I wouldn’t mind belonging to.

6. Get more traffic

No matter how much traffic you have, you need more. More eyeballs translate to more clicks. Even if you’re only pulling a 2% click-through. That’s a lot of clicks when you have thousands of visitors each day.

7. Experiment with new keywords

New keywords can bring new ads and new eyeballs along with it. Set up some new pages on your site and experiment with different content. Once you get something that’s working then refer back to Tip # 5.

You can see results in near real time when you use Google’s AdWords. Don’t be afraid to be different. If something that everyone else is doing doesn’t work for you, then invent something that does work and get it on your site.

About the author:
Diane provides marketing and internet profit tips.
For more Google AdSense tips, visit http://www.adsense.deeljeabiz.com
Email : deeljeabiz@gmail.com

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10 Great things NOT to do with Google AdSense

2007-07-04T00:04:00.001-07:00

10 Great things NOT to do with Google AdSense
by: Diane Nassy
There is no question that you can make some good money with Google AdSense, but you’re setting yourself up for disaster if you make any of these Top 10 mistakes!

1. Do not use fake information when opening your Google AdSense account.

Google says that’s a no-no and they will cut your account off and keep all the money you may have earned. Besides, trying to hide your true identity can cause serious problems with the I.R.S. or whoever your tax authority is.

2. Do not hack or modify Google AdSense code other than to change the parameters that Google authorizes you to change.

Any attempt to bypass Google’s built-in algorithms not only poses a danger to the integrity of the network, but it threatens the financial modle that Google operates under. You’re not dealing with some Mom-and-Pop company here, and Google has the legal muscle and deep enough pockets to drag you through every court in the land if you damage their business with your hacking antics.

3. Keep AdSense ads off of your registration, confirmation, and all "thank you" pages.

Don’t ask me why you can’t put your ads there. It makes sense to me that those would be wonderful locations. Google thinks otherwise, however, and doing so is a hanging offense according to their Terms of Service.

4. Do not display AdSense ads and a competitor's ads (like Overture's) on the same page at the same time.

That just makes plain good sense. Google doesn’t demand 100% SITE loyalty from you, but they do insist that their own ads not be cluttered up by offerings from their competitors.

5. Don't "beg for clicks" or provide any incentive for clicking on your Google AdSense ads.

This is a biggie and you see this rule violated all the time. Any of the “get paid to do stuff” sites that put Google ads in the member’s control panels are walking the plank and they don’t even realize it. Even those sites with the polite little messages asking you to “help keep my site running by clicking on our sponsor’s ads” are asking to be cut off if those happen to be Google ads.

6. Never click on the ads running on your own site, even if you are genuinely interested in the product or service and are thinking of buying it!

Nothing screams FRAUD louder than a webmaster running up his or her own click counts by happily clicking on ads fromtheir own site. The Google Gods can track this activity and it won’t be long until you find yourself getting a goodbye note from their fraud team.

7. No misleading labeling

Google is very specific about what text can be placed around their ads. Their Terms of Service state: “Publishers may not label the ads with text other than ‘sponsored links’ or ‘advertisements.’ This includes any text directly above our ads that could be confused with, or attempt to be associated with Google ads.”

This is to keep visitors from becoming confused and barking up Google’s tree when they clicked on an ad that led to a porn site instead of the recipe site they were expecting to visit.

8. Avoid keyword spamming and other divisive tricks

You may be tempted to buy one of those “generates thousands of key-word rich pages in seconds” programs that are so popular these days but I’ll tell you this: Their days are numbered. Google is wise to such shenanigans and they will be hot on your trail. Other prohibited gimmicks include:

• ”Sneaky” page redirects that send a visitor off to a different site then they were expecting to visit.

• Multiple sites, domains, pages, etc. which have substantially duplicate content.

• Hidden text or links of any type.

• Excessive outbound links on any page. Google recommends no more than 100. I’d keep it way below that.

• And here is a nugget of wisdom straight from Google’s mouth: “Do not participate in link schemes designed to increase your site's ranking or PageRank. In particular, avoid links to web spammers or "bad neighborhoods" on the web as your website may be affected adversely by those links.

9. Don’t advertise anything on Google’s prohibited items list.

It’s a lot shorter lists than PayPal’s or eBay’s, but it includes a lot of the same stuff like hacking/cracking content, porn, illegal drugs, gambling sites, beer or hard alcohol (I guess wine is OK), weapons, and the other usual stuff.

10. And the 10th dumbest thing NOT to do with Google AdSense is to let the other nine things stop you from running an honest site that’s designed to make the most out of this very profitable opportunity that Google offers!

About the author:
Diane provides marketing and internet profit tips.
For more Google AdSense tips, visit http://www.adsense.deeljeabiz.com
Email : deeljeabiz@gmail.com

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How to Help Google Make up its Mind

2007-07-04T00:03:00.002-07:00

How to Help Google Make up its Mind
by: Diane Nassy
As an AdSense sponsoring web site, your goal is to have contextually relevant ads displayed whenever a visitor comes to your site. That’s the goal, and it sounds simple enough, but sometimes it seems that Google is bent on not cooperating with you in the least.

If there are times when your web site is displaying apparently random ads which have no relevance to your site at all or worse, it’s displaying non-revenue Public Service Ads (PSA), then that’s a sign that you need to work harder to help Google make up its mind.

Google uses a pretty effective set of Artificial Intelligence (AI) tools to sniff the content on your site so it can serve up the most relevant ads out of its extensive inventory. However, since no humans are involved in this process, it’s actually pretty easy to lead the poor spider down the wrong path.

It’s not enough to simply depend upon your site’s keywords to pull the right ads from Google; you have to pay attention to the context in which the key words are used as well or you could get some surprises.

For example, suppose that you have some text on your page that reads “I love Guns ‘N Roses”. There is a good chance that you will either end up with PSAs, because “Guns” is a known Google “stop” word that triggers PSAs, or ads from 1-800-Flowers thanks to the key word “Roses”. But if you modify your content slightly to have it read something like “I love the heavy metal and hard rock bands like Guns ‘N Roses”, then you should start pulling ads that match your site’s theme.

The words “heavy metal” and “hard rock” are called supporting keywords. Their job is to help define the context that the actual key word is being used in.

When the Google spiders are fed both supporting and actual key words they are better able to make the right decisions on your behalf.

The position of your key words also plays a part in pulling the right ads. Words that are closer to the top of the page have more “weight” than those that appear farther down. Tags are also important. H1 and H 2 tags have a higher precedence over P tags, and B tags are significant as well.

The key to getting the right ads to appear on your site is to fine-tune the supporting key words and tweak your tags until you are seeing what you want to see.

Once you reach that goal, you can read our article on Smart Ways to Attract Higher Paying AdSense Ads, and Tips for Maximizing Your Google AdSense Revenues for even better results.

Sometimes it seems that the Google spider is doing all it can to not get along with you. The next time you have that thought, stop to consider the possibility that the Google spider is having the same thoughts about you!

About the author:
Diane provides marketing and internet profit tips.
For more Google AdSense tips, visit http://www.adsense.deeljeabiz.com
Email : deeljeabiz@gmail.com

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Blogging for Dollars

2007-07-04T00:03:00.001-07:00

Blogging for Dollars
by: Sharon Housley
Copyright 2004 Sharon Housley

Blogging for dollars might sound like the latest game show or some new drinking game, but it's the latest craze to hit the Internet. Bloggers began blogging for a number of reasons, but as the blog movement has increased in popularity, they have found ways to monetize their blogs and are seeing their commitment pay off.

Whether a blogger's focus is to communicate with customers or just to have fun, they have begun looking at ways to earn revenue from their blogs. The most popular ways for bloggers to earn some added cash for their pet projects are:

1. ) Google Adsense in Blogs
Google AdSense allows webmasters to dynamically serve content-relevant advertisements in blogs. If the visitor clicks one of the AdSense ads served to the blog, the website owner is credited for the referral. Webmasters need only to insert a Google-generated java script into the blog or blog template. Google's spider parses the AdServing blog and serves ads that relate to the blog's content. Google uses a combination of keyword matching and context analysis to determine what ads should be served.

2. ) Affiliate Programs (Product Endorsements)
Affiliate Programs work when an affiliate web site receives income for generating sales, leads, or traffic to a merchant website. Generally, bloggers will mention or endorse specific products and if site visitors purchase the product, bloggers will receive a portion of the sale.

3. ) Product Promotion
Businesses use blogs to detail how specific features or product add-ons can increase functionality and save time. Content-rich product promotion will help with search engine placement.

4.) Banner Ads
While less popular than in the past, websites with high traffic levels can still earn decent revenue by selling banner space.

As the Internet evolves bloggers will continue to seek out ways to monetize their opinions and thoughts. Daily journals and online blogs have become more than just a communication means to many.

About the author:
About the Author:
Sharon Housley manages marketing for the NotePage http://www.notepage.netand FeedForAll http://www.feedforall.comproduct lines. Other sites by Sharon can be found at http://www.softwaremarketingresource.com, and http://www.small-business-software.net

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A Smart Trick for Attracting Higher Paying AdSense Ads

2007-07-04T00:02:00.003-07:00

A Smart Trick for Attracting Higher Paying AdSense Ads
by: Diane Nassy
There are no guarantees in life, so I don’t guarantee that following these tips will bring you more money every time. However, I do guarantee that they will greatly increase your chances of pulling more of the top-paying AdSense ads to your site than if you don’t follow these suggestions.

Enough with the disclaimers, let’s get down to the business of making money. Google lets advertisers bid anywhere from a minimum of .05 per click right up to a whopping $100. It should be pretty obvious that you’re not going to get rich running .05 cent ads on your site, but getting a few $100 ads, or even some $10, $20, or $30 ads can’t be a bad thing, right?

Now the problem is, Google is pretty closed-mouthed about who is paying what for their ads, and there is no real way to determine which words pay the most per AdSense click.

But ah, far away in a parallel universe we find another Pay-Per-Click provider called Overture. It seems that Overture is less sensitive about releasing their top-priced words and anyone who cares to find out what web sites are paying for words and phrases can do so by simply using Overtures tattle-tale special pricing tool (http://www.pixelfast.com/overture/). And it couldn’t be easier to use. You simply type in a key word or phrase and the tool returns a list of advertisers using that word and how much they are paying. It even shows you the actual ad.

Oh what a treasure trove of wealth-grabbing results this can be if you know what can be done with that priceless information.

Consider this possibility

Any key word or phrase that’s worth big bucks on Overture is probably worth big bucks on Google as well, maybe even more, right? So try this experiment:

Enter the phrase “SEO Services” without the quotes in the Overture tool (http://www.pixelfast.com/overture/). When I entered that phrase on the day I wrote this article, I was found a company called SEO Inc. that was willing to pay $8.01 per click, followed by SEO Advantage at $8.00, and Online Web Consultants at $6.50. Other bidders appeared below them in the $3.00 range straight on down to some who wouldn’t pay more than a dime per click.

Now, if a company is willing to pay that much money for a click on Overture, it is probably willing to pay that or more on Google. Even if that particular company isn’t advertising on Google, you can be pretty sure that the same key phrase is drawing near the same bid price from other companies who do advertise on Google. So what that means is there is no way that you can possibly afford NOT to have some web pages posted somewhere that are targeted to those sweet-paying words.

All you have to do is use Overture’s pricing tool to find the highest-paying key words that are related to your site and then optimize those words to start pulling similar ads. If all goes to plan, you can perhaps double, triple, or even quadruple your AdSense revenue without needing any increase in traffic or click-through rate.

About the author:
Diane provides marketing and internet profit tips.
For more Google AdSense tips, visit http://www.adsense.deeljeabiz.com
Email : deeljeabiz@gmail.com

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Getting Approved by Adsense in a Jiffy…

2007-07-04T00:02:00.001-07:00

Getting Approved by Adsense in a Jiffy…
by: Anik Singal
Copyright 2005 Anik Singal

I don’t understand why everyone makes Adsense out to sound like some kind of devil. So far, I have a 100% approval rate for my consulting clients. You would think that we spend months developing the site to submit for approval – but to be honest; I spend less than a day (if that!)

What we found is that Google is not nearly as picky as they make themselves sound to be. The trick is to make your site in such a way that you are just providing content; we have found that the less selling you do on your approval site, the better.

Don’t worry, once you’re approved you can use that code wherever you want – so put it on other sites that sell later. But for the purposes of getting approved, try to limit to just content, content and more content!

Now, for the disclaimer before we start talking about how to get your site approved for Google Adsense. I am not a member of Google at all, everything I am about to say is all speculation and experience. I have helped over 50 clients get approved for Google Adsense without having even 1 of them not get approved – we have 100% approval rate on FIRST try.

All I am going to teach you is exactly what I do for them.

There are three main elements that I focus on when getting a client approved:

1. Site look and feel – Not that Google wants a $10,000 professionally designed website, but they also don’t want some piece of junk. Make sure to at LEAST have a presentable website – even if it is just a few tables and a solid background color. Avoid using tacky backgrounds or unprofessional color contrasts.

2. Content – The most important – Google believes in content. If you try to get a website with just a few pages approved, I don’t think you will have any luck. You need to have at least 15-20 pages, preferably, 15-20 pages of articles/resources, a.k.a. content.

3. Traffic – Many “experts” say that Google looks to see what kind of traffic you have and that they do not approve new sites with no traffic. My experience says that these experts are FULL of it. BUT, just to be safe, before you submit your site for approval – try to get your site some traffic.

Here are useful tips you need to make the entire approval process easier and quicker:

>> Get content from article directories like www.goarticles.com – just put those articles in your site, getting 15-20 is easy.

>> Before you submit your site for approval, post at some forums with your website’s link in the signature file – this will help you get some immediate traffic.

>> Make a very simple website with 15-20 articles, a contact us page, a privacy policy and the typical disclaimer.

That’s it – you’re ready to get approved for Google Adsense. I know I made it sound too easy, but honestly, we have a track record that proves it. And remember, if you do not get approved, you can always fix things and try again.

So, stop waiting – apply now – Google Adsense is a great source of income.

About the author:
This article is written by Anik Singal, founder of AffiliateClassroom.com Anik Singal has developed his own affiliate system that helped him earn well over $10,000 in just 60 days. Now, he's looking for a few students to train one step at a time.
http://www.AffiliateClassroom.com

Traffic Arbitrage- The new kid on the block

2007-07-04T00:01:00.002-07:00

Traffic Arbitrage- The new kid on the block
by: Austin Akalanze
A near risk-free and immediate way to create residual income [part one}

The Internet is a dynamic and ever evolving market place. It is full of promises and opportunities. It has the potential to turn people's fortunes around in very short orders. If you have been on the net for any reasonable length of time, such names as Yanik silver, John Reese, late Cory Rudl, Mike Filsame, Simon Garbowski and Mark Joyner to name just a handful, would not be unfamiliar to you. And if you are not familiar with these names, do not worry about it, you will soon be. These are regular folks that have leveraged the power of technology- the Internet to change their fortunes.

Apart from the big wigs, there are smaller folks out there who are raking in bundles of dollars everyday, using one or a combination of the various opportunities and income models the Internet has to offer. These income models range from Affiliate marketing, Resell rights, and Downline builders, to Auctiions, Dropships, Permission marketing, Google Adsene and now Traffic arbitrage.

Of all the income models, I like Traffic Arbitrage the most. It is simple, easy and can be implemented in very little time, even by those who know nothing about doing business on the Internet, once they get the hang of it. Making it even easier, is James Jones using his new Traffic Arbitrage page builder at Click Profit Pro.

Traffic Arbitrage? I am glad you noticed. Yes, Traffic Arbitrage! I would not say "Google Traffic Arbitrage" as many would, because Traffic Arbitrage goes beyond Google. Google is mighty and powerful, but if I could achieve the same results using cheaper search engines, why not. It does not always have to be Google. The cheaper the Cost Per Click, CPC, the better for our purpose. Remember, we are not looking for FREE traffic. We are buying traffic in one market to be sold in another market. And targetted traffic is targetted traffic whether it is coming from Kanoodle or from Google. However, for our purpose, we are using Google Adwords and Adsense.

But what is Traffic Arbitrage? Coming from education, I am sold on the idea of breaking concepts down to their component parts. To answer that question, let's look at the definition of Arbitrage. According to the Encarta World English Dictionary, Arbitrage is "The simultaneous buying and selling of the same negotiables or commodities in different markets in order to make an immediate and riskless profit".

Looking at our keyword phrase, and the Encarta definition, it is clear that the commodity of our trade is internet or web traffic. Also looking more closely at our Encarta definition, three operative phrases emerge, namely: simultaneous buying and selling, different markets, and immediate and riskless profit. Now, I do not know about you, but of all the three operative phrasology, I like the last best: immediate and riskless profit. Wow!

Immediate and Riskless! I am SOLD. Going, going and gone.

I don't know about you, but I do not know any businesses where you can make immediate and riskless profit, other than Traffic Arbitrage. Even in Traffic Arbitrage, there is a miniscle element of risk. Very minute. I just have to be hornest with you.But in the real sense of it, the profits can be immediate and near riskless.

How does Traffic Arbitrage work? I am glad you asked. It is simple once you understand it. And good a thing, it is not rocket science. If I do it, anyone one can do it PERIOD. It is as easy as that.

Now Google in her never ending wisdom, created two very compelling and successful campaign platforms- Adsense and AdWords. On the one hand, Adsense offers advertisers a way to reach deeper into their market without breaking their bank, by having Google place their campaigns on participating sites with content related to advertisers products and services. It also allows content creators a way to make a little money for making their webpage available for dispaly of these adsense ads. The advertiser wins because he is getting perfectly target traffic and deeper market penetration, and the content creator wins because he is making a little money doing what he loves to do.

On the other hand, AdWords offer advertisers a quick and cost effective way to drive immediate and targetted traffic to their sites. Like Adsense, Adwords are on a Cost Per Click basis, but unlike Adsense, they appear only on search displays on Google. The advertiser bids for a position on Google search results, and when a searcher clicks on the advertiser's ads, he the advertiser is charged the bid value of his campaign.

In part two of this two part series on Traffic Arbitrage, will look at the process of setting up a Google Adsense account and Adword account. We will also bring the components together to demonstrate how this genius technique can be use time and again to create residual income.

About the author:
Austin Akalanze is a dream builder a keen observer of the emerging voice over internet protocol technology and a Traffic Arbitrage specialist. He enjoys writing poetry.

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Adsense - 7 keys to empire?

2007-07-04T00:01:00.001-07:00

Adsense - 7 keys to empire?
by: Richard Keir
Copyright 2005 Richard Keir

There's a lot of buzz around about how you can make a quick and easy fortune using this AdSense course or that tool or this book.

And they show you their incomes from AdSense too (though not necessarily THIS month). Now, is it just me or is something a little odd in all this?

Say, I'm making $5000 - no make that $15,276 a month from AdSense on my sites. And now I'm going to sell all my secrets on how to do that for $67 or $97 or whatever.

So what happened, did I get all bored with my filthy riches and decide to become a philanthropist and sell stuff that makes me 15K a month for a pittance? Or is it something else?

Am I saying it's impossible? Certainly not. I know people who make that more.

But a little reality. Those people don't have 5 or 6 or 50 sites. They have maybe 500 or 3000 or more. Few sites make 20 or more a day. Very few. Average income is probably less than a dollar a day. So with 500 sites at a dollar a day, you've got your 15K a month.

Now the domain names cost you maybe $3500 to $4500. Then you need hosting and somehow you've got to build the sites and get traffic to them. There are excellent tools but the ones that will let you do this kind of thing in a reasonably short time are also very (very) expensive.

And you are continually dealing with sites that don't get indexed or get de-indexed or even get banned. Traffic today, gone tomorrow. Plus, if you're not real careful with those tools you may get an unpleasant letter from Google about a DMCA copyright infringement which could cost you your AdSense account.

You can make money, you can build an empire. But it isn't easy or quick no matter what you hear. And it really isn't a business. It's not a long run proposition, it's not stable. You need to keep creating more sites as older ones fail - or you need to be smart and use those AdSense revenues to build an enduring business.

You put up with this down to here, so here are the real 7 "secret" keys to AdSense.

1. The best performing AdSense type is the large rectangle. This has been tested over and over.

2. The best colors are blue for the link - surfers know that blue means click me. And darkish almost black and grey for the text and url. No borders. The same background as your page. Will it merge into your content? No, that's bogus. There are maybe 4 surfers in this galaxy who can't tell a Google ad when they see one. They are not going to believe it's part of the text. Wake up, OK?

3. Another format which is being reported to more or less work is the full wide banner type layout with text ads and images directly above the links. Try it and see if it works for you. Maybe it's a fad.

4. Keywords and related content are critical if you want targeted ads. If you want high paying clicks you need to target the costly keywords AND have content that supports the keywords.

5. You need traffic interested in the ads. Which means your traffic generation techniques have to be targeted not scattershot. You might hear that 1% or 1.5% clickthrough rate is OK and 3% is good. Nonsense. Really successful people get CTRs that are often well above 30%. Even with modest efforts you should be getting an average 6 to 15% CTR (per ad impression, not pages).

6. You have to track what you're doing and you have to test variations in ad layout, placement, color and related content to optimize your income. No one can tell you how to do it except the traffic coming to your site. If you don't test and track, you're flying blind.

7. You need to keep building new sites.

You are now a member of the AdSense Illuminati. Quite possibly you already knew all that. So why are you looking for something else? Really. This is all you need to start doing it.

Probably any course or book can help you if that's what it takes to get you moving and doing. Ultimately, no one can really show you exactly how to do it. You're going to have to learn the ropes and put in the time.

Like everything in life - the greatest traffic generator, the ultimate course or the super MLM opportunity, if it sounds too good to be true, then it is. There's no magic bullet, no ultimate secret to buy. There's no easy, painless, work free, certain road to riches (except, maybe, inheriting it and that can be very hard on the heirs).

Whatever you do on the net, do it wide awake and with your brain actually functioning. The final un-numbered key is that a technique, a shortcut, an idea that will make what you do easier, faster, or more profitable - one single tiny thing - is worth more than any book or course costs. One useable idea and you've gotten a great deal. If you learned something you didn't know or had forgotten, then it's worth much more than you paid. There may not be any magic solution out there, but there are useful concepts, techniques and ideas. You just have to see them for what they are, and then get busy and really use them.

About the author:
Richard writes, teaches, trains and consults on business and professional presentations and eCommerce related matters. For more information on eCommerce sites and eCommerce site building visit http://www.building-ecommerce-websites.com- you can find more articles at http://www.building-ecommerce-websites.com/articles.

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Five Knockout Affiliate Tips

2007-07-04T00:00:00.002-07:00

Five Knockout Affiliate Tips
by: Nicholas Dixon
Here are five “hook em in the jaw” affiliate tips that really
work. Implement them and see how well they work for you.

(1) Develop a positive and realistic mindset. Do you believe that
you can get rich quick or that your business will take time to
grow? Those who believe in the online hype are the ones who
normally lose. Think positive and know in your heart you can earn
an income from your efforts.

(2) Too much information or the lack of it can be dangerous. Not
using the knowledge that you have gain can stop your business
from getting off the ground and not having the right information
can have the same effect.

(3) Market your programs with Google Adwords. This is a powerful
strategy you can use and as long as you earn more in commissions
than your PPC costs, then you are getting something for nothing.

(4) Write your own ads, articles and reviews instead of the
pre-formatted ones offered by affiliate programs. This will set
you apart from all the other affiliates in the same program.

(5) Make sure your affiliate program matches the content of your
website or newsletter. If you have marketing content then you
should promote marketing products on that page. Think of it like
matching ads to the page content like the way Adsense does. There
may a few exceptions to the rule though, even Adsense does it
some time.

There you go. A few tips to help you with your affiliate programs
whether you are looking for your first check or to boost your
current earnings. Try them all or even a couple and test and
track your results. I am sure Lennox Lewis would be proud of your
hooks and jabs

© Oceanroc Web Publishing

About the author:
Nicholas Dixon is the CEO of Oceanroc Web Publishing. You are
invited to sign up for a free five day mini course on search
engines available at http://WWW.Oceanroc.com/Searchcourse.html

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Is Your Site a One Trick Pony?

2007-07-04T00:00:00.001-07:00

Is Your Site a One Trick Pony?
by: John Gergye
Copyright 2004 John Gergye

Don’t know about you but I really look forward to watching The Apprentice on TV each week. Because it almost always offers a lesson in online marketing.

Take the recent episode where the two teams were charged by The Donald with making money any way they could selling services to dog owners.

Drama aside, the team that lost was a so called "one trick pony". They pinned their success on one thing - dog washing. A good idea but not quite good enough. Because the winning team not only offered dog washing but dog massage plus nail clipping too. I don’t think it’s a coincidence that by offering a variety of services they earned three times as much.

Income diversification is also a winning strategy online. One I mention to all who will listen. That’s because it’s dangerous to depend on one product’s cash flow for your site’s survival.

So here are three ways to avoiding the fate of most one trick ponies.

===== > Promote Your Own Product

I strongly believe you should have your own product to promote.

Ideally something digitally delivered like an eBook or software? This way your "bread and butter" can’t suddenly be taken away from you should the product owner decide to no longer use affiliates. Which happens you know?

Even better it’s smart to develop a higher priced back end product that offers even more help. Doing so knowing that if you offer a high quality product a certain percentage will want even more ideas and solutions from you. And these back end sales are the easiest kind.

Oh and don’t think I didn’t hear that groan two paragraphs ago. But anyone can develop a starter info product in 24 hours.

• Develop a list of 25 pressing questions those in your niche want answered.
• Have a friend interview you for an hour over the phone asking you those questions.
• You provide insightful answers while taping the call.
• Transcribe the audio tape and convert the text into a PDF file.

There you go - nearly instant product. If it sells flesh it out further and raise the price to reflect the added value. If not try again with another topic.

===== > Promote Related Affiliate Products

But what if your visitors don’t want YOUR product? Well, don’t let them slip through your fingers without a fight. In this case affiliate products ARE the perfect solution.

Because a site focusing on weddings can not only sell a wedding planning book it can also offer one on how to throw a bridal shower. Or another how to get the best deal on your honeymoon.

Now to find such related eBooks available at Clickbank I use Affiliates Alert. It’s time saving software that runs from your desktop. With it you can find top selling products by keyword or commission payout by searching the entire Clickbank Marketplace or just a selected category. Best of all you can download it for free from www.AffiliatesAlert.com.

===== > Cash in on Waste Traffic

Still not every visitor is going to buy from you no matter how many tempting solutions you dangle in front of them. In fact the vast majority won’t. But that doesn’t mean you still can’t make money off them.

The most common way to cash in on waste traffic is to use Google’s Adsense. That’s where you display Google Adwords ads on your site for some unspecified cut of the action.

The nice thing about Adsense is you can be up and running in no time. All I do is incorporate the Adsense code in my page templates using SSI or server side includes. That way every new page added gives me more opportunities to make money.

Now if the mystical and magical nature of Adsense is a turnoff, there are other services that offer similar revenue sharing programs. Even better some, unlike Adsense, let you specify the keywords you wish to target. Here's a short list of them.

Searchfeed www.searchfeed.com
RevenuePilot www.revenuepilot.com
AllPPC www.allppc.com
BidClix www.bidclix.com
Azoogle Ads www.azoogleads.com

Of course maybe you don’t want to settle for pennies and would rather shoot for dollars? Okay so what if the ads served up were for ClickBank products? Here are several ways to do that.

CBAdwords http://cbadwords.com
CB Clicks www.cbclicks.com
ClickAdWords www.clickadwords.com
CB Ad Generator www.procoversdeluxe.com/cbgenerator

The thing to remember about Adsense, or any of the alternatives, is visitors can’t click on the listings if they can’t see ‘em. So make sure you display the listings front and center. In the visitor’s face. If at all possible within the actual page content. For sure not at the bottom or below the fold somewhere lost in the recesses of the web page.

So there you have it. Three ways to diversify your online marketing efforts. Play your cards right and you won’t end up washing dogs for a living.

About the author:
John Gergye shares more ideas like this in his just updated eBook "Traffic From Google in 35 Days". Find out more
here: http://www.traffic-test-tube.com/j/tfg35cl.shtmlOr test your search engine IQ by taking his seo quiz
http://www.traffic-test-tube.com/search-engine-quiz.shtmland get the free special report "Coming Out On Top".

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A Niche Marketing Model In Three Easy Steps: Keyword Storage Sheds

2007-07-03T23:57:00.002-07:00

A Niche Marketing Model In Three Easy Steps: Keyword Storage Sheds
by: James Jackson
In this article we will review how you can put together a powerful three
step an action plan to attack a niche market.

Step I. - You Must Research A Niche Market.

First and most importantly you will have to research a market. I have
already done this and below the keyword example is -

Storage Sheds

Here are the top four keyword phrases on this list for this niche topic. The
full keyword list for this example was provided from this website -
http://www.findhotniches.com

NOTE: The full keyword list for contains over 250 phrases.

KEYWORD PHRASE 24 Hr Count 24 Hr Prediction

------------- ------------ ---------------

storage sheds 1345 1151

storage shed 631 540

outdoor storage sheds 445 381

storage shed plans 409 350

Now that we know that there is an actual demand for storage sheds we
can move on to step two.

Step II. - You Must Determine What The Surfer Really Wants.

This one is glaringly obvious that the surfer is looking for storage sheds
which is a physical product. They obviously need or want to have extra
storage space on their property or nearby.

More than likely the surfer wants to find the cheapest and easiest way to
get the best and most suitable storage shed for their needs.

So we need to move to step three.

Step III. - Put Together Your Profit Strategy.

You have several options to profits from niche this niche market but here
are just a few:

1. Create A Review Website.

You could create a website reviewing different types of storage sheds that
includes information such as:

- What sizes and models do different storage sheds come in?
- What type of material different storage sheds are made of?
- How long will your storage shed last before you have to buy a new one?
- What kind of storage shed you should buy based on your areas climate?
- What is required to put together a storage shed and how long does it take?
- Which brand of storage sheds are easiest to construct?

Do you get the picture that I am trying to paint here?

This will give your surfer a real reason to stay on your site and come back
often.

You could easily get this information by interviewing different storage
shed manufacturers or suppliers by giving them a call or emailing them.

Many times product manufacturers already have this type of information
already created to better sell their product. If they do ask them if you can
you use the information to add content to your website.

Also, you can ask them if they have an affiliate program for their storage
sheds. If not ask them if you could set up one for them and negotiate a
percentage of the sales for your self.

2. You Could Create An E-book or Physical Product.

How To Easily Build A Rock-Solid Long Lasting Storage Shed
Perfect For Your Specific Needs With Just $50 Worth Of Materials.

If you cannot write e-book yourself you can outsource this writing
project to a professional writer at the following sites:

http://www.elance.com
http://www.freelance.com
http://www.guru.com

3. Generate Extra Revenue By Joining the Google Adsense program.

This is pretty simple. Jus sign up for the Adsense revenue sharing program
at http://www.google.com/adsense. Each time someone clicks on one of
the ads on you website you will get paid a percentage of what the
advertiser pays to Google.

It is really easy to get set up with Adsense and the ads are automatically
targeted to be relevant your visitors interest. All you have to do is log
into your Adsense account and copy/paste a special code into your
web pages.

Always remember, marketing your website is a game of numbers and it
is not wise to build a business around any niche topic without doing the
proper keyword research before hand.

If there are not enough people interested in what you have to offer you
will not be able to bring enough traffic to your website to turn a decent
profit.

About the author:
James Jackson is the creator of the website, Find Hot Niches, where
starting at just one dollar you can get 75-100 topic specific niche
keyword lists with daily search counts.

To learn more please visit.... http://www.findhotniches.com

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6 more free steps to making money online

2007-07-03T23:57:00.001-07:00

6 more free steps to making money online
by: Darren Power
Copyright 2004 Darren Power

If you read my previous article you will know that the goal of these articles is to teach you ways to get started making money online without having to spend any money.

This is the second in the series and this time we deal with having your own blog. There are endless ways of making money once you have traffic, and your blog will get you traffic. The income we will be looking at today will come from Google Adsense.

There are multiple benefits to having a blog including the low cost (or no cost), the resources that will help you get traffic to your blog and the fact that you can provide your blog as an RSS feed. An RSS feed will allow readers to automatically receive your updates into their RSS reader.

Let's get started with our 6 steps.

1. Set up your blog. You will need to decide what you are going to blog about. You should decide on a theme and name your blog appropriately.

There are a number of free ways to set up a blog & to have it hosted for free. We will go with Blogger.com for our first blog.

Blogger will allow you to set up a blog for free they will host it for free and they will ping search engines every time you update, meaning you will get spidered & found.

Visit blogger.com & click the button on the front page labelled 'create your blog now' then follow the step by step instructions that Blogger provide.

Some key settings you will want to get right are:

I) 'Host your blog at Blogger' = Yes
II) 'Add your blog to our listings' = Yes
III) 'Ping Weblogs.com' = Yes
IV) 'Publish Site Feed' = Yes

2. Write some content. Before we move any further there has to be some information on the site & that means that you have to make some entries. You can write some of these entries yourself & some can be quotes from sites of interest to your reader that you can post using the Google Toolbar.

You can download the Google toolbar for free at toolbar.google.com. The toolbar includes a Blogger button. When you visit a site that has something of interest to your readers you can highlight the appropriate text & click the Blogger button. The content will then be added to your blog along with a link back to the site.

3. Once you have some content eg a weeks worth of blogging with 1 or 2 entries for everyday, you can apply for an adsense account. When you sign in to Blogger you will see an invitation to join Adsense. Use this link and apply for an account.

You can find out all about Adsense on the Adsense page but basically you get Google ads on your site & get paid if your visitor clicks them.

Google will decide what adverts show on your site based on the content it finds within.

You need to be aware that Google will decline your application if your site is not considered to have content. Nobody outside of Google knows the precise rules on this.

Once you have been accepted you can get some javascript from Google to add to you site. Copy this & then log in to Blogger.

Once you have logged into your blog you will see that one of the tabs across the top of the screen is labelled 'Template'. Click this. You will need to know a little bit of HTML to help find the right location to paste your Google code. But with a little experimentation you will find the right place for you. See the resource box at the end of this article for more help.

I would suggest that the ads need to be seen when the site loads but should not be too obvious or dominate your site.

4. Write some more content. Try and keep your content coming at regular intervals as a number of directories will check on your site at regular intervals & the smarter ones will visit on a schedule based on your update schedule. They will probably determine this in the hours after you first submit to them. Which is what we will do next.

5. Submit your site to Blog & RSS directories. Because you are hosting at Blogger, Weblogs.com will already be notified when you update your blog. (That means that every time you make a new entry they are automatically notified) You will need to manually submit to the various other directories some of which will require a link on your site to theirs.

You can add these links to your template below your Blogger logo. For a list of directories to get you started visit www.themoneyseed.com/rss

6. Keep writing interesting content. Ideally you want people to come back again and again. As with customers its harder to get a new visitor than to keep existing visitors. So make it interesting, in fact make it so interesting that they can't help but tell all their friends about it also.

As with most free ways to make money this will take time to get going, but if you can build a following you will make money.

About the author:
Darren Power is the author of The Money Seed, your step by step guide to making money online. For supplimentary information & free resources related to this article visit www.themoneyseed.com/rss

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Gaga over Google Adsense

2007-07-03T23:56:00.002-07:00

Gaga over Google Adsense
by: Dustin Hemmerling
Gaga over Google

Google Adsense has taken the world by storm. Now the small guy can get a slice of big profits. But exactly how should one go about generating revenue from it? This article is designed to help you to decide what sort of web-page to make – one that will realize the largest profits.

First you should pick a theme where there is at least some competition. That is to say, if you choose a family history web page, you may only get genealogy ads in your Adsense boxes. These may be very low paying ads and hardly worth your while. Before building a web page you should check and see how much people are paying for a certain type of ad. To that end – PC Bidbrowser will give you an idea how much advertisers are paying at Overture, and you can extrapolate or take an educated guess at Adsense.

But is finding the highest paying keyword the best way to build a page around? Consider the point that there may be so much competition that your web-page may never see the light of day. If no-one ever reads your site, you have no clicks, hence no revenue. No, the money-making truth lies somewhere in the middle. You need a topic that has low enough competition that people will actually find it on search engines, but also high enough competition that you will receive some cash from advertisers.

A neat program called ‘keyword sleuth’ allows you to find alternate keywords that are still highly searched yet low in competition. Other programs do similar functions.

Find 6 or so topics that you find a nice balance between competition and reward. Now how do you build a web-page that will give some new slant on the topic?

Does your web-page really need to be unique? Perhaps you could write an interesting page or two about the subject along with some links. For instance, perhaps you want to write a site on stock market trading. If you’ve ever been in the stock market you could write a real life trading experience. Make it exciting, while keeping it truthful. What led you to invest? What stocks did you trade and why? Did you make money or lose some? Do you have any advice to give to new investors? Could you find a couple of links for free screeners or some other tool that would be useful? Did you employ any special techniques – humorous or not?

You see, it doesn’t have to be about making millions with your trading system, it can be a funny life experience which we all can learn from.

Thanks for reading and I hope you start your profitable business soon.

About the author:
Resource Box
The author - Dustin Hemmerling - enjoys music, computers, and family.
He also provides free information for building a profitable website at:
http://www.freehomebusiness.d2hosting.com
E-mail:turkey303030@yahoo.com

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Concentrate on what's important...

2007-07-03T23:56:00.001-07:00

Concentrate on what's important...
by: Phil Wiley
This is only my second letter in seven or eight weeks. Sorry about that, but at first I had no Internet connection when things went wrong with my satellite service (I'm now on wireless broadband)
and then I developed a quite serious illness which I'm slowly getting over.

If you want to, you can read more on my forum I reckon you should go there anyway, it's a great community.

Incidentally the forum posts are being indexed by Google, which makes it a good place to get links to your websites - as long as you've got something useful/interesting to say that is :)

Ok, I'll keep this relatively short because I'm still not feeling too good. But I hope that normal "service" has now resumed.

1. Concentrate on what's important...

First of all, it looks like I'm missed seeing a lot of new products since I've been offline.

When I visited my forum I saw a number of programs/software being talked about that I'd never even heard of.

And, do you know what? I didn't really care that I'd missed the products being announced.

There's probably nothing wrong with them. They're most likely useful. They're probably worth investigating.

But... remember this.

It's IMPORTANT to not get distracted with new things all the time. You could spend all your limited web time learning how to use
new tools, when really you should be focusing on improving your sites and your skills and your own business.

I remember David Garfinkel and Mark Joyner saying to me in Vegas that I should focus on what I'm good at (in my case writing).

And that's what you should be doing too.

Play to your strengths.

Work out what you're good at/what your main interests are and give them most of your attention and time.

Don't get sidetracked by everything new that comes along.

Write down your "online business" plan, even if it's only on one piece of paper. And work out the steps you need to take to achieve success with it. Doing this will help you focus on what matters, and it will clear your head so that you know where you should be spending your time.

Once you've mapped out your action steps you need to follow them. Don't make a plan and then not stick to it. Don't let anyone or
anything put you off. Go for it.

Don't sign up for every crappy new scheme that comes along. Don't buy every new piece of software or every ebook.

Do what works for YOU and use the tools that works for YOU.

And just go for it.

2. One of the smartest brains around...

I'm not sure if you've heard of him, but James Maduk is one of the smartest business brains around. He's been working online since 1995, writes monthly articles for Entrepreneur Magazine, and he's an expert at online selling.

Plus he's got more products on the market than anyone I know, even beating the prolific Marlon Sanders.

So why he's not amazingly well known in this field I'll never know.

I'm a big fan, especially of his member only site

If you'd like an introduction to his style and knowledge have a look at one of his free weekly webcasts, where he uses "internet whiteboard" technology to get his messages across.

And when you've finished watching and listening you might fancy signing up for his affiliate program which is looks like turning into one of the best around.

3. Free Amazon Tools...

If you're promoting Amazon's affiliate program here are a couple of useful sites which help you automate the process.

http://www.associatesshop.com/

and

http://www.addassociate.com/add_register.php

Associatesshop lets you add an Amazon store to your site and sell products of your choice, while Addassociates provides you with code which works much the same way as Google Adsense -
meaning it "reads" the content of your webpage and displays context related products.

Of the two I prefer Addassociate, but you can't use it on pages where you're running Google Adsense ads.

Anyway, they're both free and could be a useful addition to your sites.

4. Beginners Bit...

I get heaps of letters about how difficult it is to build a good looking website. But I get even more letters about the complexities of getting a webhost and uploading pages to it.

One simple way around this is to use Site Build It! (SBI) because it offers an all-in-one solution.

The mastermind behind SBI, Ken Evoy, has been really busy with SBI over the past few months, constantly adding new features and making it easier to use. I've owned SBI for a few years now and it's now a far, far better site building tool than when I started using it. And it was good then.

One thing SBI is ideal for is displaying Google Adsense ads.

To really make big profits from Adsense you need a lot of content pages. Using SBI for these sites makes sense because once you've got over the learning curve it leaves you totally free to
concentrate on providing that content. So you can quickly put out a lot more pages.

Plus the in-built tools help you keep that content on topic, which means that Adsense can read that your pages correctly and display relevant ads.

In fact Ken has put together a very good info site about using SBI with Adsense. You should spend a bit of time reading through it.

http://salesnow.sitesell.com/adsense/

5. Stuck for ideas what to build a site about?

Try reading Michael Holland's Strike it Niche.
It's a great place to begin.

Michael's done a great research job, giving you ideas for 70 different sites, and explaining just what you need to do to profit from each
of them. Reading this ebook should leave you dancing with enthusiasm.

6. As a follow on to the stuff higher up...

Do you ever feel like you're drowning in a sea of data?
Well you're not the only one.

I just checked out the online edition of The Guardian, one of the best UK daily papers, and found this report:

"There's a lot of data on our hard disks, and there's more accumulating by the day. The University of Berkeley School of Information Management and Systems has just updated its "How Much Information?" study. In 2002 we created over five exabytes of data, in the form of video, print, magnetic and optical media — an increase of over 30% a year since 1999. That's equivalent to half a million new collections the size of the US Library of Congress — 92% of which was on magnetic media, and most of that was on hard disk."

About the author:
Phil Wiley is the author of the best selling book Mini Site Profits www.minisiteprofits.comand writes the free weekly Letter from Phil at www.ozemedia.com

Read About

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Google Adsense Strategies and Tips

2007-07-03T23:55:00.004-07:00

Google Adsense Strategies and Tips
by: Alden Smith
Adsense is beginning to make a huge impact on the affiliate marketing industry today. Because of this, weak affiliate merchants have the tendency to die faster than ever and ad networks will be losing their customers quickly.

If you are in a losing rather than winning in the affiliate program you are currently promoting, maybe it is about time to consider going into the Adsense marketing and start earning some real cash.

Google is readily providing well written and highly relevant ads that are closely chosen to match the content on your pages. You do not have to look for them yourselves as the search engine will be the doing the searching for you from other people’s source.

You also don't have to spend time in choosing different kind of ads for different pages. Google makes it very easy for you, with no codes to mess around for different affiliate programs.

You will be able to concentrate on providing good and quality content, as the search engines will be the ones finding the best ads in which to put your pages on.

You are still allowed to add Adsense ads even if you already have affiliate links on your site. It is prohibited, however, to imitate the look and feel of the Google ads for your affiliate links. One of the things you can do, however, is to utilize Google's custom palette to customize your Google ads, making them to appear a part of the web page itself. The idea here is to match background and links to match the theme of your site. People on the internet today are trained to click on a link that is blue, and if your Google ads have the same theme as your web page, it makes the Google ads appear to be a portion of your "content."

You can also filter up to 200 URLs. This gives you a chance to block ads for the sites that do not meet your guidelines, and also block competitors. Remember that it is unavoidable that Adsense may be competing for some space on web sites that all other revenues are sharing.

Owners of small sites are allowed to plug a bit of a code into their sites and instantly have relevant text ads that appeal to your visitors appear instantly on your pages. If you own many sites, you only need to apply once. Then ,you are issued a unique "publisher ID", which can be used on any site you currently own. A small snippet of Javascript is placed on your site in the location you wish the ads to appear in, and generally speaking, the ads from Goggle will appear in minutes. This ends the hassle of having to apply to many affiliate programs, and keeping track of many different URL's and user ID's and passwords.

As Google ads are very easy to customize, and can be placed anywhere on your site you wish, you can experiment with placement, colors, and themes. Many tricks are available to the resourceful webmaster, including adding images in conjunction with your Google ads to make them more noticeable.

The payment rates can vary extremely. The payment you will be receiving per click depends on how much advertisers are paying per click to advertise with the use of the AdWords. Advertisers can pay as little as 5 cents and as high as $10-12, sometimes even more than that too. Some savvy lawyers are currently paying as high as $75 for advertising the keyword mesothelioma! And you, as the ad publisher, are earning a share of that money generated.

If your results remain stagnant, it can help if you try and build simple and uncluttered pages so that the ads can catch the visitor’s eyes more. It sometimes pay to differ from the usual things that people are doing already. Google has many tutorials, including a "heat chart" which shows you where the best placement for ads are. You will need an account to access these tutorials. Sign up for an Adsense account at https://www.google.com/adsense/?sourceid=aso&subid=ww-et-awhome&hl=en_US. It is also a refreshing sight for your visitor once they see something different for a change.

It is still wise to look at other people’s information and format your Adsense in a like manner. A wise old business axiom is to "find a good business model, then copy it." Let others do the hard work for you, and learn from a successful site. Just think about it as doing yourself a favor by not having to work too hard to know what content to have. Look to sites that have high page rank, and carefully observe their layouts, their content, and placement of their ads. A little time spent doing research can put dollars in your pocket down the road.

Publishers have the option of choosing to have their ads displayed only on a certain site or sites. You can also have them displayed on a large network of sites if you so desire. Google now has the option to allow other people to advertise on your site. This only makes good sense. If you are marketing to a tightly defined niche, you can place your own ads, written by you, on site that allow this option. The choice is yours, depending on what you think will work best to your advantage.

It is important to note that you cannot choose certain topics only. If you do this, search engines will not place Adsense ads on your site and you will be missing out a great opportunity in making hundreds and even thousands of dollars cash.

Topics to be avoided includes gambling, firearms, ammunition, tobacco or drugs. If you are being offered more cash in exchange of doing Adsense with these kinds, it is just like signing your own termination paper.

With all the information that people need in your hands already, all you have to do is turn Google Adsense into your own cash cow. It all boils down to a win-win situation both for the content site owners and the webmasters or publishers.

Our website, http://www.for-the-record.biz, is a good source of information for the beginning marketer. We present a lot of content for those needing more information on a variety of subjects.

It's All About The Leads: Publishing to Capture Profits

2007-07-03T23:55:00.003-07:00

It's All About The Leads: Publishing to Capture Profits
by: Jack Humphrey
Copyright 2005 Jack Humphrey

All online businesses are nothing more than lead capturing machines. They capture traffic from search engines and links from other sources and turn that traffic into leads which turn into sales of products and services being sold on their sites.

But there is another booming industry surfacing that utilizes specific niche content to attract leads for 3rd parties to convert into sales for banks, realtors, lawyers, and many other groups.

And in many cases these leads sell for a lot more than you can make from the same people clicking on your Adsense ads. A LOT more.

This is partially what is meant by going “beyond Adsense.” You are simply getting into the lead generation business. Which is the same as Adsense publishing, but with Adsense you are selling your leads for pennies instead of dollars.

You can certainly create sites that sell affiliate products to the leads they generate. Most people are operating under this business model in some fashion.

But you can also capture the leads and sell them to people who are willing to pay anywhere from $1-$25 per qualified lead.

What is a “qualified” lead? This depends on the deal you set up with the person you are collecting them for. Sometimes it means a lead has filled out an information request form. Other times it simply means they have signed up for an autoresponder sequence that guides them to a purchase or other action.

In all cases I have studied, the income per lead is far higher than having the same traffic come through your site and clicking on pay per click links.

It takes more work to find buyers and set up deals with them for the leads you can supply them, but once it is in motion, you are promoting your site with a greater return in mind than even selling a product on the site can produce per 1000 visitors.

How you find the niches and create the sites to attract these leads is a topic for another day. The people doing this most successfully are groups of publishers like those at Content Desk. http://contentdesk.com/csb

But today we are talking about selling the leads generated by your sites to people interested in paying anywhere from $3-$25 per lead.

To get into the higher paying lead sales you generally have to set up deals directly with lenders, lawyers, real estate companies and the like. And by directly, I mean visiting offices and doing face to face meets to show what you can deliver and come to an agreement on what that’s worth.

There’s really big money being made this way. I know people making over $200,000.00 per month with this very system of attract-capture-deliver and working deals face-to-face with the people willing to pay very well for the leads.

One of my partners has a client who went to a local real estate company selling condos in a very lively, large metropolitan area. He made a deal to get 10% of resulting condo sales in exchange for providing leads to the company.

He set up a simple content site on the area, relocation information, and other relevant, attractive content that people looking to move to the area would be interested in. He now gets $10,000.00 every time a condo is sold to one of his generated leads.

He set up the deal face-to-face and the company is happy to pay him for helping them sell out their inventory faster than just relying on old fashioned offline lead generation.

There are people in your local area, most likely, willing to do the same kind of deal and who are totally unaware of how easy it is for us pubshers to generate leads for them. They are mystified by the web and think you are a “geek genius” who they are happy to simply pay to do your magic!

This business sure beats going to the same places and trying to teach them to do it themselves as a consultant. First of all, they don’t WANT to or they would already have started the long arduous process of learning and investing in an online presence for this purpose.

They want you to do it FOR them and will pay you to take the pressure off of them to learn how to generate e-leads.

Food for thought. This industry is growing in all directions and if you know how to build content sites that rank well in the engines and get a lot of traffic, you can make a killing selling leads instead of just peddling “clicks.”

About the author:
Jack Humphrey is managing partner of Content Desk where publishers use cutting-edge site building software and tactics to turn content into cash. Learn the art of niche content site publishing here: http://contentdesk.com/csb

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Affiliate Marketing – And the Learning Curve

2007-07-03T23:55:00.001-07:00

Affiliate Marketing – And the Learning Curve
by: Vickie J Scanlon
When you put up your first website – you have to admit that you are pretty green to the ways of the Internet World. You think that once your website is up, and you have put your links in place, you will be in the money. I, and I am sure many, would love that to be true. Just think how many Super Affiliates we would have. I will give you a small sampling of what to truly expect.

The Begin of the Begin

You will be excited at first, and you will have a sense of pride in your accomplishment. Granted, it is no small feat to getting a website up and online. But this is just the beginning of your Internet Marketing experience.

Once you have your website up, you should be asking yourself -- where do I begin, or, what do I do now? If you are short of cash, which, in most cases people in the beginning are -- you can begin by:

1. Writing articles
2. Optimizing your site for the search engines
3. Putting Adsense on your site

All this takes time and work. But, when you first begin, you do have time to optimize, to write articles, and to put adsense ads on your site. Why? It has been said that for the next six months or nine months, Google, and possibly, the other search engines, may put you in the Sandbox. Some say the Sandbox exists, some says it does not. Whatever it is called, you will see a degree of dormancy in your site.

My own thinking is that there may be a pre-set time of six months before you see a rise in your unique clicks – I know I did. I feel that there may be several reasons for this:

1. It’s a great way to protect the Internet community against unscrupulous sites – I figure that these sites have a lifespan of six months before people give them the boot. It only takes one person to feel the blunt of a scam, before talk in the online forums begins.
2. Websites go up and go down daily. The search engines are looking at saving themselves time and money. If you are still on line after six months or nine months, you’re paying your dues, and they may figure you are serious about maintaining a business online.

What Do I Do During That Six or Nine Month Period

First, and foremost – since I have supplied you with this information – do not get frustrated and throw in the towel. Granted, at first the only clicks you may see is your own, but that will change.

Second, start positioning yourself, so when your dormancy with the search engines ends, you have the quality content, and the quality products to begin to fly. That means, writing articles, getting your name out to the masses, and learning to utilize Adsense.
And when you have spare change, try your hand at advertising on Adwords.

In the beginning your learning curve is just out of the starting gate – take this time to read, buy appropriate ebooks, experiment and research. All are important to moving your learning curve to the expert level.

To conclude, a website is just a small part, but an important part, of becoming an Affiliate Marketer. The other important elements, is persistence, hard work, and marketing. And finally, if you still have the passion after the initial exhilaration of becoming an online entrepreneur wanes – then you’ll make it.

About the author:
Vickie J Scanlon has a BBA degree in Administrative Management and Marketing. Visit her site at: http://www.myaffiliateplace.bizfor free tools, quality articles related to affiliate marketing, ebooks, how to info, affiliate opportunities – all aimed toward the affiliate marketer and the marketing process.

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When is 'Spying on Your Competition' a Complete Waste of Time?

2007-07-03T23:54:00.001-07:00

When is 'Spying on Your Competition' a Complete Waste of Time?
by: Ron Hutton
Copyright 2005 Ron Hutton

Your brain screams "Gimme Fast", "Gimme Easy", "Do it for me automatically"! So when you see the headline that reads...

"Imagine Spying On Your Competition To Build A Massive Targeted Keyword List Of 3000 Or More Keywords On Auto-Pilot... In 10 Minutes Or Less And Skyrocket Your Adsense Profits Quickly And Easily"

You think "Hmmmm. Sounds good. Looks intriguing..."

"Never Build Another Keyword List The Slow And Hard Way!"

Gosh. Is it possible?

"You must understand that this is a numbers game."

O.K. Now tell me something not quite so obvious.

The above headlines and subheadlines are quoted directly from a sales letter for a relatively new piece of software (no names will be mentioned here) that's intended to eliminate all the "hard work" of doing keyword research. It sounds exciting. No more tedious keyword research. Yes! I find life is so much more enjoyable when I don't have to engage my brain.

Don't pull out your credit card just yet.

With this particular product there's no need to review the entire sales letter to find out what else the software will do for you. It's all nicely summarized in the very first headline.

The sales letter includes a link to view a nice video presentation demonstrating how the software works, and it certainly appears to do exactly what the author says it will. I have no doubt that the program delivers on all of the promises of the sales letter, but what exactly are you getting?

Let's go back to the headline again...

"Imagine Spying On Your Competition To Build A Massive Targeted Keyword List Of 3000 Or More Keywords On Auto-Pilot... In 10 Minutes Or Less And Skyrocket Your Adsense Profits Quickly And Easily"

Again, I may be tempted to plop down one cool C Note, but what's wrong with this picture?

What doesn't this software tell you?

1) Keyword search frequency.
2) The amount of competition for any keyword.
3) Keyword bid cost in Google Adwords and/or the approximate Adsense value.

When you take the approach of "spying on your competition", be very careful not to give your competition too much credit for having done their homework. Maybe they did. Maybe they didn't.

If you generate a "highly targeted" keyword list of 3,000 keywords and you don't know the search frequency, the amount of competition for any of the keywords, the Adword bid cost or the approximate Adsense value, what do you do from there?

ANSWER: Start over.

Some marketers like to say that Wordtracker is just "So Expensive"! Have you seen the price of a "Value Meal" at McDonald's lately? "SuperSize It" and you've spent about the same amount of money that it would cost to gain access to Wordtracker for a day. As of the writing of this article, a one-day subscription to Wordtracker costs $7.65.

If you've never used Wordtracker before, you can easily learn all of the "how to's" in a few hours by using their tutorials, which are very well done. Now you still have 20 hours to do intelligent keyword research. You'll have the answers to the important questions that you really should be asking, and you'll have spent a whopping $7.65. Now that's an outstanding value.

Just because someone creates a software application that "automates" the work for you doesn't necessarily mean that the information you'll generate is worth anything.

Would you rather have...

- A big fat hairy list of 3,000 keywords with no real useful information about any of them.

OR

- A truly valuable list of keywords with the search frequency and amount of competition for each and every keyword.

Choose the latter.

Begin with the end in mind. Formulate a plan. Think through your entire project and strategize.

When you learn how to use Wordtracker efficiently, you'll be able to research 10 niche markets in a day without breaking a sweat.

When it comes to keyword research, there are some shortcuts that you can take by using services like Wordtracker and even some very good software programs, but don't give in to the temptation to shift the gray matter into idle.

There are effective ways to build content sites and there are other "click a button and build a bazillion page site" methods. The shelf life of the latter is getting shorter every week.

In the words of the great Aretha Franklin, "Think. Thinka-think."

About the author:
Ron Hutton is a 20 year sales and marketing veteran with a passion for coaching and training. Subscribe to "GoThrive Online", for big juicy marketing tips in small, easy-to-chew, bite size servings. 17 Free Cool Tools... http://www.gothrive.com

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Microsoft and Google Show It's Time for RSS Marketing

2007-07-03T23:53:00.002-07:00

Microsoft and Google Show It's Time for RSS Marketing
by: Rok Hrastnik
Copyright 2005 Rok Hrastnik

Many internet marketers are still wondering whether to start marketing with RSS or not. It seems that not even all the case studies, hard metrics and benefits available can’t convince them, or everyone would be jumping on the RSS wagon by now.

Just as an overview, here are some of the benefits marketers are missing out on by not marketing with RSS:

A] 100% delivery of their marketing, relationship building and educational messages to their subscribers, customers, prospects and partners. E-mail isn’t getting delivered, but with RSS you will achieve 100% delivery.

B] Increased search engine rankings and quick content indexing, and increased traffic from other RSS-enabled online sources.

C] Getting your internet content published on other websites.

D] Generating new subscribers more easily and quickly.

E] And much much more …

Even if you don’t believe that RSS is being used by enough people right now, that’s still no excuse to not start using it as a vehicle to generate more traffic to your sites.

But, soon all of this will change, too.

As it was widely predicted, Microsoft is integrating RSS support in the next version of its Internet Explorer, and perhaps even more important, it's making it an integral part of its long-awaited Longhorn operating system.

What does this mean for marketers?

A] By being integrated in IE and other Microsoft software, RSS will achieve mass penetration. For marketers this means that RSS will finally become one of the standard tools of mass communication and content delivery. Furthermore, internet users will start to expect RSS from marketers, probably even more so than e-mail newsletters.

B] Marketers will no longer (eventually, of course, when most of the world starts using the latest software versions) need to explain how to get an RSS reader, but will be able to focus only on presenting their business and benefits to the end-user.

C] Broader RSS integration in Microsoft's tools will enable for additional RSS uses, far beyond basic content delivery in the form of stories, podcasts and products. Marketers and developers will be able to deploy rich interaction applications to make communication and business/personal interaction more fluent, easier and more effective. In essence, for many advanced marketers the capability of marketing with RSS will mean their either “in” or “out” of the game.

D] This is now official. Marketers need to start taking the lead and implementing RSS feeds accross all their communicational innitiatives, from PR to direct marketing and sales.

And to top all of this, Google just recently started serving Google AdSense ads in RSS feeds as well.

The deeper meaning behind this is four-fold:

A] The new "program" is the perfect opportunity for RSS publishers to monetize their RSS feeds. With inclussion in Google's standard "runnings" of AdSense ads, publishers can expect to monetize on RSS immediately.

B] This is yet another reason for publishers to start publishing their content via RSS, especially since it won't cost them anything or very little, but will provide them with an additional source of revenues. With the low-cost aspect of RSS, we can expect a flood of new publishers to set-up RSS feeds of their content to generate additional AdSense clicks.

C] With RSS ads included in feeds, more advertisers will become aware of RSS and its marketing potential.

D] Using RSS advertising publishers are now not only creating an additional revenues source, but are in fact making sure they don't lose ad revenue opportunities.

We used to refer to RSS as the future. Well, that future is now. If you’re not ready to start marketing with RSS, time just might run you over. As well as your competitors …

About the author:
Rok Hrastnik is the author of »Unleash the Marketing & Publishing Power of RSS«, acclaimed as the best and most comprehensive guide to RSS for marketers by leading RSS experts. The complete guide on RSS for marketers: http://rss.marketingstudies.net/index.html?src=sa10

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How can you make money out of your site with no product, no affiliate program, no services and no idea of how to sell …

2007-07-03T23:53:00.001-07:00

How can you make money out of your site with no product, no affiliate program, no services and no idea of how to sell …
by: George Slater
This was the question my copywriter asked me at one of our meetings about joint ventures on the web. What follows is the question and answers as best as I can remember them. Just to let you know he was making money 24 hours later…

Question: How do you make money out of your site with no product, no affiliate program, no services and no idea of how to sell…

Answer: Easy use Adsense.

Question: But what is Adsense.

Answer: Adsense is the other side of Google's Adwords. These are little three line text adverts that companies use to get targeted traffic to their websites.

Question: But how does it work.

Answer: Simple. Your Website is Internet real estate. The more your website is vested the more valuable the real estate. Just like a piece of real estate you can sell bits off. In this case it is the same as you putting up an advertising billboard on your property. You rent this to a company; in this case Google and they put their ads on it.

Question. OK But how do I get paid

Answer: You get paid every time somebody goes to your site and clicks on one of the ads. Simple enough. (In fact very sophisticated from a technical and marketing point of view but that is getting off the subject.)

Question. How much do I get paid?

Answer. Well here is a thing; you will probably not be able to work out exactly how much you get paid for any one ad that changes ad to ad. But after a few days of running this system you can probably work out how much you are getting per page per day.

Question. How much are you getting?

Answer. I am not allowed to tell you because I have signed a contract with Google that tells me that I am not allowed to say. However, I can tell you that to get to a stage where you get up to $1 per page per page is not impossible, but if you work on $0.30 per page per day, for a well-visited site you could be very happy.

Question. OK but $0.30 per page per day is not a lot.

Answer. No not if you only have 5 pages. But even that would cover the cost of a web site. Have a look below at the figures.

5 page web site at $0.30 per page per day

5 x 0.30 x 365 days = $547.50 per Year

10 page web site at $0.30 per page per day

10 x 0.30 x 365 = $1095.00 per Year

25 page site at $0.30 per page per day

25 x 0.30 x 365 = $2,737.50 per Year

50 page site at $0.30 per page per day

50 x 0.30 x 365 = $5,475.00 per Year

OK We are not talking retiring owning your own island and helicopter. But if you said well I think I could put up one page a day for every day of the year. Have 50 pages per web site. That’s means 7 web sites with 50 pages each and 15 day off.

365 divided by 50 = 7 and 15 over.

That would give you 7 sites at $5,475.00 per year or $38,325.00 in annual income after all the pages were finished. Now does that sound interesting. And all you have had to do is write 200 words per day. Just to let you know this article is so far 543 words.

Even if it is only half that is $19,162.50 per year. That is the repayments on an interest only loan at 5% of just under $400,000.

Question. Why not just have one big website?

Answer. It is better to build a number of columns to hold up a building. Better to diversify and survive.

Question. OK if this is so good why isn’t everybody doing it?

Answer. Many reasons, some people make more out of selling their own products, some do not know about it, some are just too purest. In the end who cares; if you quest is to make some money. There is nothing bad here. In fact there is only good.

Question. What do you mean there is only good.

Answer. Well let’s think. Somebody has got to your site because they have either searched for you on a search engine or somebody has referred them. They will only visit your site if they are interested in what you have. The ads that google put up on their billboard on your site are targeted to what your site is about. Therefore your visitors not only get to see your info but they get to see other offerings. If they are interested they click on the ad. Now look what has happened here. You have made money because somebody has paid to put an ad on your site. The user has clicked on the ad because they are interested in the subject and ad. The advertiser gets a warm lead. Google make a slice as the middleman and can continue to run their excellent service. So everybody wins. And it only costs people pennies.

Question. OK I’m sold what do I do now.

Answer. Simple go to www.google.com/adsense download all the info on setting up and account, the details what specifications your site must meet. Basically, no competitive ads, not profanity, must be a reasonable site with good navigation and no to many spelling mistakes.

The just get going.

Question. Are there ways that I can maximize the adverts and make more money?

Answer. Yes there are. But that is not for this article.

For further information come back to this web site for the next article – Now to maximize your adsense review stream.

Bye for now.

About the author:
George Slater
www.the-web-master.com
www.1st-retirement.com

George Slater is an SBI Webmaster and can help you generate massive amounts of traffic to your site that can then be turned into paying clients.

Tel +61 8 9291 7343
©George Slater

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We Are Right In The Middle Of A Pay Per Click Baby Boom

2007-07-03T23:52:00.002-07:00

We Are Right In The Middle Of A Pay Per Click Baby Boom
by: Kirk Bannerman
By Kirk Bannerman

No, this baby boom will certainly not swamp the Social Security
system (sort of a bad joke for those that live in the United
States, but many other countries...most notably Japan...have an
even more acute problem), but this baby boom is revolutionizing
the way that pay per click advertising is being spread across the
Internet.

One of the early participants in this pay per click baby boom was
Google, with its AdSense program. With this program, Google
shares pay per click revenue with a huge number of individual
partner websites that carry a few pay per click ads that are
distributed by Google. In essence, this creates a whole bunch of
little pay per click locations (websites) throughout the Internet
and hence the term "pay per click baby boom".

Conceptually, programs like AdSense are similar to what the
computer hardware folks refer to a distributed processing.
Instead of trying to draw everyone to a large pay per click
search engine site, little groups of pay per click ads are spread
widely across thousands of locations (websites) all over the
Internet.

Actually, this distributed processing or propagation technique is
not limited to pay per click advertising. For example, Amazon
uses a similar arrangement (called Amazon Associates) to sell the
products it carries on amazon.com and ClickBank has a sales
program called CBAdwords which operates in a similar fashion.

According my trusty Ouija board, it seems likely that most
commercial hubs on the Internet will be shifting to this
propagation concept as time progresses...all of those individual
partner websites that carry the message/proposition will
constitute the vast army of worker ants that keep the queen ant
alive and healthy.

From a pay per click marketing perspective, these programs make
brilliant use of leverage while providing highly targeted
prospects for the paying advertiser.

There are, of course, some interesting things that occur as a
result of all of this stuff. For example, consider what I call
the "cross fertilization effect": Suppose a person goes to
yahoo.com and performs a search that leads them to one of my
websites that happens carry Google AdSense ads and that visitor
then clicks on one of those ads...the net result is that Yahoo
natural search provided Google pay per click with some revenue!
Aren't these fun times that we're living in?

As these programs continue to proliferate, the individual
webmaster needs to exercise a little restraint and avoid the
temptation to go overboard by plastering these ads all over your
website and thereby diluting your own primary message/proposition
and confusing your hard earned visitor. When properly used,
these ads are just ancillary or complementary content that you
are providing to enhance the information and opportunities that
you are providing to your visitor...if something happens to
strike a responsive chord with your visitor, you might make a
little pay per click money.

If properly used, these propagation programs can result in the
classical "win-win" situation. However, if you over do it, this
can quickly turn into a loss for you (the individual webmaster)
and a win for your pay per click partners that are distributing
the ads. As in many things, moderation is important.

It's a constant sea of change, but the good things just keep on
getting better! Stay alert, and light on your feet, and the
opportunities will just keep on coming your way.

The above are just some observations from "the peanut gallery",
but I don't think I'm far off the mark about where things are
heading. With that, I'm off the soapbox and wishing you
success in whatever you do online!

About the author:
Kirk Bannerman operates a successful home based business and
coaches others seeking to start their own home based business.
Visit his website at http://www.business-at-home.us
for more details.

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How Non-technical Webmasters Are Harnessing the Power of RSS...

2007-07-03T23:52:00.001-07:00

How Non-technical Webmasters Are Harnessing the Power of RSS...
by: Ron Hutton
Copyright 2005 Ron Hutton

The opportunity to quickly and easily implement and harness the power of RSS is quite real and new programs become available every week that allow non-technical marketers and webmasters to capitalize on the effective use of RSS.

Jim Edwards spoke of this trend in the recent "For a Greater Cause" teleseminar. Media-rich blogs and content sites are stickier and keep visitors on site longer.

Consider delivering audio content via the internet by setting up a blog and incorporating streaming audio. By doing so, your media-rich message creates a relationship with visitors that cannot be achieved with text alone.

If you'd like to take this one step further, start using video content. It's the difference between reading a flyer versus listening to the radio versus watching television. Why do people gravitate to the TV when every home has a radio? When presented with the option, we prefer the satisfaction of both the auditory and visual senses.

The real power of blogs, audio and video is that you can invite your visitors to participate and interact with you by allowing them to post comments. Your blog becomes a community event and we all love a party.

If you'll be using the strategy of blogging with audio and video, there are three things that you should do.

First, as mentioned above, allow your visitors to post comments to your blog.

Second, always give visitors the opportunity to sign up for your newsletter or ezine directly from your blog.

Third, for those who prefer to receive news via RSS feeds, post your RSS feed on every page of your blog.

Recorded interviews with industry experts fed via podcast can raise your credibility simply by association. Arrange for a phone interview with an expert in your market area, get permission to record the call and post it to your blog. If you're offering publicity and exposure for the interviewee, it should be simple to find willing and eager parties.

RSS offers you the ability to provide high frequency content updates. It can be daily or hourly. Deliver important messages, news and other content on demand rather that waiting for your regularly scheduled e-zine.

What's next?...

Here's where things get fun for the online marketer and webmaster. One area in particular where you can really start to take advantage of RSS technology is to build sticky content on your sites and monetize it with programs like Google's Adsense.

RSS feeds are available in abundance that provide product news, press releases and updates. Sites such as PRWeb (http://www.prweb.com) want you to use their news feeds on your site. So why not? Build your site's content with news and information feeds that deliver steady streams of traffic.

Do a bit of searching and you'll find programs and scripts that make the addition of RSS feeds to your website very simple and fast.

RSS gives you an edge over your competition by allowing you to create a sense of community, offer interaction and provide the latest news and information nearly on autopilot.

About the author:
Ron Hutton is a 20 year sales and marketing veteran with a passion for coaching and training. To watch a free video tutorial on how RSS was used in one little experiment to generate an extra $100 in Adsense income in 2 weeks (10 days actually), go here now... http://www.gothrive.com/auto-news-video.htm

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Contextual Ad Networks...The Baby Boom Is Upon Us

2007-07-03T23:51:00.002-07:00

Contextual Ad Networks...The Baby Boom Is Upon Us
by: Kirk Bannerman
No, this baby boom will certainly not swamp the Social Security
system (sort of a bad joke for those that live in the United
States, but many other countries...most notably Japan...have an
even more acute problem), but this baby boom is revolutionizing
the way that pay per click advertising is being spread across the
Internet.

One of the early participants in this pay per click baby boom was
Google, with its AdSense program. With this program, Google
shares pay per click revenue with a huge number of individual
partner websites that carry a few pay per click ads that are
distributed by Google. In essence, this creates a whole bunch of
little pay per click locations (websites) throughout the Internet
and hence the term "pay per click baby boom".

Conceptually, programs like AdSense are similar to what the
computer hardware folks refer to a distributed processing.
Instead of trying to draw everyone to a large pay per click
search engine site, little groups of pay per click ads are spread
widely across thousands of locations (websites) all over the
Internet.

Actually, this distributed processing or propagation technique is
not limited to pay per click advertising. For example, Amazon
uses a similar arrangement (called Amazon Associates) to sell the
products it carries on amazon.com and ClickBank has a sales
program called CBAdwords which operates in a similar fashion.

According my trusty Ouija board, it seems likely that most
commercial hubs on the Internet will be shifting to this
propagation concept as time progresses...all of those individual
partner websites that carry the message/proposition will
constitute the vast army of worker ants that keep the queen ant
alive and healthy.

From a pay per click marketing perspective, these programs make
brilliant use of leverage while providing highly targeted
prospects for the paying advertiser.

There are, of course, some interesting things that occur as a
result of all of this stuff. For example, consider what I call
the "cross fertilization effect": Suppose a person goes to
yahoo.com and performs a search that leads them to one of my
websites that happens carry Google AdSense ads and that visitor
then clicks on one of those ads...the net result is that Yahoo
natural search provided Google pay per click with some revenue!
Aren't these fun times that we're living in?

As these programs continue to proliferate, the individual
webmaster needs to exercise a little restraint and avoid the
temptation to go overboard by plastering these ads all over your
website and thereby diluting your own primary message/proposition
and confusing your hard earned visitor. When properly used,
these ads are just ancillary or complementary content that you
are providing to enhance the information and opportunities that
you are providing to your visitor...if something happens to
strike a responsive chord with your visitor, you might make a
little pay per click money.

If properly used, these propagation programs can result in the
classical "win-win" situation. However, if you over do it, this
can quickly turn into a loss for you (the individual webmaster)
and a win for your pay per click partners that are distributing
the ads. As in many things, moderation is important.

The dynamic search engine marketing industry continues to evolve
as users began to take advantage of the steady stream of new
features, tools and innovations provided by the ever increasing
number of search engines offering quality search results (it's
not all about Google anymore). The evolutionary time line for
Internet marketing continues to run at warp speed.

An example of previous evolutionary periods (which by now may
almost seem prehistoric) would be the emergence of pay-per-click
advertising and the cooresponding rise of search-marketing firms
specializing in AdWords and Overture. As long as there are methods
for finding and retrieving information in digital databases by
using keywords or similar attributes, there will be a
search-marketing industry. How that industry operates in the
future depends on how the search engines operate and how consumer
tendencies evolve.

It's a constant sea of change, but the good things just keep on
getting better! Stay alert, and light on your feet, and the
opportunities will just keep on coming your way.

The above are just some observations from "the peanut gallery",
but I don't think I'm far off the mark about where things are
heading. With that, I'm off the soapbox and wishing you
success in whatever you do online!

About the author:
Kirk Bannerman operates his own successful home based business
and also coaches others seeking to start their own home based
business. For more information visit his website at http://www.home-based-business-team.com

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Article on the timing of events with Site Build It

2007-07-03T23:51:00.001-07:00

Article on the timing of events with Site Build It
by: George Slater
Firstly let me say that I think Site Build It, it rocks. When I started on this journey, that I am still on, I started reading everything about mail marketing, web marketing etc etc. I had already been ripped off with the developers of my first site so I was not going to let that happen again. But then I was shown SBI and I have not looked back.

However, there are ways that you can make you use of SBI better, not by using something else, not by not reading the manual, which you should do about 5 times. (The devil is in the detail!!), but if this is your first site then you can maximize your SBI investment with timing. Why, well when you start you are probably going to go through stages, reading the manual, research, writing, reading, putting up pages, adding links etc etc, it is at this stage, prior to monitorising your site that timing is everything to maximize what site build it does for you and what you can do for yourself FREE. Here is the timing.

Buy site build it and stop reading any other web marketing stuff
Read the manual
Re-read the manual
Do the Brain thing
Document everything
Write loads of copy
Start putting the copy up
When you get to 40 pages
Become a Zealot (See Hints and Tips at Site Central)
Start doing the mini hum thing
Ask for a DMOZ listing
Write some articles and send them off
Apply for Google Adesense
Get as many links as you can
Then Monitorise your site with Google
Then add your newsletter stuff
Then add your affiliate links.
Now read all the other SBI products
(keep re-reading the manual)

OK, OK now you are asking why that order. Well a lot of it is covered in the manual so a lot of it I will just glance over, but the middle bit I will dwell on. Now I am supposing you want the best results for the cheapest price – right.

OK If you are new to this you probably either want to put up loads of content or a sales page. If you read the manual you will see the content must come first, content, content and more content.

Now I presume you have bought your site, you have done the brainstorm thing and got everything in hand, you have loads of content. OK now you have built the site to about 30 to 40 pages, make sure they are spell check, linked and look good.

Now go off and become a Zealot. Details are on the tip and hint’s site build it site. Just go to the site and do the quiz, if you fail do it again, if you fail read the answers and keep going until you pass, one you do then put forward you site.

Now why do things in this order, because as soon as you have put up any adds or a few links to affiliates the webmasters they deem you as a commercial website and say you have to pay. If you have no ads etc, then you get in if you have a good content site.

Now do not just put up you main page, put up every page in every section you can. Try doing three pages a day until you start getting the replies back saying you have been accepted.

Now do the same things with DMOZ

(News just in – Value Exchange started Excellent – I got an email prior to Ken's Newsletter so I went straight in and so far I have got three ‘good’ links)

Now build your E-bay page and link to your site from that – see details in MYNAS at Site Central Hints and Tip’s

Now apply for Google Adsense, follow the instructions at site build it. Again if you do this in this order you will avoid not getting onto Adsense because you are already advertising one of their clients. Just one of the things that can fail you.

OK now go for the mini hubs that are also in the tips and hints.

OK, now that has probably taken a bit of time and during that time Site Build It, your new links and other work have probably now got you up in the Alexa rankings, now is time to add your Newsletter forms, your Google Adsense code and start the work on the affiliates site.

I hope that this helps, as the man said ‘It’s all in the timing’.

About the author:
George Slater
www.the-web-master.com
www.1st-retirement.com

George Slater is an SBI Webmaster and can help you generate massive amounts of traffic to your site that can then be turned into paying clients.

Tel +61 8 9291 7343
©George Slater

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4 Steps To Unleashing Profits In Your Online Business

2007-07-03T23:50:00.000-07:00

4 Steps To Unleashing Profits In Your Online Business
by: Barry Gilbert

(c) Barry Gilbert - All Rights reserved

You may use this article for free,
Resource box and links must remain as is.

Ever wonder how the thousands of "under the radar" web
businesses that earn well over $100,000/year (many with
much higher sales) out of their own home do it?

Over the last year I've had the great fortune to speak
with many of these true, hidden entrepreneurs at
conferences, seminars, e.t.c.

What I'm about to share with you also came true for me,
and is outlined in more detail in my Ultimate Information
Entrepreneur's Success Package

Here's an example of their business model:

1. Information Products. Without a doubt, each one of
the successes I know market their own infoproducts.
For some, it's an ebook. Others have special reports.
Still others run online coaching programs, membership
sites, paid newsletters, teleseminars, or produce
digital audio or video products.
It's not their only source of income, but is a MAJOR
source of income, and more important, brands them an
expert in their field leading to success with 2 and
3 below.

2. Market related Affiliate Products. Again, in almost
every case, these online success stories become experts
at finding and creating joint venture deals with partners.

But, they work differently than most affiliates.

They start by ALWAYS reviewing the product they will market.
Second, they look for a different way to present the
product or service - a more beneficial way to show users the
real benefit in the affiliate product. Third, they use
the branding from 1 to negotiate higher commissions and
focus on high commission programs only.

3. They monetize their traffic using Adsense or selling
advertising on their sites. For high traffic pages
where adding paid ads or Google's Adsense will not impact
their own sales, they will run ads to further monetize
their sites.

4. Sell their time. You will find that truly successful
people online LOVE to help people succeed. But...for
every person who is really dedicated to succeeding there
are 10 "tire kickers" who want someone to hand them
success on a silver platter. It doesn't work that way,
nothing works that way. So, in order to leave time to
help those who really want it, coaching programs are
formed. Yes - you have to pay big money, but you should
easily be able to get 10X the value for money spent.

So as you can see, there is no ONE single way to build
your wealth online.

Instead, you build a diversified, rich and healthy
business by focusing on these 4 pillars. Not only will
you earn more money, but your business will be stronger
and build momentum faster when you do.

"Write Your Own Income-Generating How-To Books Today!
It's INSANE...5 Experts Share How Writing Books Changed
Their Lives Forever! "Discover Where The Money Is With
Writing Books...And How YOU Can Get It!
Click Here==> http://tinyurl.com/bm5qw

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Optimizing AdSense™ by User Behaviour

2007-07-03T23:49:00.004-07:00

Optimizing AdSense™ by User Behaviour
by: Laura Ciocan
If web surfers behaved all alike, if there were strict patterns in users' behaviour, wouldn't all publishers be on a sunny beach right now, with a fancy-colored cocktail, worring not about AdSense™ optimization matters?

Web user's behaviour depends on two main groups of variables: the user-related one and the website-related one.

A) User-related Behavior Variables

Though people react very differently at various stimuli, we can identify some peculiarities specific to web surfers. The behaviour is much like yours. Have you considered watching your own actions while surfing on the web? This might help if you want to improve your site's appeal to readers, especially if you sell something or if you want your visitors to click on your ads.

Several groups of variables that influence users' behaviour can be identified:

* Components of the mental processes involved while searching and browsing on the Internet: attention, awareness, language, mental imagery etc.
* The behavior of websurfers is influenced also by their subjective approach to matters, determined by temperamental characteristics, such as mood, patience and their purpose and degree of interest.
* Also, users act differently varying with how used they are to web surfing.

Let's see how we can tweak our websites to turn these to our advantage (and turn visitors into “clickers”):

1. Mental processes

Attention - The web designer keeps the tools to direct readers' attention. A simple design, without unnecessary loading will prevent the reader from being distracted by unimportant elements. The ads placement must be done strategically, in a place impossible to overlook (recommended in the first paragraph, usually in the upper-left area). Pictures and graphics are considered attention-grabbers and will also be considered when choosing your ads' placement.

Awareness - This is a very debated topic. Opinions differ on readers' ads awareness. Some sustain that the more blended into content, the better, others say that this formatting will induce the readers the feeling of being “tricked” into clicking on ads, which they resent. I incline to say that blend-in ads work only for very well targeted ads, coming naturally as if belonging to the content. Positioning ads outside the content area would be effective mostly with advertising that builds brand awareness, based on image impressions.

Mental Imagery - Again, a pleasant, uncluttered design, a balanced look of the page contribute to a positive perception of the page from the part of the reader and to a more open state of mind. A professional layout is important. It inspires confidence, people don't want to purchase from a just any backyard business.

2. Subjectiveness

Patience - A golden rule: don't abuse your readers' patience (for they usually don't have one)! Web pages must load quickly, ads must not be placed in readers' way and should be kept to a reasonable number.

Purpose and Mood - Are more related to the topic of your site and the type of content you publish. The idea is that users' purpose and mood can be influenced by copy.

Degree of Interest - Besides relevant, good content, that answers questions, the reader's interest is influenced by involvement and interaction. Keep your reader involved, integrate your ads into an interaction environment: these will work wonders on your CTR.

3. User's Degree of Acquaintace with Web Surfing

Net savvy users have developed certain immunities, such as ad-blindness. These are less likely to click on any ads. Customizing ads for this type of readers means harder work; the result must be ads of high relevance (and remarkable ad texts!), with an aspect as close to the rest of the page as possible, as if they were a natural continuation of your ideas. Important! avoid default formats.

B) Site-related Variables

The type of the site and the topic attract visitors with different interests with different behavioral patterns.

1. Site Type — Readers vs Browsers

Whether the visitor is a “reader” or a “scanner/browser” depends also on the site type — content and topic. Generally, readers are regular visitors while “scanners” are the ones who look for information and will not spend too much time on the same site. Site topic and content are most times factors in bringing more “uniques” or more regular visitors. Though not as a rule, these apply to many sites:

Sites Attracting Unique Visitors - These are mostly commercial sites, content sites. Statistics say that unique visitors are more likely to be your clickers, for regular readers are more used to your pages' look and your ads. Contextual advertising works well with these sites. If you're headed for unique visitors, make your site “SE-friendly”. They come mostly from search engines and are said to be “pre-qualified” clickers. So, your efforts should be directed towards keywords and keyword phrases optimization. The ideal would be to go beyond the technicalities, that is finding out what are the most searched for keywords in your area of preoccupations and try to find out why these are popular, try to find a behavioral pattern. This can be achieved by statistics and analysis. Find out some niches in your area and the users' behaviour within them — that is, lists of searches and then see what is it customers want. This will solve your puzzle and give you exact hints towards what works best for your site. Keep in mind: unique visitors are mostly "browsers". Use ad placement and ad customization techniques that apply best for this type of users.

Sites with Regular Visitors - These are mostly forums, blogs and news sections (though news are somewhere in between). If you own sites with many bookmarks, that attract especially repeat visitors, then either you will be very imaginative in customizing your ads and finding new ways to interest your readers into clicking or if not the case, better use CPM based advertising. Brand bulding/reinforcement advertising works better in this case.

2. Site Theme Relates to Visitor's Mood and Purpose

Commercial Sites - Sites selling and promoting products are more suitable for CPC advertising. By their specific, this type of site will attract visitors looking for a specific product/service/business opportunity. Thus, users are more in a buying mood, are looking for a way to spend their money profitably. These are clickers.

Content Sites, Blogs, Forums - Unless you market specific products, your readers will land on your page without the express purpose of buying something. However, you can influence your reader's mood and needs thru witty, sales-directed copywriting. You just need to know some basic things that sell. One is that people are more likely to buy from persons they know, like and trust.

So, what will help you build these? Good content and structure. Especially with content sites, these are fundamental issues to focus on (unlike commercial sites that focus more on products). Good content, profesionally written and formatted for the web, containing information that is of high interest and relevance for the reader, within an easily manageable structure and good targeting on a specific theme are imperatives. On one hand these mean bulding confidence, the first step in selling. On the other hand they will attract well-targeted ads, more likely to interest your reader.

Great content will give you credit to your reader. Once you've gained trust, it's easy to direct your readers: you just give recommendations and the results will appear. (Avoid being too explicit in recommendations, though — for example, directing readers towards clicking on ads is against AdSense™ Program Policies.)

With blogs and forums, it is a different story. Not all forums and blogs are accepted for AdSense™ (or even if accepted, they must be also profitable). Only genuine, specifically-themed blogs and forums, with highly interesting content are suitable. These conditions being fulfilled, forums and blogs are perfect as a source of advertising money — they have what is very difficult for others to achieve: reader's trust, liking and involvement.

About the author:
Laura Ciocan writes for http://www.adsensehowtos.comwhere you can find how to guides and practical advice on Google Adsense.

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Google's own AdSense Tips

2007-07-03T23:49:00.003-07:00

Google's own AdSense Tips
by: Richard Keir
Copyright 2005 Richard Keir

Google is at least as interested as you are in having your ads perform well on your site. And they've gone to some work to provide the information you need to optimize your AdSense.

What's fascinating to me is that apparently not everyone bothers to read their tips. And even some that do, fail to apply it.

That said, you need to be aware that simply using their tips doesn't guarantee successful ads and decent CTR (Click Through Rate). How many times have you heard this? You have to test. You have to try alternatives and see what really works best for you, on your pages, with your content and your visitors. Test, test, test some more. Track your results, analyze them, try variations. Too many of us don't test. We hear the mantra, but we don't do the work.

First, let's see if we can get an idea about location. (The graphic is included in the article on my site or you can take a look at it at the Google link included below) Generally, above the fold, at the top center of your content, below top navigation is the hottest location. Not immediately below which is good but not quite as hot. In a left sidebar, to the immediate left of primary content or below the primary content are also good. Most other locations are generally cooler.

Again, you need to test and you need to consider your users behavior - and their behavior may vary on different pages with different kinds of content. Google suggests that in some cases, such as articles, the best location can be at the end of the article. To quote Google, "It's almost as if users finish reading and ask themselves, What can I do next?" Well targeted relevant ads right there can provide the answer.

Don't blindly assume that sticking a nice big rectangle in the center above the fold will do it. It may, but depending on your content, it may annoy or inconvenience your users.

Users tend to focus on content, navigation and to a lesser extent graphics. Positioning your ads near these elements will often work well -- if those ads are targeted to your visitors needs.

The top three performers among the Google ad formats are the 336X280 large rectangle, the 300X250 inline rectangle and the 160X600 wide skyscraper. Google reports that the wider formats tend to do better than the taller ones. One reason may be that these are, perhaps, easier to read since they have fewer line breaks and require less eye movement. But, you need to use formats that fit your pages well. Once again, you need to test, but redoing your pages to suit a particular ad format may not be a reasonable alternative and you may discover that a different format actually gets better results.

Now we come to color. Conventional wisdom says that colors which tend to blend into your content do better. Some go so far as to suggest that colors which make the ads look like part of the content are best. Personally, I think anybody really believes those ads are anything but ads, but who knows. Google suggests that you may find that colors that standout from your content do better - or maybe the opposite. This is absolutely an area where you need to test alternative color schemes. Going with the conventional wisdom usually works fairly well, but without testing you could be leaving a lot of money on the table.

Google allows you to have up to three ad units and one link unit on your pages. If you have long pages with lots of text, can only use small ad units or are in a niche with a large ad inventory, multiple units can pay off. Keep in mind that the way ad serving works is that the higher value ads are delivered to the first ad unit block encountered in your code. Always make sure that this first ad unit is displayed in the best location (yeah - test). You want the higher paying ads to be in the prime hot location on your page. Weaker locations can get the lower priced ads. And if none are available, then nothing will display unless you've included an alternate ad URL in your Google code. To maximize monetization you should be including alternate ad URLs, especially if you are putting multiple units on a page. The use of an alternate ad URL also eliminates the possibility of being served PSAs (Public Service Announcements). It's your real estate, maximize your returns.

Nothing here is secret. Except for using the alternate ad URL, all of this information is available from Google's Optimization Tips page - http://www.google.com/support/adsense/bin/static.py?page=tips.html . You can buy books and courses, visit a dozen forums and, in the end it comes down to what your visitors do on your site. The best you can get is general guidance. This means averaged outcomes over many sites, many types of content. If you are serious about doing whatever you can to really optimize your AdSense returns, there is only one thing to do - test. Whether it's AdSense, opt-ins, copy, headlines - anything with a measurable outcome that you can track - then the way to improve is to test and keep on testing.

About the author:
Richard writes, teaches, trains and consults on business and professional presentations and eCommerce related matters. For more information on eCommerce sites and eCommerce site building visit http://www.building-ecommerce-websites.com- and you can find more articles at http://www.building-ecommerce-websites.com/articles.

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Huge Content Rich Websites for Profit

2007-07-03T23:49:00.001-07:00

Huge Content Rich Websites for Profit
by: Robert Rogers

Here is the bare bone - no hype information and a link to the website I built using these techniques. So I not going to lie to you about how much money you can make or how much I made. Simply put, people are making money with these kinds of sites, I just want a piece of the action. This article assumes you have a basic knowledge of HTML, Google Adsense, and Affiliate Advertising.

We've all heard the phrases "Content is King" and "If content is King, then relevance is Queen!". So I'm going to share with you how to build a site based on these principles for profit! I built a 1000+ page content rich website in about 2 days. Check it out at http://articleupdates.com

Website Building tools:

I used DreamWeaver as my html editor. Any good html editor will work such as Frontpage. Go to download.com and search for "html editor". Coffeecup is a very popular free editor. Basically you need a good editor that will update links site wide automatically. Give you reports on broken links, and do search and replace site wide, file specific, and etc... Also very important is a good table building capability.

For the content I pulled articles from various free content sites. As long as you adhere to the terms of fair use, you will have access to thousands of content rich articles that you can put in your own website.

Get a simple clipart cd with 150,000 royalty free images from Bestbuy for $20.

Then plug in your affiliate codes for google adsense, clickbank, and commission junction.

You don't have to be an html expert. Just having some basic programming knowlege is enough. For example, understanding head, body, and building tables. Inserting variables and doing global changes. Any good html editor will help with that. You really need to become an expert at building tables. They are fast loading and can really make an impact on a site. If you are into css, even better!

Key Features for SEO: Keyword Rich and Relevant!

Building with SEO (search engine optimization) in mind. Use these techniques when building your site!

Niche Site: Pick a very specific topic. I chose "Making Money Online with Content Rich Sites" for this example.

Use a simple structure. Index page to "Index of Articles". Then "Index of Articles" to each individual article page. Two levels, easy to manage, easy to spider!

Make your site surfer friendly: No hidden pages, re-directs, pop-ups, spyware, java, or scripts. Just use ".html" files with text links to full text content rich pages which are also easily spidered with useful relevant information for the visitor. Include lots of articles including a few unique pages that you have written yourself.

Now start building your basic template for all the pages on your site. How you build your template will greatly depend on what editor and tools you'll be using. For example: most times you'll do something like Huge Content Rich Websites for Profit. When you go to build your 1000+ page site, the editor will replace the title tag with the appropriate text dynamically.

Title Tag and Description Tags and all other meta tags should be relevant and keyword rich.

Page Title
- Use relevant keywords on each index page to the articles
- Use the article title which will have additional relevant keywords for each article page.

H1 Tags - Keyword rich and relevant ex: "Make Money Online", "Home Based Business"

H2 Tags - Use the article title in the article pages. ex: "10 Ways To Make Money Online"

robot.txt file for spiders - just a simple two line file in your root directory
User-agent: *
Disallow:

Body text - Use content rich articles. Also use high color contrast between the text and the background so the search engine doesn't think your trying to hide anything and penalize you. Plus it's just plain easier to read. Use arial or verdana font.

URLs, File Names, and Directories - use the article title
ex: http://articleupdates.com/i-home-business/five-ways-to-increase-your-affiliate-sales.html

Inbound links: Set up link partners. If you can, have them place the link to your site using a keyword instead of the domain name itself. ex: Make Money Online Click Here.

Outbound links: Do the same for your link partners. Set up links using text that is relevant to their topic which should be relevant to your site but not competing if possible. If you sell computers, link to a company that sells computer desks.

Make same site links with relevant text. ex: "make money at home" will link to a page within your own site.

Make Image alt text use primary keywords. ex: "money online"

Add HTML comment tags that use primary keywords. These are not seen buy the surfer, but can be seen by search engine spiders. No one has proven this helps, but it doesn't hurt!

Now add money making adsense and affiliate links on every page. Put them top center between the article title and article content. Adjust the colors so that is blends in with your web page content.

Google adsense will pick up the page title, h1 and h2 tags to target the ad. When someone clicks on it, you get paid!.

Once you have these basic things set up in your template, you need to use a powerful tool called Article Equalizer. With a little practice, you'll be able to build 1000+ page websites in just a day or two. The link to Article Equalizer is http://hop.clickbank.net/?mark6188/articleeq

Another important thing you can do: Add dynamic RSS content by keyword. I'll follow up on this in my next article.

Sincerely - Robert Rogers

P.S. - If you make a site using the techniques above - I'd love to see it! Put your link at http://deja.us. I check it regularly.

About the author:
Robert Rogers is a writer in the Washington DC area and specializes in money making and money saving ideas. Visit http://articleupdates.com

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My Top 7 Favorite Ecommerce Tools

2007-07-03T23:48:00.001-07:00

My Top 7 Favorite Ecommerce Tools
by: Jim Edwards
Copyright 2005 Jim Edwards

When you make your living on the Internet, you sometimes forget that the resources you use every day (and take for granted) might rate an incredible discovery to anyone who doesn't already know they exist.

Whether they help you make money, save time, save money, or avoid frustration, these ecommerce tools and services rate my highest recommendation for anyone who conducts any form of ecommerce online.

ClickBank.com -

If you sell a downloadable product such as an ebook, report, or software, you can't beat ClickBank for processing credit card payments. Not only do they take the payments and send you a check twice a month, they also plug your product into an existing network with tens-of-thousands of affiliates who can sell it for you. Also, unlike a traditional merchant credit card processing account, ClickBank assumes all the fraud risk and prevents many of the "horror" stories you hear in connection with online credit card processing.

MySiteSales.com -

Since ClickBank only allows the sale of downloadable products, MySiteSales.com comes to the rescue for anyone selling a physical product or service. Offering a suite of integrated product catalogs, follow up autoresponders, advertising tracking, a secure server, and even limited-time coupon offers, this tool rates a "must have" for setting up and integrating a professional ecommerce solution on virtually any size website.

Aweber.com -

If you need an unlimited number of follow up autoresponders and the ability to send an email "broadcast" to all your contacts at one time, Aweber offers an excellent managed solution. Specializing in helping small to medium-sized Web businesses implement an effective email follow-up strategy without complicated software, Aweber gets our highest marks for service and dependability.

GoDaddy.com -

Cheap, reliable, easy-to-use domain name registrar that only charges $8.95 per year for each domain name you register. Godaddy rates cheaper and just as, if not more, reliable than any other domain registrar. They also offer a "private registration" option that allows you to keep your identity as the domain owner a secret from unscrupulous people who exploit domain name records to compile mailing lists, spam databases or worse.

FrontierPowerHosting.com -

Any successful ecommerce endeavor begins with a solid website hosting service. Nothing shuts you down faster than an unreliable web host because, the second they go offline, your business goes offline. I host one of my servers at FrontierPowerHosting.com because of great customer service and guaranteed up-time.

ClipArt.com -

Ever pulled your hair out searching for that perfect image, photo, or piece of clipart for your website? Once you exhaust the Microsoft collection on your computer, the next stop (if you want to find something fast) is Clipart.com. With thousands of images searchable by keyword, you can always find the perfect image in less time and without the worries of copyright infringement if you just pull something off the Web.

Google.com/Adsense/ -

Website got traffic but no making much money? Open a free account with Google AdSense and earn a commission any time someone clicks on any of the targeted ads. An excellent way to earn extra cash on virtually any website.

About the author:
Jim Edwards is a syndicated newspaper columnist and the creator of an amazing course that will teach you step-by-step and click-by-click how to finally create your own money-making mini-sites... Get a FREE Copy of The "Mini-Site Secrets" Audio Right Now Click Here => http://www.MiniSiteCreator.com

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Creating A Blog To Promote An Existing Business

2007-07-03T23:47:00.003-07:00

Creating A Blog To Promote An Existing Business
by: Mal Keenan
Copyright 2005 Mal Keenan

If you belong to any of the following groups, then this article is for you.

* You already have a business and a website that serves as the official hub for your online sales. The website may be serving as an online store for your enterprise.

* You need a venue wherein you can promote your affiliate links.

* Your already have a website, which may not necessarily be a commercial one, and it is enrolled with a Pay Per Click (PPC) program, like Google AdSense.

Success in these fields depends on one essential principle which you might have already realized: traffic is the key to your online business thriving.

You may have in your digital inventory the best products in the world, but they won’t mean squat if no one would get to see them. This is why each and every online businessman will fight tooth and nail just to have a piece of the Internet traffic. After all, the more visitors who get to visit your site, the more potential clients you have.

And blogs can most definitely help you drive visitors to your pages. Here is how you could use them to achieve such a purpose:

1. Download the Wordpress blogging software, which is available for free at www.wordpress.com . An alternative is to go with blogger.com. I have posted instructions for setting up a Blogger blog at your own server in this PDF file:
http://www.pluginprofitstraining.com/blogsetup.pdf

2. Remember that good content is always at the heart of a progressive online traffic stream. People are always looking for information, and if you will give them that, they would read what you have to offer. Dedicate your blog to the subject of your main website. Publish informative entries that would hook your readers and make them come back for updates. In between purely educational entries, strategically include a link to your site by suggesting their importance to your readers.

3. Using the above mentioned strategy, you could also include your affiliate links to pre-sell your affiliate products. The more traffic you drive to your affiliate merchant’s site or sales page, the more chances you will have of effectuating a successful sale and bigger commissions.

4. Links from blogs are unilateral, meaning, they are one way links to your websites. The more traffic a unilateral link generates, the more it becomes prominent in online searches. Avoid reciprocal links at all costs! Do not include a link to your blog from your website. Search engines abhor reciprocal linking.

5. 80% of your traffic will come from the search engines. You have to tweak your blog to attract the attention of the search engine spiders. Now, blogs are already search engine friendly. However, there is a very big possibility that you would be competing with other blogs on the same subject. You have to make sure that once you upload your blog, it is able to outperform its competitors in the search engine rankings.

One way you can do this is by using the title of your post to match the keyword phrases you are targeting, plus put a sprinkling of your keyword phrase in the post itself. I am doing this with great results.

6. Check your blog offline. It should be as readable and as navigable as possible for your prospective readers. Make appropriate adjustments if necessary.

7. Upload your blog to a reliable server that has enough bandwidth to accommodate many viewers.

8. Constantly update your blog. Search engines love regularly updated content, so publishing new entries will greatly increase your blog’s page rank, and consequently, your main website’s traffic.

9. Accepting links from other related blogs will also bring to your site some traffic from sources other then search engines. The way that a blog is designed fosters the building of a community of blog sites, and this will provide for an added stream of visitors for you.

10. You could also decide to enroll your blog site in the Google AdSense advertising program. This will give you an additional income stream. We will discuss this in future articles.

Blogs are excellent promotional tools for your existing business. Use them well and you will harvest the rewards in a matter of weeks.

About the author:
Get Your Hands on My FREE and Exclusive 7 Day Blogging Report by Sending and Blank Email to freeblogreport@getresponse.com In this Report I Reveal All The Secrets for Creating and Running A Successful Online Blog.

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A Website Model That Makes Money

2007-07-03T23:47:00.001-07:00

A Website Model That Makes Money
by: Michael Keenan
I would like to share with you one simple stratergy in creating income with your own website. This is just one method out of simply millions that you could create for yourself. Remember the internet provides no limits. This is one example that does work for me, and may give you an insight into exactly a website model, that you may like to put into action for yourself. Affiliate marketing and/or sales of any kind on the internet, requires a real commitment, as I am sure you do already realize. The internet is really one of the greatest training grounds in the world for sales. You can try and fail many times, until you find that system and approach that will work for you. But the commitment that you show in meeting this challenge, will be a lesson that you will always remember. Success is always achieved in no matter what you do, through simple hard work. There is no easy path to success, but when you achieve the success you are after, there is no greater feeling. So lets begin. In this example my website, which for the purposes of this article i will call '????'. I will give you the exact profit breakdowns.

With this website I treat all my affiliate products as purely residual income, much like adsense. Adsense itself generates for me, on this website, on average around $2 per day. I also use various other companies affiliate products, which generate around $200 per month. Also within the website, I sell e-book informational products, which I own the full resale rights for, which generate around $700 per month. And here lies the answer to making money online, no matter what you sell. The products, that generate the most income, are the ones that you will own yourself. Certainly I should be making more from the affiliate info products that I sell. But I lose commissions through simple affiliate url tampering. Commissions that are stolen or lost are a real pain. You can try every method in the book to protect your affiliate codes. But after all the hard work is done, you still lose that valuable income. The people who sell the original affiliate product know this, which is mostly why a high percentage of the sales price is offered to an affiliate to begin with. Because they realize that a very high ratio of sales made on their products will give them the total profit back. The reasons why people change affiliate product codes etc, could run into pages. Lets just say it is inevitable. This is the reason why I treat all my affiliate based products as purely residual income.

But as you can see in this example clearly where the highest return on investment lies. And that is in the products that you actually own. You can purchase resale rights for info products easily, and it involves not much money at all, most products are available for under $50. Or if you have the time and patience to search the internet. You can find amazing e-books that have free resell rights and the information they contain is really valuable. You will find these types of treasures occasionally, and the lights will start flashing in your eyes when you do. The information that you have just discovered is of value and that is a real key to success. This is why I, at this point, strongly emphasize the importance of this one principle. Only sell products that you feel strongly about and you know that will be of great value to the person who may purchase it. That includes products you have bought the resale rights for, or a free product, you have discovered with resale rights.

If you sell strong products with real informational value consistently you will always succeed. Your customers will return, quite simply because they know where the value of the information they seek is the greatest. And that is at your website. Always remember to put yourself into your visitors shoes. Ask yourself the question? Would you buy the products you are selling? Answer this question with a Yes. And you will be really on the start too online success.

About the author:
Michael J. Keenan (CEO - SitePromotionNow) Worked in affiliate sales and website construction for over 5 years. email: mickyk703@hotmail.com website: http://www.sitepromotionnow.org

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The No-Work, Money-Making Website

2007-07-03T23:46:00.003-07:00

The No-Work, Money-Making Website
by: Willie Crawford
Copyright 2005 Willie Crawford

While growing up on the farm in North Carolina, I loved gardening. There was something magical about planting a dollar's worth of seeds, watching them germinate, and then feeding the family for a entire season with my efforts.

The only part I didn't enjoy was the weeding and cultivating. That was the WORK! So I was thrilled when I discovered "The Ruth Stout No Work Garden Book." That book taught me how to get all of those great vegetables with no weeding, very little cultivating, and little watering. It really did teach you how to garden with literally no work.

Twenty year later, I discovered just as fertile a garden on the Internet. With practically no investment other than my time, I could put up a website, nurture it, build traffic to it, and in time, harvest lots of sales from it.

Just like with the vegetable garden, there was a lot of maintenance required if you wanted a good harvest.

The site needed to be constantly updated so that the search engines "learned" that they should visit this "fresh" site often.

The site needed to have lots of keyword rich webpages so that it would rank high for relevant keywords, and attract organic search engine traffic. Since I was taught that "content is king" that meant the more content-rich, tightly-focused webpages you had, the better. The content-rich pages meant you could make sales, get new subscribers, and even earn pay-per-click revenue from programs such as Google AdSense.

The only problem with the above model is... it's a lot of WORK.

Then I discovered, "The No-work, Money-making Website. It wasn't completely no work, but it was probably 1/10th the work that I had been doing.

The no-work website encompasses building a content-rich website using automated tools. These tools allow you to gather relevant content (articles, RSS feeds, etc.) from all over the Internet and then instantly generate hundreds ... even thousands of content rich webpages in minutes.

The no-work website encompasses using other tools to automatically update your site, so that each time the search engine spiders visit, they notice new content. Noticing new content on each visit, the search engine spiders make a note to visit more often.

Now here's where this gets really powerful...

As these search engine spiders visit more often, they don't just crawl your current no-work, money-making site. They also follow links to other sites you want to get indexed. So now you can put up your no-work site, teach the search engines to come back often, and then go on to build other sites knowing that getting them indexed is as simple as linking to them from your old sites. It really is that easy :-)

By now you're probably asking what are some of these magic tools I use to build these amazing, no-work sites that literally takes on a life of their own.

Here's are just a few of the tools I personally use:

1) Blogs. Blogs hosted on Blogger.com get noticed very quickly by Google because Google owns Blogger.com By pinging blog directories (and Yahoo using your "My Yahoo" page) lots of other sites take notice of your blog. They visit your blog and follow links to other target sites.

2) I'm a charter member of Content Desk. Content Desk has a tool that allows me to query databases containing tens of thousands of articles (based upon keywords). I can automatically sort the list of articles that is returned based upon keyword density, or a number of other criteria. Then, I can have the software itself create webpages for me using a template I've designed using the template tool built right into Content Desk.

Content Desk is probably my favorite tool because I can, quite literally, add hundreds of article pages to my sites in minutes. My templates also include ads for a "pet" product and/or Google AdSense. I can add content-rich, relevant, very nice-looking pages to my sites in minute, and then move on to the next project, knowing that these pages WILL make me money.

Content Desk limited its charter membership to a total of only 400 members, and that quickly sold out. However, since it's a monthly membership, not all members renew and there are probably some openings. To check on openings, simply visit:
http://WillieCrawford.com/content-desk.html

After arriving at the site, click on the "Charter Membership" link in the upper left menu bar. This will tell you if there are any current openings.

3) RSS Feeds. By incorporating RSS feeds into your webpages, you can set them up so that the content is constantly updated. This gives your visitors something fresh to read each time they visit. This gives the search engines fresh content each time that they visit ... and trains them to visit often.

Content Desk incorporates a feature that works very similar to regular RSS feeds EXCEPT that it doesn't send your website traffic away. With a normal RSS feed, the content automatically added to your site contains links inviting your visitors to click away. It allows you to automatically update your pages, but it also siphons off traffic. Content Desk does this in a way that automatically updates your site without sending your visitors away.

4) Traffic On Steroids. This is another system for automatically updating/changing content on your site. Traffic On Steroids actually takes a core database of articles/content that you set up and then rotates it in your target webpages. The net effect is that each time a visitor (or search engine) visits a page, the page is different. This is very effective at training the search engines to come back often... and increasing your pages' ranking. Incorporate Google AdSense into these pages and you have another hands-off money magnet.

You can also incorporate a product data-feed into your page using Secret Money Generator and have pages that are constantly updates AND have a catalog of products built in that all pay you an affiliate commission. Secret Money Generator is at:
http://WillieCrawford.com/money-secret.html

You can check out Traffic On Steroids at
http://WillieCrawford.com/traffic-on-steroids.html

I've just shared with you a few of the dozens of tools I use to create nearly-hands-off websites. I do still look at some of them from time to time to see if I can make them perform better. However, you could LITERALLY never touch many of your sites created with these tools for years... and you'd still have a nice revenue stream from them.

It’s all about working smarter, not harder. It's all about using technology to leverage your time.

--------------------------------------------------------------------------------
About the author:

Willie Crawford is a corporate president, published author, seminar speaker and host, tele-seminar speaker and host, retired military officer, karate black belt, master network marketing trainer, and lifetime student of marketing. He shows people how to actually generate substantial income on-line using very simple, easily implemented systems. An example of such a system that you can study and utilize is at: http://WillieCrawford.com/TheSystem.html

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The Basics of Blogging to Niche Markets

2007-07-03T23:46:00.001-07:00

The Basics of Blogging to Niche Markets
by: Mal Keenan
Copyright 2005 Mal Keenan

In the previous article, we discussed how blogs can help you generate traffic for your main website. But what if you don’t have another site? Or what if you want your blog to be your main website, the exclusive carrier of your moneymaking ventures?

This can be achieved, of course. Such is the versatility of web logs.

Standalone blogs are best utilized for online businessmen or women who have decided to pursue what many people call as nicheing. Yes, the word is ungrammatical, but it is a term that many Internet marketers have come to embrace with fondness. Nicheing involves the creation of many sites that cater to particular niches. Niches, of course, are very specialized markets, most of which are so obscure that they do not garner the attention of businesses, hence creating high demands with low supplies. The purpose of nicheing is to find these markets and provide for their needs. These enterprising businessmen would earn through the following ways:

* Creating and eventually selling products that aim to serve the said niches.

* Selling existing products that the said niches need.

* Providing for information that the members of the said niches can access for free, and enrolling the site that contains the information in a Pay Per Click (PPC) program like Google AdSense.

Regardless of what path the online entrepreneur decides to take, he should first create a site that serves as the repository of his commercial methods. Niches can be very rewarding. Since there is but a few competitions in the field, your search engine placement is sure to be higher than usual. Traffic should also be at a sustainable level since the members of a niche have nothing else to visit. This will mean a greater possibility for more sales, if you’re selling a product, or a higher Click Through Rate (CTR) if you’re enrolled in a PPC program.

Now, making a site can be quite cumbersome. You have to deal with the aspects of web design, graphic creation, and content writing among other concerns. What more when you have to create numerous sites for numerous niches?

Thankfully, blogs will make things a whole lot easier for you. Every online marketer who has attained success with niche marketing can attribute this to their proper exploitation of blogs. Whereas it would take you a couple of weeks to come up with 10 websites, it would only take you a couple of hours to come up with 10 blog sites. The sheer convenience and ease of web logs have made nicheing a very potent business model.

Blogs can very much substitute for a regular website. As we have previously discussed, high quality content is, ultimately, what will drive traffic to your site, and this kind of content can easily be carried through a blog. Also, you don’t have to change the entire page whenever you want to update your content, as you would with a regular website. With blogs, all you have to do is to write your update in a designated box and press the publish button. Of course, different blogging software have various features, but none comes more loaded than Wordpress (www.wordpress.com).

Blogging is the way to go if you want to create, and maintain, several niche sites. And Wordpress is the weapon of choice for most Internet marketers. To fully realize the potentials of the medium, therefore, you should be able to exploit all the features that Wordpress does offer. Again, David Pankhurst’s excellent report on powerful Wordpress secrets (http://www.malkeenan.com/top10tricks) will help you excel in this area.

Look out for the next article, where we’re going to discuss how you could efficiently integrate the Google AdSense program into your blog, and make it a passive income generating machine.

About the author:
Get Your Hands on My FREE and Exclusive 7 Day Blogging Report by Sending and Blank Email to mailto:freeblogreport@getresponse.com In this Report I Reveal All The Secrets for Creating and Running A Successful Online Blog, Including Blogging to Niche Markets.

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How to save money on the Adwords network

2007-07-03T23:45:00.001-07:00

How to save money on the Adwords network
by: Steve Cash
Copyright 2005 Private Mail Services

How to save money on the Adwords network

Over the years I have had many accounts with Adwords, spending a small fortune with the Adwords service. So naturally I have picked up many cost saving tricks. I am aware that most people feel Adwords costs too much and delivers little results, this is completely untrue. Adwords is a service that is here to help us, so I have written this article to help web developers make the most out of the service.

1) Set your currency,
First and foremost, select the currency of which you locally trade in. You may think its wise to start your Adwords account in USD, but if you do not live in the USA you may get a shock when you find how much you have been charged.

2) Use negative keywords,
You are using the Adwords service to generate website traffic, so obviously you want the right traffic to generate revenue. Start by using negative keywords for people whom you do not want to click on your advert, the best place to start is the keyword “free”. As I doubt you want to waste money on traffic that will not generate revenue.

3) Make a strict daily budget
Make sure you have set out a daily budget, Adwords generally advise a way out of proportion budget. After all most new Adwords customers have no idea how effective the advertising will be. Do not start off with a bang, your pocket will feel it.

Just as important as the budget, be careful with the CPC rate. I advise you to start with a low number, each click soon adds up very quickly. I actually found that by lowering my CPC rate by 50% I doubled my visitor count…

4) Check those clicks!
One of the most talked about problem with Adwords is, click fraud. There are two main types of click fraud: the first is when any one starts clicking away at your advertisements trying to waste your money. It is very hard to stop this kind of fraud, if you are a victim stop your ads and file a report to Google ASAP.

The second main issue is now that google allows Web Developers to earn money off their websites by placing ads (Adsense) .some Web Developers try to cheat the system by clicking on their ads as much as possible. The best way to stop this kind of fraud is check your page log, Adwords allow you to block out websites that you do
not want your advert to be placed on.

Adwords does not have many protections against Click fraud, although they do disable Adsense accounts who cheat. Google are very hesitant to refund the victims, if at all. Reports tell many organisations are actually suing Google to get their money back, so be careful.

In this article I have illustrated some of the most beneficial ways to save money when advertising with Adwords. My main advice to you is, do not go crazy with your spending. You may not see the results you are after, it does take a while to get to know Adwords. I have had many successful ad campaigns using the Adwords network. However I do advise to look around, with the ever growing popularity of MSN search you may actually find it much more affordable.

About the author:
Steve is the owner and operator for Private Mail Services. http://www.private-services.com We endeavour to keep your personal life totally safe and private. http://www.private-services.com

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Is Click Fraud Really a Problem?

2007-07-03T23:44:00.002-07:00

Is Click Fraud Really a Problem?
by: Tommy Maric

Click fraud is currently a major topic in online advertising. Many argue that it presents a threat to the stability and viability of pay-per-click (PPC) advertising, the key revenue generator for both Google and Overture. In actuality, click fraud is not a significant issue at all.

Click fraud occurs when ads are clicked for reasons other than a genuine interest in learning more about the product or service advertised. Click fraud occurs in two forms. In one instance, fraud arises from competitors trying to sabotage each other. One competitor clicks on the ads of another just to drain the budget of that company. The other instance occurs when webmasters (or people associated with the webmaster) repeatedly click Google AdSense ads (which are syndications of others’ ads) on their own web pages in order to generate more revenue. While both Overture and Google have developed sophisticated technologies to detect click fraud, their systems are, and may never be, foolproof.

The real question is how much does click fraud actually damage the PPC industry? Gross fraud, i.e., when one person or technology consistently and repeatedly clicks on an ad, aside, which Overture and Google can easily detect, we believe that click fraud has no real impact on the industry. The following explains why.

Efficient market theory says that it is impossible to “beat a market” because prices already incorporate and reflect all relevant information. As the PPC industry has matured, efficiency has begun to take root. That is, the price of each keyword has been driven up to the point where it reflects the highest price an advertiser is willing to pay for a click.

For instance, a book retailer may pay $1.00 per click based on internal metrics. These metrics dictate, for example, that on average 30% of clickers purchase a book and the average profit per sale is $4.00. So, for every 100 clicks ($100 cost), they make 30 sales ($120 revenue) and generate a $20.00 (20%) profit. Note that years ago, the same retailer may have been able to pay only $0.50 per click, but as the market matured and more retailers began advertising, competitive bidding forced the price up to $1.00 where the highest return the most advertisers can make is 20%.

The key point is that click fraud is already taken into effect when advertisers select the highest amount they will bid. For instance, there is no difference whether an advertiser pays $0.83/click for 121 clicks with 21 being fraudulent, or $1.00/click for 100 clicks when there is absolutely no fraud. In either case, the advertiser pays $100 and generates a profit of $20, and Overture and/or Google make $100. What changes is the advertiser’s yield (e.g., the percent of clickers who purchased the book) which in turn effects their highest bid price. That is, with fraud, 30 out of 121 clickers (24.8%) purchased the book, and without fraud 30 out of 100 clickers (30%) purchased it. Without fraud, the bid price in an efficient market will rise from $0.83 to $1.00.

In summary, online advertisers must focus on analyzing and improving their internal metrics (e.g., conversions) and not worry about click fraud as it is already incorporated into keyword bid prices. Hopefully, the frivolous lawsuits and refund requests spawned by apparent click fraud will end as those in the industry recognize this undeniable fact.

About The Author:
Tommy Maric is the manager of TopPayingKeywords.com TopPayingKeywords.com is designed to help webmasters maximize their profits using Google’s Adsense™ program. Through extensive research, TopPayingKeywords.com develops up-to-date databases of the most popular keywords and their accompanying bid prices. For more information, please visit http://www.toppayingkeywords.com

Contact:
877-TOP-WORD
(877-867-9673)
info@TopPayingKeywords.com

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BLOG…PING…OPT-IN…SIG FILE…EZINE!

2007-07-03T23:44:00.001-07:00

BLOG…PING…OPT-IN…SIG FILE…EZINE!
by: Michelle Kiely
Copyright 2005 Michelle Kiely

A Guide to INTERNET MARKETING TERMS

In the beginning…

I recently started my own “money-making, home business” which I signed up to with the understanding that I was going to earn money for doing nothing. Others (affiliates) were going to pay me commission for referring new sign-ups to their sites. This sounded like a fantastic opportunity to make lots of money without really selling anything. No stocks holding, postage etc.

My signup included (among other items) a guide which covers 30 days. I also had to sign-up to 5 online marketing sites (you receive the enrolment fee back in no time) and join a web-hosting company.

Massive amounts of information are fed to you but in an absorbable manner. It was very exiting. I would liken this information to reading a suspense novel…can’t wait to see what happens next!

Anyway this article is not meant to be about that…it’s meant to cover some of the terminology and their definitions, some of which I had never heard before.

AdSense

AdSense is a fast and easy way for website publishers of all sizes to display relevant ads on their website's content pages and earn money. Because the ads are related to what your visitors are looking for on your site — or matched to the characteristics and interests of the visitors your content attracts — you'll finally have a way to both monetise and enhance your content pages.
It's also a way for website publishers to provide web and site search to their visitors, and to earn money by displaying ads on the search results pages.

Adwords

With AdWords you create your own ads, choose keywords to help us match your ads to your audience and pay only when someone clicks on them.

Affiliate

A person, organization, or establishment associated with another as a subordinate, subsidiary, or member: network affiliates.

Auto-Responder

This is a clever marketing tool. It automates your emails and follows-up on potential clients after they have signed up to your newsletter etc.

Blog

An online diary or personal chronological log of thoughts published on a Web page; also called Weblog, Web log. Typically updated daily, blogs often reflect the personality of the author. It is a shortened form of Weblog.

Ezine

A magazine that is published electronically, especially on the Internet.

Keyword

A word used as a reference point for finding other words or information. See Adwords.

Off-line Marketing

As an example, advertising in newspapers, radio and television. Using the phone as a off-line marketing tool has also become very popular.

On-line Marketing

Advertising using the internet, examples may include…email, banners, popups etc.

Opt-In/Opt-out Subscribers

This is when you choose you receive newsletters etc. via email. Example:

By doing this you opt-in to an email mailing list. These lists are sold over the internet by various marketing companies. Most emails sent via the opt-in method also have an opt-out choice. Use this when you no longer wish to receive email from the marketer. When you have no choice it is referred to as SPAM.

Ping

A protocol that sends a message to another computer and waits for acknowledgment, often used to check if another computer on a network is reachable.
You need to use ping your blog to get it online. (easy as pie)

Sig File

A block of text at the end of a message identifying the sender and providing additional information for instance, web/e-mail address.

Solo Ad

This is advertising via email attached to an ezine. This is only one ad (as apposed to many small ads from various companies), thus giving you maximum exposure.

Viral Marketing

This works similar to a virus but instead of being destructive it encourages people to pass along a marketing message.

About the author:
Not long ago, I didn't know ANYTHING about Internet marketing... However, within just 2 weeks, I launched my own website AND learned how to profit from an opt-in list, pull in sales with ezines, make money with Google Adwords and setup my own BLOG! Here's how: http://www.PlugInProfitSite.com/main-9949

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Is It Possible To Make Money From Blogging?

2007-07-03T23:43:00.000-07:00

Is It Possible To Make Money From Blogging?
by: Maya Jakes
Copyright 2005 Jugglingmum

Do you have a Blog or Personal Online Journal? If the answer is yes, did you know that it’s possible to earn money from your Blog? I earn plenty from my own Blogspots – maybe not enough to think of retiring in the near future, but enough to allow me some extra luxuries in life and who knows how much I’ll be earning in a few years or even just a few months!

I love writing Blogs because I love passing on information that I’ve researched myself. Best of all, I only spend a couple of hours each week writing on my blogspots – I spend several more hours researching information because I also love to learn and believe that no matter how much I think I know about a subject, there’s always new stuff to learn – I’m a bit of an information junkie!!

If you already know plenty about a particular subject then it won’t take long at all to write a few paragraphs about it and have your blog up and running. Obviously, writing about what you love helps because, in the beginning, the money you earn is a bonus rather than an income that will allow you to give up your day job. Mind you, I’ve read about many people that earn fantastic incomes from their blogs so maybe you’ll be one of the lucky ones that can give up the day job in the very near future.

Search engines visit blogs so your site will probably get listed quickly – Google actually own www.blogger.com so if you want traffic this is a good site to start your blog on. It’s a good idea to also insert GoogleAdSense and even a Google Search box because you’ll also earn money when any of your visitors decide to click an ad or do a search – more bonus cash for little effort. Blogger also has a tool that you can use to notify all the search engines when you update your site. Make no mistake, this is a very powerful tool because the search engines take a look at your blog and follows the links to other websites. This makes getting listed on the top search engines like Google a breeze.

Another way to make cash from your blog is to add a few affiliate links – find products that fit in with the theme of your blog, sign up as an affiliate, put a link on your blog and hopefully watch some more bonus cash roll in – again, it’s simple but effective! If you’re not familiar with affiliate marketing then let me tell you right now that this is an extremely good earner. I usually get my affiliate links at www.cj.com, www.clickbank.com and www.affiliatefuture.com so pay them a visit and get some links to get started.

I recently set up 2 new blogspots and you are welcome to take a look by visiting www.mindpowersuccess.blogspot.com and www.jibechick.blogspot.com. These are 2 completely different subjects but I’m really interested in both so enjoyed creating them.
I also post my monthly JC Newsletter at www.jugglingmumsclub.blogspot.com and always invite people to take a look at the current JCN before signing up.

I’m not worried about getting competition from anyone looking at my blogs – there’s more than enough blogs, niche markets, etc. to go round and if it helps you get ideas then that’s great. Remember I’ve already stated that “I love writing Blogs because I love passing on information that I’ve researched myself.”

Another way to get traffic to your blog is to ask visitors to sign up to your own newsletter and then send them a link each time you make a new post. – once a week is plenty otherwise they may get fed up with you bombarding their inbox.

That’s about all there is to it – it’s quick, it’s easy and it has the potential to earn you a fairly decent income. If you have the time to spare then don’t stop at one blog because the more sites you have the more visitors you’ll get and the more money you’ll earn.

There are many people earning a very good living writing their blogs. The biggest tips are to find niche areas that not many others are promoting, get some affiliate links and some good quality content information. Remember to add GoogleAdSense and possibly a Google search box to your site and then just check your visitors and earnings each day.

About the author:
Jugglingmum earns a living online from affiliate marketing, blogspots and Google. She runs a popular monthly Newsletter that you can sign up for by sending a blank email to jugglingmumsclub@getresponse.com See the latest JC Newsletter at http://www.jugglingmumsclub.blogspot.com

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Producing profitable web sites without spending ages writing

2007-07-03T23:42:00.000-07:00

Producing profitable web sites without spending ages writing
by: Phil Wiley
This is all about
content.

I've written it as a response to some criticism in my forum this week. A couple
of people said that I don't produce enough original content. Right now that's
true. I'm not writing a lot.

But I'll tell you what. I'm doing what works.

The sites I've been building for the past few months are producing results. Big
results.

My sites, whether they're mini sites or big sites, work. And they bring in a
huge income every week from Google Adsense, Searchfeed, and affiliate programs.

So should I care what people are saying?

Yes I should.

Not just because I've been criticized, which is never nice, but because I still
believe that the key to long term success is running on-topic content which is
unique to your own web site.

I don't believe the sites I've built over the past few months are going to keep
producing an income for years, where the original content sites I've got will
keep working for years.

But I'm making hay while the sun shines and you should too.

Here's how I'm doing it:

Many of the sites that people were talking about were created with Traffic
Equalizer and heavily modified with templates, and by changing things with
search and replace, to add individuality. Just one of these sites makes more
every week than I used to earn working full time in my old newspaper job.
(interestingly this site now gets more traffic from the new Yahoo search engine
than it does from Google, where just a few months ago it was nearly all from
Google).

I hardly write anything on these sites, just an article on the index pages of
each folder/sub directory.

In case you don't know, Traffic Equalizer http://www.ozemedia.com/trafficeq is, in essence, an automated directory
builder taking search engine results from your keyword list and building pages
around them. Lots of big name marketers are using it to make a lot of money.

I run Google Adsense on the pages, and also put at least one affiliate program
on a page. Very often it will be an ebook sold through Clickbank.

On some sites I put a number of Searchfeed links on the pages
http://www.ozemedia.com/searchfeed.htm but I'm a bit worried about using
Searchfeed and Adsense together so I don't do it often, but Searchfeed still
send me a check for a $1000 plus each month - which is a nice little side
income.

My main concern with Traffic Equalizer has always been that someone else
building a page on the same search term could have an almost identical page to
mine. Search engines don't like this.

But the good news is that Traffic Equalizer has just been improved. A few weeks
ago Jeff Alderson, the programmer, asked me if I had any ideas on how to make it
better, and I suggested he try and find a way of getting the site content from
more sources and then randomizing the output. This would make it less of a
chance that two users would build identical pages. Well he's a fast worker and
the new improved version came out a couple of days ago, and though I haven't had
a chance to try it yet, I'm sure it's going to work. At least short term to mid
term.

The bad news is that I'm not certain of the long term viability of the sites.
They do well for a few months, but if you can't continue getting high quality
links to them they tend to drop down the rankings. Also I'm sure that Google
won't want the search results to be totally clogged with sites built with
Traffic Equalizer, and will eventually change their algorithms to make the pages
rank a lot lower than they currently do. If they did this by targeting pages
with lots of outbound links but few inbound links it would be damaging to the TE
pages.

Having said that, these sites DO work. And Google allow their Adsense Ads to be
run on them.

Some people don't like the idea of building writes using Traffic Equalizer
because it somehow seems wrong to them. They don't like the "quality" of the
sites it produces. But the search engines LOVE the sites. Many of the pages they
produce rank very high, and unlike the quite short lived fad of building
"smartpages" they don't do anything against the search engines rules. They don't
redirect, they don't mislead people. They just build simple directories.

I'm not going to name anyone, but some REALLY famous people in the internet
marketing world are doing very well with TE. These people consistently make a
huge income year after year by doing what works at the moment. In other words
they use the tools which bring them an income.

You should be doing it too Bill

http://www.ozemedia.com/trafficeq

Just one thing to mentally make a note of.

You have to be patient. Unless you already have a few high Pagerank sites you
can link to them from, these sites take a few months to take off. During those
months you need to keep build new sites. If you get despondent because the sites
look like they not going to do well you'll stop building them, and then curse
yourself a few months down the track when you realize you could have had 20 more
sites steadily coming online. In other words you don't see instant results, but
you have to keep building sites and pages. There is no easy option, no quick
work around. You work hard at building these sites and success will come.

So - seeing I think Traffic EQ sites won't keep working for years - what about
long term sites?

Well contrary to what a few people said in my forum I do still build sites full
of articles that I write or pay someone to write.
Right now I'm building a network of travel sites which will be full of articles
and photographs of places I've visited. They're going to be mini sites of
between 5 and 12 pages, though perhaps as high as 20 pages on some of them
because the photographs are going to take up quite a bit of space.

This week Kate has spent most of her time writing touristy type, personal
experience articles on London and York. Next week she's moving on to write about
Japan. After that it's going to be France. Then she's doing Malaysia, before
working on a big site about Australia. We'll be using photographs that I've shot
in the past few years in each of these places. And I'll also put together a site
on Bangkok in Thailand, which I visited recently.

All the content, both photographs and articles, will be totally unique to the
sites we build. They'll be keyword rich and the sites properly structured to
please the search engines. I haven't yet decided if I'll build the sites with
Traffic Equalizer. If I use TE http://www.ozemedia.com/trafficeq I'll just use
it to provide the structure of the site - pages, linking structure - then remove
most or all of the outbound links and replacing them with the articles and
photos.

Rather than just putting all the content up on one domain I've registered a
whole bunch of domain names and I'm hosting them in the countries the site is
about ( except Japan because I can't find a low cost Japanese web host ). The
sites will then be interlinked to help improve their search rankings - as
detailed in Michael Campbell's Revenge of the Mininet
http://www.ozemedia.com/mininet.htm I'm going to the trouble of finding hosts in
each country because I think it just might improve the web ranking chances a
little. Though I'm not certain on this. I'm quite certain, however, that if
they're linked together the way Michael describes they need to be on different
web hosts in a different IP range.

Here's what's involved ( so you can see why I take the easy option sometimes and
just do sites built with TE http://www.ozemedia.com/trafficeq )

* First of all I had to do the traveling and suffer all that jetlag.

* Carry a pile of heavy camera gear around everywhere.

* Spend hours at the computer editing the pictures.

* Research the keywords so that I can build pages around search terms that
people are actually looking for ( I use Wordtracker to do this
http://www.ozemedia.com/wordtracker )

* Pay Kate to write most of the articles, and get my weary brain into action to
write some myself for the places for Bangkok which she hasn't yet visited.

* Decide on whether to run with Adsense, or an affiliate program or both. (I've
yet to find a travel affiliate program I'm happy with, but some pages might
carry affiliate ads for luggage or books)

* Choose domain names and find web hosts.

* Build the sites and link them together as in Mininet
http://www.ozemedia.com/mininet.htm

* Upload them to the hosts by FTP

* List them with Google and Yahoo ( I don't bother about the rest, AOL, MSN and
the others will quickly find you from Google.)

By the way I'll probably use Traffic Equalizer on different domains to build
pages to direct traffic to my travel network sites. The same way I now use
Traffic Equalizer to send traffic to my other mini sites.

So what do you do if you want to build content sites like my travel sites but
you can't write and don't have an employee who can quickly churn out words?

I think the best way is to sub contract.

There's a lot of talk in the media about how people are losing their jobs
because a lot of American companies, as well as many in England and Australia,
are outsourcing jobs to India.

Have you thought of joining them and outsourcing your web content to India?

I've just taken my first steps to doing it. But unlike big companies I'm not
putting anyone out of a job, just helping create jobs.

Wages are very low in India, a country which has some of the best educated
English speaking people in the world. And to us Westerners people work for
peanuts in India. According to an article in Computerworld magazine
http://www.computerworld.com/careertopics/careers/story/0,10801,91916,00.html?from=story_kc
a programmer in India earns around US$7500 a year. ( A programmer in China
earns around 20 to 30% less, but it's hard to outsource content creation to
China because, unlike India, few people write English well enough)

I'm not the first to think of using people in India to write my web content.
While I was researching this piece I found that the giant builder.com has
started offshoring authoring of many of its articles to India
http://www.newsforge.com/trends/04/03/18/2240229.shtml

So how do you find people in these countries? The easiest way is to use an
outsourcing web site. Try these.

http://www.elance.com
http://www.rentacoder.com
http://www.guru.com
http://www.smarterwork.com

Do a search on them for "search engine optimised web content ", "content
writing" or just "web content". When I looked on elance last week I saw bids as
low $5 per page, but the lowest I saw today was $10 a page. This is still
incredibly cheap.
Here's the $10 a page bid - "Thanks for the opportunity to bid on your project!
My quote is based on a rate of $10 per article (350-500 words). I'm a marketing
professional with over 10 years of experience."

Another possible way to use these sites is to hire people to create new products
for you. At the time of writing this letter there are 5 bids for writing a
recipe ebook. The lowest bidder is willing to do the whole project for just
US$400. In fact the highest bid is just $450. Someone else is willing to write a
50 page ebook on stopping headaches for $8 a page, which also adds up to $400.

Here's another for an ebook about looking after your skin.

Wanted: A ghostwriter for an Informational eBook entitled ""Perfect Skin:
Cleansing, Nourishing, Prot ..."

And again someone is willing to write it for just $8 per page "Our bid is based
on US$8 per page (250-300 words) with minimum billing of 50 pages (additional
pages will be billed at the rate of US$8 per pages) and includes all necessary
research and revisions. You will own full copyrights. Completion Time: 16
working days."

About the author:
Phil Wiley is the author of the best selling book Mini Site Profits www.minisiteprofits.comand writes the free weekly Letter from Phil at www.ozemedia.com

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What Your Momma Never Told You About Online Press Releases

2007-07-03T23:41:00.002-07:00

What Your Momma Never Told You About Online Press Releases
by: Keith Baxter
Copyright 2005 Keith Baxter

If you market ANYTHING online, you need to send out an online press release. They are easy to write and can potentially bring you much desired media publicity… which, in most cases, will increase sales.

But that’s not what this article is about.

I’m going to show you how using low cost online press release services will get your sites indexed into the major search engines fast.

The Strategy:

Write a simple online press release and submit it to Prweb.com.

When writing your press release, be sure to add include your URL at least twice on the body of the release with your primary keyword as anchor text, and then once again in your signature.

Sounds simple, huh? It is… but I’m going to break it down into 9 easy as taking candy from a baby steps.

The How To:

1. Write your press release. There’s software available which is intuitive to use and will guide you through the proper process

2. Once written, double-check it for errors.

3. Register for an account on Prweb.com.

4. Once registered, you will automatically be logged in. Now click ‘Submit News Release’.

5. Input your release into the appropriate fields.

6. Click ‘Save Press Release’.

7. You will be taken to page offering upgrades. While not necessary, you will gain MAXIMUM benefit using the $80 submission service. I want to stress again that this is entirely optional and NOT necessary. I personally use the $10 option.

8. If you choose any of the paid services, input your credit card information, then hit continue.

9. Once payment is processed, you’re done!

If you want to categorize your submitted releases, you can do that on the page following payment acceptance.

When I implemented this strategy, I had Inktomi visit my site within 2 days, then Google and MSN within a week after that.

This service not only distributes your message to the media, but provides additional links back to your site and is regularly crawled by all major search engines.

About the author:
This article has been authored by Keith Baxter, the founder of http://www.topkeywordlists.comIf you wish to maximize your Adsense income and learn how to drive massive amounts of traffic to your website from the search engines, visit the site now.

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Make Money Blogging

2007-07-03T23:41:00.001-07:00

Make Money Blogging
by: Matt Bacak
You have created a blog and your blog is dedicated to a niche industry. Have you ever thought that the blog could make money for you? We would look here in this article, ways and means, to make money blogging. Lets first have a look at what are the prerequisites for a blog needed to make money:

1. Blog needs to be dedicated to a niche market.
2. Updated regularly.
3. Enough back links (Don't worry for it. Directory submission would be enough to begin with)
4. Good blog host or application (blogger, Xanga or typepad recommended), and
5. High quality articles or news items supported with images.

Get the above criteria in place and Hurrah... You are ready to Make Money Blogging.

Top 5 Ways to Make Money Blogging

Lets now take a look at top 5 ways using which you could make money blogging:

1. Google Adsense
Google Adsense delivers text and image ads to the authorized websites/blogs depending on the content of the website. Small code is required to be pasted at proper locations on a webpage and Google automatically recognizes the page. Google shares the revenue it gets from the advertisers whenever a visitor clicks on these ads.

Google bills advertisers on price per click basis (PPC). Advertisers are required to pay only when any visitor clicks on their ads. They bid against each other for the keywords in order to receive better placement and thus prices for each keyword differ from one another. It is better to choose keywords for your blog which pays high $ per click.

2. Amazon
Amazon Associate program is another important way to make money blogging. The Amazon Associate program gives opportunity to website/blog publishers to promote any product from its inventory by adding a predefined code to their website/blog, which, when clicked by a visitor, takes them to the relevant product page. Once the visitor buys the product, the blog owner will be compensated with a commission.

3. Blogads
You can use Blogads as an effective tool to have a better control over the advertisers in your blogs. You can analyze and compare your profits with any one of your online agencies. Blogads can be simply specified as an advertising service used for the web logs or blogs. From the total money generated by Blogads, it retains 20% of it and the remaining money is paid to you through PayPal or checks.

Alternative Services:

• Crispads is another useful network focused on the blogs. You can put your advertisements in their blogs using Crispads. You can move through their RSS/ATOM feeds that help in generating revenues.
• Tagword – It is similar to Blogads. It makes you select the ads and their price.

Users can place their text-based ads in the site within minutes and the ads will be displayed instantly on the website.

4. Affiliate Programs
Your affiliate programs can help you earn a lot of money for selected products and services. Lot of websites offers you to become affiliate members. These affiliate programs can provide a better reach and an in-depth exposure to the products. The commissions for the sales differ according to the quality of the product, sales and marketing strategy involved. You can gather information related to the commissions by looking into the catalogues of Link Share and Commission junctions.

5. Text Links
Text links has emerged out to be the best form of moneymaking source that you can use instead of cluttering or crowding the page with ads. You don’t have to make these text links prominent within your website. This link can act as an extra value to your site and will also help to promote the rankings of other sites. In most of the cases you will find these text links placed in the bottom of the web pages. The best part of this strategy is that the publishers send and accept links as the market continues to grow.

About the author:
Matt Bacak became "##1 Best Selling Author" in just a few short hours.
Recent Entrepreneur Magazine’s e-Biz radio show host is
turning Authors, Speakers, and Experts into Overnight Success Stories.
Discover The Secrets To Unleash The Powerful Promoter In You! Sign up
for Matt Bacak's Promoting Tips Ezine ($100 value) just visit his
website at http://www.powerfulpromoter.comor http://promotingtips.com

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Can You Really Make Money From Blogging

2007-07-03T23:39:00.000-07:00

Can You Really Make Money From Blogging
by: Willie Crawford
Copyright 2005 Willie Crawford

One of the questions I see frequently asked on online discussion forums is, "Can You Really Make Money From Blogging?" People want to know if there's some way to profit from the time they spend maintaining their weblogs or personal online journals.

My answer is an emphatic "YES," because I do it... everyday!

Today I'll share with you how I do it.

Let me begin by saying that I don't make thousands per month from MOST of my blogs. However, I do have many making hundreds. Since I don't put in a lot of time maintaining them, and I enjoy blogging, I consider the money a bonus. I blog while sitting in my yard with my laptop (on a wireless connection)... watching the clouds roll by.

Another bonus I get from blogging is that it helps my regular websites that are set up as my "money machines."

The search engines visit my blogs more often than they visit my regular sites, and they follow the links from my blogs pointing to other sites. Some of these links point to my sites, and some point to sites of partners. This does help the search engine rankings of these sites MASSIVELY.

How Do I Monetize My Blogs?

I monetize my blogs by creating blogs on topics people are searching for... and that they are spending money on. I know which niches are hot to an extent based upon what my research proves pay-per-click advertisers are willing to spend their advertising dollars on.

I run Google AdSense ads on my blogs. I simply insert these ads in my menu bar and other strategic places on the webpage. I also experiment with other paid advertising on my blogs.

I sell affiliate products from my blogs. I simply find affiliate products at places like PayDotCom.com and Commission Junction. I incorporate these into my blogs. I do things like product reviews, how-to articles, etc. You can also locate suitable affiliate products by typing your target keywords + "affiliate program" at any major search engine. This should point out numerous websites with suitable affiliate programs to you.

How Do I Setup/Host My Blogs?

I have blog hosted on some of my own domains using Moveable Type. This is just one of many great pieces of blogging software. You have other choices... my programmer recommended this one to me.

I also have blogs hosted for free on Blogger.com. I have them on Blogger.com because they are incredibly easy to set up and maintain. A secondary reason I have them on Blogger.com is that Google OWNS Blogger.com and they index webpages hosted on their servers OFTEN and FAST!

The secret to getting Google and Yahoo! to visit your blogs often is a technique called "blogging and pinging." It's a method of notifying all of the major search engines, and blog directories, each time that you update your blog. The search engines come to take a look and they follow links from your blog to spider other blogs/sites. It's very powerful.

I won't go into too much details on blogging and pinging here. If you want more information on that topic I invite you to drop by my free, Internet marketing discussion board and ask any and all questions! It's at:
http://WillieCrawford.com/cgi-bin/index.cgi

Examples Of Profitable Blogs?

I know, you want to see examples of profitable blogs :-)

To show you how simple it can be I'll show you just ONE. It’s less than 2 months old :-)

The problem is that as soon as I show a site to anyone as an example, it's instantly ripped off. So, I'm going to "sacrifice" one making me about $60 per day from affiliate product sales and about $20 per day in AdSense revenue. That site is at:
http://cure-nail-fungus.blogspot.com

The above site currently ranks Number 6 on Yahoo for the term "cure nail fungus." It's a small niche but one that makes me $2400 per month... just from that one blog.

If you searched on the same term at Google, this site is not very highly ranked. However, THIS page is Num ber4:
http://www.chitterlings.com/no-more-nail-fungus.html

That happens to be one of my pages too :-) I won't tell you what ALL I'm up to on that page... that's another article. The technique involves using your own domains to promote affiliate products rather than advertising someone else's domain... so it improves your link popularity.

I'm not going to show more of my blogs because that just invites competition. Instead, I'm going to answer another question you have to be wondering...

"How do I find time to maintain all of these blogs, even if they are profitable?"

Well, first of all, I don't really need a lot like the "sacrificial lamb" that I showed you above to keep me satisfied.

I do have a number of secret weapons though. One is called AutoBlogger. You can check it out at:
http://WillieCrawford.com/auto-blogger.html

What AutoBlogger does is allow me to queue up a number of posts for my various blogs in advance. It lets you queue up "articles" which can really be anything you want. Then you tell the software at what frequency to make a post.

My AutoBlogger account allows me to automatically post to an UNLIMITED number of blogs.

WARNING: A program like AutoBlogger can get you in trouble if you misuse it! If you use it to spam or abuse the search engines, it's just going to get you banned. If you use it to abuse the blog hosts, they're just going to delete your blogs.

Here's how I use AutoBlogger:

I have sites where I discuss Internet marketing... as just one example. On these sites I share many of my articles and tidbits. I simply queue up these articles/tidbits to post at a given frequency. This frequency can be a set number of hours, days, weeks, or months. So theoretically, I can set up a blog, pre-schedule 50 posts, and not touch it in months, while it is automatically posted to for the next 50 intervals.

AutoBlogger even lets you set it to start rotating through the posts again when they run out, if you want to. I personally wouldn't do this since you'd just be posting duplicate content.

AutoBlogger allows you to insert RSS feeds right into your blog posts. So in addition to posting articles you can also auto-update by adding new RSS feeds at a set interval. Since I HATE sending my traffic to other sites (without reciprocation), these RSS feeds generally pull from MY sites. That way, my traffic is only sent to my other sites.

If you don't even feel like queuing up a lot of posts, you can go to a site like Elance.com and hire someone else to do it for you... or just hired your kids to do it for you. It can be as easy as you want to make it.

OK, I've just proven to you that you can make money off of blogs. In-fact, you can make more money than many people make off of their REGULAR websites. It just takes a little thinking outside the box!

It also takes not being too greedy. What I just showed you works for me because I'm not doing anything that's likely to get me banned from the search engines, Google AdSense, Blogger.com, or any affiliate program. It's only when you get carried away, and do things that harm the search engines that you "shoot yourself in the foot."

Set up blogs providing useful content. Make regular posts to these blogs but not in a manner that seems unnatural. By that, I mean don't auto-post twenty times in an hour, or post every hour for a month! No human can possible post to a blog at these rates for long, so the search engines detect something is "wrong." They don't generally prohibit you from using tools to make your job easier... just don't get carried away!

There are actually, thousands of people earning a living doing things similar to what I just shared... but with little twists. I'm meeting up with many of them in New Orleans in September. You're invited to join us. We'll basically be sharing how we make a fortune off of niche websites and programs such as Google AdSense. You can register today at:
http://WillieCrawford.com/meet-in-new-orleans.html

About the author:
Willie Crawford has taught PROVEN Internet marketing techniques to thousands of successful Internet entrepreneurs since late-1996. Grab a free copy of his comprehensive, 20-Lesson Internet Marketing Success Course now at: http://WillieCrawford.com

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Making money with RSS Feeds

2007-07-01T06:30:00.000-07:00

Making money with RSS Feeds
by: Sandra Stammberger
Copyright 2005 Sandra Stammberger

First it was banner ads, then Google AdSense and now, the latest way to make money on your web site could very well be RSS feeds. Say what? I said: RSS is hot and you should be using it to drive eyeballs to your site. Here's how it works:

Depending upon who you ask, RSS stands for "Really Simple Syndication" or "Rich Site Summary". Regardless of what you call it, RSS is a way to automatically publish (syndicate) someone else's content on your web site. Now don't worry, that's not the same as stealing someone else's content. There is nothing illegal about using RSS feeds. In fact, the publisher of the content wants you to have it show up on your site and that's why he or she makes it available as an RSS feed to begin with.

So what's in it for all parties concerned?

Using RSS is a win-win for both the publisher of the content, who gets their name out to potentially millions of sites and you, the web site owner who is pulling the content onto your site.

Content, by the way, means anything that a publisher decides it means. Typical content includes news headlines, new product update notices, blog summaries and lots of other stuff. It's the "content" portion of the equation that's good news for you.

Show me the money

One of the best features of hosting RSS feeds is that it gives your site an endless source of freshly updated and relevant content. This content acts as natural search engine spider bait which they will fill their little tummies on and come back for more every day. Their appetite for fresh content keep your rankings up.

Sticky Loyalty isn't a new Ben & Jerry's flavor, but it should be the goal of any serious webmaster who wants to create a web site that visitors return to over and over again. The use of carefully selected RSS feeds can make that happen by offering unique content which can't be found anywhere else.

Now please don't make the mistake of thinking "But they can get that same content at the publisher's site, why should they come to mine?". Just build it and they will come! Sorry, I couldn't resist saying that, but it's true. In addition to the RSS content, which they surely can get somewhere else, you are going to add your own sticky loyalty stuff that's all about whatever your site is all about to begin with. That combination of your own content and the RSS feed makes visiting you a purely unique experience that can't be found anywhere else.

You don't have to be a member of the Geek Squad to start showing RSS feeds on your site. Just visit any of the links below and get busy using RSS to make mo' money.

Free RSS to HTML PHP Script
http://www.feedforall.com/free-php-script.htm

Carp - Free Rss script
http://www.geckotribe.com/rss/carp/

RSS Equalizer
http://milleniumb.rssalizer.hop.clickbank.net

Clickbank Profits RSS Feed Generator
http://www.insiderscripts.com/cb/

About the author:

Sandra Stammberger is the owner of Insiderscripts. At Insiderscript's programmers are working around the clock to develop affordable, powerful money making scripts that will help you drive traffic to your business. http://www.insiderscripts.com

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Do Marketers Really Need RSS?

2007-07-01T06:27:00.000-07:00

Do Marketers Really Need RSS?
by: Rok Hrastnik
Copyright 2005 Rok Hrastnik

The recent Forrester Research study, which claims that only 2% of online households in North America use RSS, took the internet marketing world by storm. Does this data really mean that marketers can still afford to ignore this channel?

Soon after the Forrrester study became public, I received a press enquiery asking whether marketers should be interested in RSS now that so few online adults use it.

Is this the correct question to ask? Let’s take a look at the bigger picture …

1. THE FORRESTER STUDY VALIDITY

The Forrester study is just one of those available and cannot be considered as the only relevant study, although it was conducted on a sample of 68,000 households.

Jupiter Research estimates RSS penetration at 12% of the American online population, while the latest report from PEW shows that 9% of the American online population has a good idea of what RSS is. An October 2004 PEW study actually estimated RSS penetration at 5%.

It is also important to understand that Forrester data does not include those that might not even be aware they are using RSS, especially through services such as My.Yahoo, which is actually the most popular RSS reader.

Also, at the same time, Forrester Vice President Henry Harteveldt says that »RSS is critical for any organization that wants to reach out to people under the age of 30«.

2. THE FUTURE GROWTH OF RSS

Regardless of the numbers we put our faith in, the future growth of RSS is without question. Microsoft just recently announced full RSS support in the next edition of their Internet Explorer browser and full RSS integration in the next edition of their operating system, the Windows Vista.

Once RSS becomes easily available to most internet users out-of-the-box and becomes as widely spread as bookmarks, its adoption will grow at an incredible rate. Microsoft has now made sure this in fact will happen.

Consequently, the time for marketers to not only become interested in RSS but also master it is now. Those that test and discover the best possible ways of using RSS for marketing will be ahead of their competition once everyone starts using RSS.

Furthermore, since RSS implementation can actually be free of any charge, there’s no reason not to start providing your content in RSS feeds now.

3. GOOGLE SHOWS THE WAY

Microsoft and Yahoo! aren’t the only big players to show support for RSS. Google recently launched RSS advertising as part of their Google AdSense program, giving publishers reason to start their own RSS feeds to generate direct revenues.

Those that depend on Google AdSense for part or all of their online revenues actually need to provide RSS feeds, or stand to lose some of those revenues due to their visitors switching to sites and feeds from their competitors.

Face it, today many users are already starting to request publishers provide them with RSS to subscribe to their content. This trend will only continue, with many users selecting RSS as their primary channel of receiving and reading online content.

4. THE QUESTIONABLE RELIABILITY OF E-MAIL

All marketers today are experiencing e-mail delivery problems, constantly wondering whether their messages are getting through or not. Simply put, e-mail can no longer be relied on.

For one, offering your content via RSS as a supplement to e-mail will help you make certain that at least a portion of your visitors, those that decide for the RSS option, will be receiving all of your content without any doubt.

Lockergnome.com decided to start pushing RSS instead of e-mail some time ago, and as a result saw that their RSS feeds are outperforming e-mail when it comes to clickthrough rates for about 500%. Also an interesting fact, they today have 5 times more RSS subscribers than e-mail subscribers.

And two, for your most important content updates, RSS really is becoming a must, especially if you need to be in contact with your existing customers, partners and other key audiences. If you want to be 100% certain that your messages reach your audience, RSS is the way to go.

5. OTHER BENEFITS OF RSS

But all of the above don’t even touch all the reasons why marketers should start using RSS today …

a) RSS will help you generate additional traffic and reach new audiences. Considering the low cost of RSS implementation, this is reason enough to get started with RSS today.

b) RSS helps you to easily get your content published on other sites, thus generating you more credibility and visitors.

c) As a publisher you can use RSS to display content from other sources, thus making your site more relevant and interesting to your existing visitors.

And the list goes on and on.

RSS may not be mainstream yet, but it provides enough advantages even today to make it a must-choice for marketers.

About the author:
Find out immediately how you can power your online business with RSS and integrate it in all of your marketing. Request the free 28-page Business Case for RSS report, with easy-to-follow instructions, examples and advice on how to get the most out of RSS in the shortest possible time. Get the free download here: http://rssdiary.marketingstudies.net/case/index.html?src=sa15

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Eyes on your eCommerce Website

2007-07-01T06:24:00.000-07:00

Eyes on your eCommerce Website
by: Richard Keir
Copyright 2005 Richard Keir

In a recent article I talked about Google AdSense placement based on eye-tracking research. However, research by The Poynter Institute, Eyetools and the Estlow Center for Journalism and New Media has a lot to say about more than where to put an AdSense block.

Designing an eCommerce site is more than making it pretty. You have certain desired actions you're looking for from your visitors. You have specific things you want to be sure they see and hopefully act on. Now, there's some research that can guide your design. Certainly you want your site to look professional, but you want it to do its job as effectively as possible too.

People are surprisingly alike in some of their basic visual behavior. It's been argued that our evolution as hunter-gatherers has shaped much of our ingrained visual patterns. Whether you buy that particular argument or not there are still important commonalities.

Typical behavior on initially viewing a site is to do a fast scan of the entire visible screen with short focusing periods around the areas that attract attention. First pass tends to include headlines, the page logo, photo captions, subheads, links and menu items. And the big hot spot is the upper left corner of the screen. I haven't seen any definitive research on whether these patterns also hold for users with native languages that read any way except left to right, but I'm assuming most of you are building sites for left-to-right readers.

The clear message is that your most important real estate is in that upper left area and that the lower right (particularly if it's below the fold) is the least likely to receive much attention.

How you use your words in a headline, paragraph or link can make a huge difference in your success at capturing a visitor's attention. The concept is called frontloading. Wherever you can make sure your critical terms appear at the very beginning of headlines, links and other text. It's still got to make sense, but the first few words are far more likely to be at least scanned then the middle or end of a headline or link or the inside of a paragraph.

The exact same words can have drastically different capture rates depending on their order. You want to maximize the probability that the visitor will read a whole headline or link and then act on it. So put the most significant, enticing words first - the ones that are the best grabbers and convey the subject immediately.

You don't have a lot of time to mess about. It's been reported that a typical surfer may be off your page in well under 14 seconds unless something grabs his or her attention fast. Remember the upper-left? You want to do an especially good job with headlines, link and text in that area.

Dropcaps (where the first capitalized letter in a line is in a different, often unusual, font and extends below the normal text base-line), bolding, font changes and color changes can also serve as strong eye-attractors. If you try these techniques you need to be careful that you don't overuse them (your page will look like a mess), and it's extremely important that you test whether or not they're actually doing what you want. Annoying as it may be, running tests is the only way to make sure it's an improvement.

Do you use lists? Have you made sure that they're in-line and as close to the left margin as possible? Don't ever use an outline format with multiple indents. People scan down, not across and they tend to scan close to the left margin. Indent too much and it might as well be invisible.

An interesting testing result that I read somewhere said that somewhere between 10 and 20 percent of site visitors don't even see centered headlines. Sure they look nice and a lot of sites use them, but if they're totally missed by even 3 percent of your visitors, you're paying a major price to look good. Suggestion? Put those headlines up against your left margin.

This also applies to links. Put those links up against the left margin, not inside a paragraph, centered or off to the right. And if you want any clicks on a link, never put it in that nearly unseen lower right area. Might as well just leave it off your page.

How about indented paragraphs? Now there's a great way to start an argument. Some argue that it attracts the eye, it's different, few sites use it so you stand out. Others insist that you're far better off staying left justified and frontloading each paragraph. There's only one way to resolve it for yourself, yeah, run some tests and see what works with your visitors on your site.

The bottom line is that once you get beyond the basics of placement, frontloading, and left-justified links and headlines, you need to test if you want to fully maximize the effectiveness of your website design. I wish there were a simpler answer too, but in the end only testing will tell you what works best for your site.

About the author:
Richard writes, teaches, trains and consults on business and professional presentations and eCommerce related matters. Visit http://www.building-ecommerce-websites.comfor more information on eCommerce sites and eCommerce site building - and http://www.building-ecommerce-websites.com/articlesfor more eCommerce articles.

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